{"id":16656,"date":"2018-06-22T10:16:36","date_gmt":"2018-06-22T07:16:36","guid":{"rendered":"https:\/\/www.similarweb.com\/corp\/blog\/?p=16656"},"modified":"2024-08-05T09:26:52","modified_gmt":"2024-08-05T09:26:52","slug":"farfetch-in-japan-jp","status":"publish","type":"post","link":"https:\/\/www.similarweb.com\/blog\/ja\/ecommerce\/retail-insights\/farfetch-in-japan-jp\/","title":{"rendered":"Farfetch\u306e\u65e5\u672c\u3067\u306e\u6210\u529f\u304b\u3089\u8aad\u307f\u89e3\u304fEC\u30b5\u30a4\u30c8\u6210\u529f\u306e\u9375"},"content":{"rendered":"<p>\u82f1\u56fd\u306b\u62e0\u70b9\u3092\u7f6e\u304fFarfetch\uff08\u30d5\u30a1\u30fc\u30d5\u30a7\u30c3\u30c1\uff09\u306f\u30012007\u5e74\u3001\u30a2\u30d1\u30ec\u30ebEC\u30b5\u30a4\u30c8\u3068\u3057\u3066\u3001\u30dd\u30eb\u30c8\u30ac\u30eb\u51fa\u8eab\u306e\u8d77\u696d\u5bb6\u3001\u30b8\u30e7\u30bc\u30fb\u30cd\u30f4\u30a7\u30b9\u306b\u3088\u3063\u3066\u8a2d\u7acb\u3055\u308c\u307e\u3057\u305f\u3002\u305d\u306e\u5f8c10\u5e74\u3001farfetch.com\u306f50\u5104\u30c9\u30eb\u3068\u3082\u8a00\u308f\u308c\u308bIPO\u306e\u5642\u304c\u771f\u5b9f\u5473\u3092\u5897\u3059\u4e2d\u3067\u3001\u4e2d\u56fd\u9032\u51fa\u306e\u6e96\u5099\u3092\u59cb\u3081\u3066\u3044\u307e\u3059\u3002<br \/>\n\u65e5\u672c\u5e02\u5834\u306f\u30012017\u5e74\u306b\u6708\u9593\u8a2a\u554f\u6570(visits)\u304c\u7d04100\u4e07\u306b\u4e0a\u308b\u306a\u3069\u3001farfetch.com\u306b\u3068\u3063\u3066\u306f5\u4f4d\u306b\u6025\u4f38\u3057\u305f\u91cd\u8981\u306a\u5e02\u5834\u3068\u3082\u8a00\u3048\u307e\u3059\u3002\u5bfe\u524d\u5e74\u5ea6\u6bd4\u3067\u306f\u30012017\u5e74\u306efarfetch.com\u3078\u306e\u5408\u8a08\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306f2016\u5e74\u304b\u308974\uff05\u306e\u5897\u52a0\u3068\u306a\u308a\u307e\u3057\u305f\u3002<br \/>\n<iframe src=\"\/\/www.youtube.com\/embed\/-XXgeoZHuLU?rel=0\" width=\"100%\" height=\"400\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><br \/>\n\u540c\u671f\u9593\u3001\u65e5\u672c\u306b\u304a\u3051\u308bFarfetch\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306f\u3001\u7d99\u7d9a\u3057\u3066\u30e2\u30d0\u30a4\u30eb\u3078\u3068\u79fb\u884c\u3057\u3066\u304a\u308a\u30012017\u5e74\u306e\u30e2\u30d0\u30a4\u30eb\u30b7\u30a7\u30a2\u306f3%\u4ee5\u4e0a\u5897\u52a0\u3057\u300158.5\uff05\u3092\u793a\u3057\u3066\u3044\u307e\u3059\u3002\u3068\u306f\u8a00\u3048\u3001\u6570\u5b57\u304c\u793a\u3059\u306e\u306fPC\u304b\u3089\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306e\u591a\u3055\u3067\u3059\u3002\u4ed6\u306e\u591a\u304f\u306e\u30b5\u30a4\u30c8\u304c\u30e2\u30d0\u30a4\u30eb\u304b\u3089\u306e\u96c6\u3081\u3066\u3044\u308b\u3053\u3068\