{"id":105184,"date":"2021-12-30T16:37:20","date_gmt":"2021-12-30T16:37:20","guid":{"rendered":"https:\/\/www.similarweb.com\/corp\/?p=105184"},"modified":"2025-07-20T12:31:46","modified_gmt":"2025-07-20T12:31:46","slug":"dmi-dec-update","status":"publish","type":"post","link":"https:\/\/www.similarweb.com\/blog\/updates\/product-updates\/dmi-dec-update\/","title":{"rendered":"Start 2022 With Fresh PPC Spend, Domain Qualifying, and Rank Insights"},"content":{"rendered":"

It\u2019s time to celebrate the start of 2022 with a final few festive gifts from Web Intelligence<\/a>.<\/p>\n

Here I\u2019ll run you through three new capabilities you\u2019ll have access to in the world of PPC, domain qualification, and website rankings<\/a>. Here are the highlights:<\/p>\n

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  1. Easily export competitor PPC spend data at scale with our new PPC Spend API Endpoint<\/b><\/li>\n
  2. Quickly analyze the key traffic and engagement metrics of any domain<\/a> in your results with the Domain Qualification Sidebar<\/b><\/li>\n
  3. Get the low-down on any website on our free website rankings tools<\/b><\/li>\n<\/ol>\n

    Let\u2019s go deeper!<\/p>\n

    PPC Spend API Endpoint<\/h2>\n

    Check out this highly requested API Endpoint for our PPC spend estimation<\/a> metric, allowing users to set-up repeatable paid search analysis<\/a>. Easily export PPC spend data at scale and integrate into their own internal BI tools and systems. Access all the info here<\/a>
    \n<\/a>\"Emportez<\/p>\n

    Domain Qualification Sidebar<\/h2>\n

    Have you ever come across a referral domain opportunity that you want to dig into a little deeper? We\u2019ve made a sidebar feature, so you get that info instantly. That\u2019s right, no more heading to different parts of the platform to find that info.<\/p>\n

    Now you can qualify websites on the fly and super quick with the new Domain Qualification Sidebar<\/b>.<\/p>\n

    Get the context you need on any potential publisher, advertiser, or affiliate website via the new qualification sidebar, which provides an overview on the marketing channels, top keywords<\/a>, top countries, key traffic and engagement performance metrics and more for any domain listed in results tables in the Incoming Traffic pages.\u00a0 Check it out<\/a><\/p>\n

    \"Domain<\/p>\n

    Find any website’s rank in under a minute<\/h2>\n

    Ever wondered how your website’s traffic ranks globally, within a specific country, or within your industry?<\/p>\n

    Watch the video and discover where to find this rank data within the Similarweb platform and how to benchmark your rank versus your competitors. Watch now<\/a><\/p>\n