Rocket Internet – First Mover In Asia?

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Publish date: 10/05/2014

“So back to the “market leader” thing. The prospectus reiterates that many Rocket sites are market leaders but never defines the term. Jabong is pulling impressive user traffic in India–almost 2 million visits per day, as the data above from SimilarWeb show. But that number is nowhere near Flipkart’s daily average of 2.45 million.”

We’re happy to announce a beginning of a new Sunday Special weekly post in which we’ll list the latest and/or most interesting news item published using data from SimilarWeb.

The first in this series is an article that was recently published on the Susan Cunningham wrote a followup for Rocket Internet’s recent IPO. She used SimilarWeb to compare one of Rocket’s leading retail and fashion site – Jabong. Cunnigham used SimilarWeb PRO to compare the number of visits from March 2014 till August 2014 for Jabong and 4 of its main competitors. Read the full article here.

About the Author -

Natalie Halimi is the Head of Marketing Communications & Education at SimilarWeb. With over 10 years of experience in marketing, Natalie has promoted services and products in the B2C and B2B arenas, in various industries.

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