u3092\u8003\u3048\u308b\u3068\u3001\u672c\u30b5\u30a4\u30c8\u306ePC\u3078\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306f\u9ad8\u3044\u3068\u8a00\u3048\u307e\u3059\u3002<\/p>\n<h2>\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8<\/h2>\n<p>farfetch.com\u306e\u3088\u3046\u306b\u3001\u6708\u9593\u8a2a\u554f\u6570\u304c2\u5e74\u9593\u3067174\uff05\u5897\u52a0\u3057\u305f\u5834\u5408\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u72a0\u7272\u306b\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u3088\u304f\u3042\u308a\u307e\u3059\u3002\u591a\u5927\u306a\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306e\u4e0a\u6607\u306f\u3001\u4e3b\u8981\u306a\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u30fb\u30e1\u30c8\u30ea\u30c3\u30af\u30b9\u3092\u5f31\u3081\u3001\u65b0\u305f\u306a\u8a2a\u554f\u8005\u304c\u660e\u78ba\u306a\u671f\u5f85\u3092\u6301\u305f\u305a\u306b\u8a2a\u554f\u3059\u308b\u305f\u3081\u306b\u76f4\u5e30\u7387\u306f\u4e0a\u6607\u3059\u308b\u50be\u5411\u306b\u3042\u308a\u307e\u3059\u30022017\u5e74\u3001farfetch.com\u306f\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306b\u30de\u30a4\u30ca\u30b9\u306e\u5f71\u97ff\u3092\u53ca\u307c\u3059\u3053\u3068\u306a\u304f\u65e5\u672c\u3067\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306e\u5897\u52a0\u306b\u6210\u529f\u3057\u307e\u3057\u305f\u3002\u76f4\u5e30\u7387\u304c\u5b9f\u969b49\uff05\u304b\u308945\uff05\u306b\u6e1b\u5c11\u3057\u305f\u4e00\u65b9\u3067\u30011\u8a2a\u554f\u3042\u305f\u308a\u306e\u30da\u30fc\u30b8\u6570\u3068\u6642\u9593\u306f2016\u5e74\u6bd4\u3067\u5909\u5316\u306f\u3042\u308a\u307e\u305b\u3093\u3067\u3057\u305f\u3002<\/p>\n<h2>\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u30bd\u30fc\u30b9<\/h2>\n<p>2017\u5e74\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u30bd\u30fc\u30b9\u306e\u5185\u8a33\u30922016\u5e74\u306e\u3082\u306e\u3068\u6bd4\u8f03\u3059\u308b\u3068\u3001\u65e5\u672c\u3067\u306efarfetch.com\u306e\u6210\u529f\u306b\u5bc4\u4e0e\u3057\u305f\u30d5\u30a1\u30af\u30bf\u30fc\u304c\u306f\u3063\u304d\u308a\u3068\u898b\u3048\u3066\u304d\u307e\u3059\u30022017\u5e74\u3001\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u691c\u7d22\u304c\u30c0\u30a4\u30ec\u30af\u30c8\u30fb\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u62bc\u3055\u3048\u3001\u30b5\u30a4\u30c8\u3078\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306e\u6700\u5927\u30bd\u30fc\u30b9\u3068\u306a\u308a\u307e\u3057\u305f\u3002\u3053\u308c\u306f\u3001\u5076\u7136\u306b\u3082\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u3078\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c\u5897\u52a0\u3057\u305f\u6642\u671f\u3068\u4e00\u81f4\u3057\u3066\u3044\u308b\u4e00\u65b9\u3067\u3001\u6709\u6599\u691c\u7d22\u3078\u306e\u52e2\u3044\u306f\u6e1b\u5c11\u3057\u3066\u3044\u307e\u3059\u3002<br \/>\n    <div class=\"js-infographic-script\" data-id=\"infogram_0_b7a5e8e2-5601-4d51-ac4b-10eb57e600a9\" data-title=\"Blog_Farfetch_Japan_BrandedShare\" data-src=\"https:\/\/e.infogram.com\/js\/dist\/embed.js?zzK\"><\/div>\n<br \/>\n\u6700\u3082\u591a\u304f\u4f7f\u7528\u3055\u308c\u305f\u975e\u30d6\u30e9\u30f3\u30c9\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u898b\u3066\u307f\u308b\u3068\u3001Farfetch\u306e\u5fc5\u52dd\u6cd5\u304c\u3088\u308a\u660e\u3089\u304b\u306b\u306a\u3063\u3066\u304d\u307e\u3059\u3002\u5f7c\u3089\u306f\u3001\u65e5\u672c\u8a9e\u3068\u82f1\u8a9e\u306e\u4e21\u65b9\u3067\u591a\u304f\u306e\u4e3b\u8981\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u30d6\u30e9\u30f3\u30c9\u306e\u691c\u7d22\u3092\u6700\u9069\u5316\u3057\u3066\u304a\u308a\u3001gilt.jp\u306e\u3088\u3046\u306a\u65e5\u672c\u3067\u30c0\u30a4\u30ec\u30af\u30c8\u30fb\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306b\u5927\u304d\u304f\u4f9d\u5b58\u3057\u3066\u3044\u308b\u30b5\u30a4\u30c8\u3068\u306e\u7af6\u4e89\u306b\u5f79\u7acb\u3063\u3066\u3044\u307e\u3059\u3002<br \/>\nfarfetch.com\u306b\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u547c\u3073\u8fbc\u3080\u4eba\u6c17\u306e\u3042\u308b\u691c\u7d22\u7528\u8a9e\u306b\u306f\u3001<i>\u30de\u30eb\u30b8\u30a7\u30e9<\/i> (Margiela)\u3001<i>\u30c8\u30e0\u30d6\u30e9\u30a6\u30f3\uff08<\/i><i>thom browne<\/i><i>\uff09<\/i>\u3001<i>\u30f4\u30a7\u30eb\u30b5\u30fc\u30c1<\/i> (Versace)\u3001<i>\u30b8\u30d0\u30f3\u30b7\u30fc\uff08<\/i><i>givenchy<\/i><i>\uff09<\/i> \u305d\u3057\u3066<i>\u30e8\u30a6\u30b8\u30e4\u30de\u30e2\u30c8<\/i> (Yohji Yamamoto)\u306a\u3069\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<h2>\u7d50\u8ad6<\/h2>\n<p>Farfetch\u306f\u3001\u904e\u53bb24\u304b\u6708\u9593\u3067\u65e5\u672c\u306b\u304a\u3044\u3066\u5927\u304d\u306a\u6210\u9577\u3092\u9042\u3052\u307e\u3057\u305f\u3002\u56fd\u5185\u306e\u6d88\u8cbb\u8005\u306b\u3001\u4e16\u754c\u7684\u306b\u6709\u540d\u306a\u30d6\u30e9\u30f3\u30c9\u306e\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u3084\u30a2\u30af\u30bb\u30b5\u30ea\u30fc\u3092\u5c4a\u3051\u3001\u307e\u305f\u540c\u6642\u306b\u305d\u3046\u3057\u305f\u30d6\u30e9\u30f3\u30c9\u4f01\u696d\u306e\u65e5\u672c\u306b\u304a\u3051\u308b\u9700\u8981\u3092\u751f\u307f\u51fa\u3057\u3066\u3044\u307e\u3059\u3002<br \/>\n\u65e5\u672c\u306b\u304a\u3051\u308bfarfetch.com\u306e\u91cd\u8981\u306a\u9055\u3044\u306f\u3001\u975e\u30d6\u30e9\u30f3\u30c9\u691c\u7d22\u3078\u306e\u6bd4\u91cd\u3092\u5897\u3084\u3057\u3001\u30b9\u30c8\u30c3\u30af\u306e\u3042\u308b\u5546\u54c1\u3084\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u30d6\u30e9\u30f3\u30c9\u306b\u95a2\u9023\u3057\u305f\u5e45\u5e83\u3044\u30ad\u30fc\u30ef\u30fc\u30c9\u304b\u3089\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u7372\u5f97\u3057\u3066\u3044\u308b\u3068\u3053\u308d\u3067\u3057\u3087\u3046\u3002<br \/>\n\u65e5\u672c\u3084\u4e16\u754c\u5404\u56fd\u3067\u3001EC\u30b5\u30a4\u30c8\u3092\u904b\u55b6\u3059\u308b\u30a2\u30d1\u30ec\u30eb\u4e8b\u696d\u8005\u306f\u3001\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u691c\u7d22\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306e\u5927\u90e8\u5206\u3092\u30d6\u30e9\u30f3\u30c9\u691c\u7d22\u306b\u4f9d\u5b58\u3059\u308b\u50be\u5411\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u306f\u3001\u5404\u30b5\u30a4\u30c8\u304c\u7af6\u4e89\u306e\u6fc0\u3057\u3044\u30de\u30fc\u30b1\u30c3\u30c8\u306b\u304a\u3044\u3066\u3001\u81ea\u793e\u306e\u30d6\u30e9\u30f3\u30c9\u540d\u3092\u58f2\u308a\u8fbc\u3093\u3067\u304d\u305f\u3053\u3068\u306b\u3088\u308b\u3001\u77e5\u540d\u5ea6\u5411\u4e0a\u306e\u7d50\u679c\u3067\u3059\u3002Farfetch\u306f\u3001\u65e5\u672c\u56fd\u5185\u3060\u3051\u3067\u306a\u304f\u4ed6\u306e\u5730\u57df\u306b\u304a\u3044\u3066\u3082\u300cFarfetch\u300d\u3068\u3044\u3046\u540d\u524d\u306e\u77e5\u540d\u5ea6\u5411\u4e0a\u306b\u529b\u3092\u6ce8\u3050\u4ee3\u308f\u308a\u306b\u3001\u6d88\u8cbb\u8005\u304c\u6c42\u3081\u308b\u6d0b\u670d\u3084\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u30ec\u30fc\u30d9\u30eb\u306b\u30d5\u30a9\u30fc\u30ab\u30b9\u3057\u3066\u304d\u307e\u3057\u305f\u3002\u3053\u306e\u5916\u5074\u304b\u3089\u653b\u3081\u308b\u6226\u7565\u3053\u305d\u304c\u3001\u65e5\u672c\u306b\u304a\u3051\u308bFarfetch\u306e\u6210\u9577\u306e\u30ab\u30ae\u306a\u306e\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/p>\n<p><em>\u3053\u306e\u8a18\u4e8b\u306f\u30012\u670820\u65e5\u306b\u516c\u958b\u3055\u308c\u305f<a href=\"https:\/\/www.similarweb.com\/blog\/ecommerce\/retail-insights\/farfetch-in-japan\/\">Going Further with Farfetch in Japan<\/a>\u3092\u7ffb\u8a33\u3057\u305f\u3082\u306e\u3067\u3059\u3002<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u82f1\u56fd\u306b\u62e0\u70b9\u3092\u7f6e\u304fFarfetch\uff08\u30d5\u30a1\u30fc\u30d5\u30a7\u30c3\u30c1\uff09\u306f\u30012007\u5e74\u3001\u30a2\u30d1\u30ec\u30ebEC\u30b5\u30a4\u30c8\u3068\u3057\u3066\u3001\u30dd\u30eb\u30c8\u30ac\u30eb\u51fa\u8eab\u306e\u8d77\u696d\u5bb6\u3001\u30b8\u30e7\u30bc\u30fb\u30cd\u30f4\u30a7\u30b9\u306b\u3088\u3063\u3066\u8a2d\u7acb\u3055\u308c\u307e\u3057\u305f\u3002\u305d\u306e\u5f8c10\u5e74\u3001farfetch.com\u306f50\u5104\u30c9\u30eb\u3068\u3082\u8a00\u308f\u308c\u308bIPO\u306e\u5642\u304c\u771f\u5b9f\u5473\u3092\u5897\u3059\u4e2d\u3067\u3001\u4e2d\u56fd\u9032\u51fa\u306e\u6e96\u5099\u3092\u59cb\u3081\u3066\u3044\u307e\u3059\u3002 