{"id":147730,"date":"2023-06-14T10:08:15","date_gmt":"2023-06-14T10:08:15","guid":{"rendered":"https:\/\/www.similarweb.com\/blog\/?p=147730"},"modified":"2025-03-26T12:36:20","modified_gmt":"2025-03-26T12:36:20","slug":"chatgpt-for-sem","status":"publish","type":"post","link":"https:\/\/www.similarweb.com\/blog\/marketing\/sem-ppc\/chatgpt-for-sem\/","title":{"rendered":"The SEM Guide to Using ChatGPT (In The Most Unique Way Possible)"},"content":{"rendered":"

There\u2019s always something new to talk about in marketing – you know, like the newest bit of tech that you, your colleagues, and the rest of your LinkedIn newsfeed can\u2019t get enough of\u2026 until you simply have had enough (sorry, Google voice search).<\/p>\n

\"voice<\/p>\n

But there\u2019s one trendy piece of technology at the moment with a lot of noise that just isn\u2019t simmering down.<\/p>\n

You got it: it\u2019s ChatGPT<\/strong>.<\/p>\n

But for starters, why IS everyone talking about it?<\/p>\n

For some perspective, let us tell you three (really) short stories:<\/p>\n

It took Netflix two and a half years<\/strong> to hit one million users.<\/p>\n

It took Twitter two years<\/strong> to hit one million users.<\/p>\n

It took ChatGPT five days<\/strong> to hit one million users.<\/p>\n

And that, folks, is the fastest ever<\/em> user adoption of technology on the planet today.<\/p>\n

As a result of this early adoption, it forced other technologies to release their versions of the same thing and jump on the latest buzz with simulated human conversation. So, this meant us saying hello to Bard from Google, and LLaMA from Meta – whether they were up to scratch or not.<\/p>\n

Could they have waited? Sure. Would that mean ChatGPT would soak up the entire market share in the meantime? It absolutely would.<\/p>\n

Making the most of ChatGPT in your business<\/h2>\n

One thing we know from that ultra fast acquisition of users is that, well\u2026 it\u2019s a tool that\u2019s being used. And it\u2019s something that businesses, as well as specific departments, can use to work more efficiently. And if you\u2019re sitting here reading this, our guess is that you\u2019re in marketing.<\/p>\n

If you missed our recent webinar with Gerald Murphy<\/a> telling us how to uncover unique SEO capabilities with ChatGPT, 1) yes, you did miss out, but 2) you\u2019re in luck because we\u2019re spilling the beans right here.<\/p>\n

Like the webinar itself, we\u2019ll use this post to answer key questions in the topic that might be on your mind:<\/p>\n