Yesterday, July 22nd, we held our first in a series of ongoing webinars which demonstrated how to find keyword treasures using the PRO. Donna Dror, our Enterprise Data Consultant, and Emmanuel Heymann, our Marketing Data Consultant, led the webinar.
In the webinar we:
- Explained how we collect our data.
- Gave a quick overview of the website and industry analysis sections.
- Did a deep analysis of search traffic by looking at Amazon.com’s PPC and SEO strategies.
- We also reviewed side-by-side comparisons between Amazon, eBay and Walmart. Demonstrating how you can analyze the traffic share per keyword for each of these competitors, while identifying their sweet and weak spots and understanding how to take advantage of this information in your own marketing strategy.
Check out the recording of the webinar for yourself at our knowledge base.
We’d like to thank the participants of this session and we hope to see you all again in our next webinar.