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(Margiela)\u3001\u30c8\u30e0\u30d6\u30e9\u30a6\u30f3\uff08thom browne\uff09\u3001\u30f4\u30a7\u30eb\u30b5\u30fc\u30c1 (Versace)\u3001\u30b8\u30d0\u30f3\u30b7\u30fc\uff08givenchy\uff09 \u305d\u3057\u3066\u30e8\u30a6\u30b8\u30e4\u30de\u30e2\u30c8 (Yohji Yamamoto)\u306a\u3069\u304c\u3042\u308a\u307e\u3059\u3002 \u7d50\u8ad6 Farfetch\u306f\u3001\u904e\u53bb24\u304b\u6708\u9593\u3067\u65e5\u672c\u306b\u304a\u3044\u3066\u5927\u304d\u306a\u6210\u9577\u3092\u9042\u3052\u307e\u3057\u305f\u3002\u56fd\u5185\u306e\u6d88\u8cbb\u8005\u306b\u3001\u4e16\u754c\u7684\u306b\u6709\u540d\u306a\u30d6\u30e9\u30f3\u30c9\u306e\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u3084\u30a2\u30af\u30bb\u30b5\u30ea\u30fc\u3092\u5c4a\u3051\u3001\u307e\u305f\u540c\u6642\u306b\u305d\u3046\u3057\u305f\u30d6\u30e9\u30f3\u30c9\u4f01\u696d\u306e\u65e5\u672c\u306b\u304a\u3051\u308b\u9700\u8981\u3092\u751f\u307f\u51fa\u3057\u3066\u3044\u307e\u3059\u3002 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\u3053\u306e\u8a18\u4e8b\u306f\u30012\u670820\u65e5\u306b\u516c\u958b\u3055\u308c\u305fGoing Further with Farfetch in Japan\u3092\u7ffb\u8a33\u3057\u305f\u3082\u306e\u3067\u3059\u3002<\/p>\n","protected":false},"author":90,"featured_media":29688,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[6577,6590],"tags":[],"class_list":["post-16656","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecommerce","category-retail-insights"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Farfetch\u306e\u65e5\u672c\u3067\u306e\u6210\u529f\u304b\u3089\u8aad\u307f\u89e3\u304fEC\u30b5\u30a4\u30c8\u6210\u529f\u306e\u9375 | Similarweb<\/title>\n<meta name=\"description\" content=\"Farfetch.com\u304c2017\u5e74\u306b\u6708\u306b\u7d04100\u4e07Visit\u3092\u7372\u5f97\u3059\u308b\u307e\u3067\u306b\u306a\u3063\u305f\u80cc\u666f\u3092\u3001Similarweb\u306e\u30a4\u30f3\u30b5\u30a4\u30c8\u304b\u3089\u8aad\u307f\u89e3\u304d\u307e\u3059\u3002\" \/>\n<meta name=\"robots\" content=\"max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.similarweb.com\/blog\/ja\/ecommerce\/retail-insights\/farfetch-in-japan-jp\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sayaka Yatabe, \u77e2\u7530\u90e8\u3055\u3084\u304b\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" 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