Google Analytics on Your Mobile Device – How great is that?!

How many times do you access your Google analytics account a day? Personally, I tend to step into my account every couple of hours, for as long as I’m next to a computer. This specific app made this cute (or sick, still debating on this one) obsession much easier.

Analytics To Go is a new app, currently only available for iOS users, which gives you access to your Google analytics account via a comfortable interface that is adjusted for mobile view. The app is free and can be downloaded through iTunes app store.

You can choose between different time frames – 1, 3, 6 or 12 months, and you can access important parts of your analytics account such as visitors and visits, avg. time on site, bounce rate, demographics, traffic sources and search terms. You can see the complete list of features on the page of ‘Analytics To Go’ on iTunes.

Here are some screenshots of the app’s interface:



The app doesn’t weigh much and is designed very nicely. I love minimal UIs that are clear and easy to navigate through, and Analytics To Go offers such an interface, which turns the entire experience of obsessively checking up on your website’s traffic from anywhere and at any time, that much simpler and more comfortable.

In order to use this app you need to log into your Analytics account and select the properties that will be visible in it. To navigate between the properties, tap on the screen. That’s about it. Easy as pie.

About the Author -

Natalie Halimi is the Head of Marketing Communications & Education at SimilarWeb. With over 10 years of experience in marketing, Natalie has promoted services and products in the B2C and B2B arenas, in various industries.

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