{"id":187388,"date":"2024-03-11T09:45:26","date_gmt":"2024-03-11T09:45:26","guid":{"rendered":"https:\/\/www.similarweb.com\/blog\/?p=187388"},"modified":"2025-08-06T05:50:20","modified_gmt":"2025-08-06T05:50:20","slug":"search-3-0","status":"publish","type":"post","link":"https:\/\/www.similarweb.com\/blog\/updates\/product-updates\/search-3-0\/","title":{"rendered":"Introducing Search 3.0: The World\u2019s Most Powerful SEO Dataset"},"content":{"rendered":"<p>Today we\u2019re thrilled to announce the launch of Search 3.0 \u2013 the most powerful dataset in the world for SEO teams.<\/p>\n<p>With its unparalleled combination of freshness and granularity, Search 3.0 will help level up your keyword research and <a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/marketing-strategy\/competitive-analysis\/\">competitive analysis<\/a>, allowing for more data-driven SEO strategies.<\/p>\n<h2>Why Search 3.0?<\/h2>\n<p>In a landscape where the competition is fierce and SERP change is constant, SEOs find themselves asking:<\/p>\n<ul>\n<li>What are the keywords I should be targeting right now?<\/li>\n<li>What\u2019s the next upcoming trend in my niche?<\/li>\n<li>How can I keep an eye on what\u2019s performing well for competitors?<\/li>\n<li>How do I pick up <a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/content-marketing\/top-trending-keywords\/\">trending keywords<\/a> before my competitors do?<\/li>\n<\/ul>\n<p>To answer these questions, we\u2019re giving SEO teams:<\/p>\n<ul>\n<li><strong>Last 28 days view<\/strong>: As the only tool that shows keyword data in near-real time, you can explore what\u2019s trending and de-trending to prioritize your content efforts<\/li>\n<li><strong>Keywords and pages driving organic traffic to competitors<\/strong>: Unpick the strategies leading to their success, and use our smart filters to show where you have gains, losses and opportunities<\/li>\n<li><strong>More <a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/seo\/long-tail-keywords\/\">long-tail keywords<\/a>: <\/strong>With no duplicates, this is gold dust for SEOs wanting to boost their organic traffic without spending hours rummaging through repetitive data<\/li>\n<li><strong>Combined device type: <\/strong>You can still choose either mobile or desktop, but Search 3.0 combines device types too, giving you a holistic view of keyword demand and competitor performance<\/li>\n<\/ul>\n<h2>Uncovering actionable insights<\/h2>\n<p>Four of Similarweb\u2019s key features have been upgraded to the Search 3.0 dataset:<\/p>\n<h3>1) Website Keywords<\/h3>\n<p>Deep dive into your <a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/seo\/competitive-keyword-research\/\">competitors\u2019 keyword strategies<\/a> and identify opportunities, losses, and wins in comparison to your own site. With Search 3.0, you can uncover the keywords that truly matter and ultimately, <a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/marketing-strategy\/competitive-advantage\/\">gain a competitive edge<\/a>.<\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-187391 size-full\" src=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/03\/websitekeywords.gif\" alt=\"website keywords\" width=\"876\" height=\"476\" \/><\/p>\n<p><a href=\"https:\/\/pro.similarweb.com\/#\/digitalsuite\/acquisition\/websiteanalysis\/website-keyword-v2\/*\/999\/28d?webSource=Total\">Try it now<\/a><\/p>\n<h3>2) Landing Pages<\/h3>\n<p>Explore the pages driving organic clicks for your competition and reveal the keywords and trends propelling them forward. By understanding the underlying success metrics, you can refine your own content strategy to <a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/seo\/increase-organic-traffic\/\">grow your organic traffic share<\/a>.<\/p>\n<p>Competitor analysis has never been so easy, transparent, and granular.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-187394\" src=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-10-at-17.54.40.png\" alt=\"landing pages\" width=\"2876\" height=\"1560\" srcset=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-10-at-17.54.40.png 2876w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-10-at-17.54.40-300x163.png 300w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-10-at-17.54.40-1024x555.png 1024w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-10-at-17.54.40-768x417.png 768w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-10-at-17.54.40-1536x833.png 1536w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-10-at-17.54.40-2048x1111.png 2048w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-10-at-17.54.40-512x278.png 512w\" sizes=\"(max-width: 2876px) 100vw, 2876px\" \/><\/p>\n<p><a href=\"https:\/\/pro.similarweb.com\/#\/digitalsuite\/acquisition\/websiteanalysis\/landing-pages-v2\/*\/999\/28d?webSource=Total\">Try it now<\/a><\/p>\n<h3>3) Keyword Analysis<\/h3>\n<p>Gain comprehensive insights into any keyword or keyword group, including trends, search volume, and organic traffic distribution.<\/p>\n<p>With Search 3.0\u2019s <a href=\"https:\/\/www.similarweb.com\/corp\/search\/features\/keyword-analysis\/\">advanced keyword analytics<\/a>, you can see whether searches are trending up or down and which sites are leading the organic traffic race. We are the <em>only<\/em> tool to give this level of information for any keyword in the world.<\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-187390 size-full\" src=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/03\/keywordanalysisforblog.gif\" alt=\"keyword analytics\" width=\"872\" height=\"480\" \/><\/p>\n<p><a href=\"https:\/\/pro.similarweb.com\/#\/digitalsuite\/acquisition\/keyword\/organic\/search\/999\/28d\/keywordAnalysis_2?mtd=false&amp;webSource=Desktop\">Try it now<\/a><\/p>\n<h3>4) Keyword Generator<\/h3>\n<p>Take your <a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/seo\/keyword-research\/\">keyword research<\/a> up a notch with the <a href=\"https:\/\/www.similarweb.com\/corp\/search\/features\/keyword-generator\/\">keyword generator<\/a>, now supported by Search 3.0 data. Go beyond phrase match to see what\u2019s trending, what\u2019s de-trending and what keywords are driving clicks. All backed with superior search volume measurement to give you the most accurate view of search demand.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-187397\" src=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-10-at-18.04.01.png\" alt=\"keyword generator\" width=\"1684\" height=\"958\" srcset=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-10-at-18.04.01.png 1684w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-10-at-18.04.01-300x171.png 300w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-10-at-18.04.01-1024x583.png 1024w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-10-at-18.04.01-768x437.png 768w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-10-at-18.04.01-1536x874.png 1536w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-10-at-18.04.01-512x291.png 512w\" sizes=\"(max-width: 1684px) 100vw, 1684px\" \/><\/p>\n<p><a href=\"https:\/\/pro.similarweb.com\/#\/digitalsuite\/acquisition\/findkeywords\/KeywordGenerator\/home\">Try it now<\/a><\/p>\n<h2>Data to support strategic SEOs<\/h2>\n<p>Of today\u2019s launch, Baruch Toledano, GM of Similarweb\u2019s Search Solution said: \u201cBusiness leaders are relying on SEO more than ever. However, these days, SEOs face more change and challenges than previously. Similarweb is building a suite of tools and data designed for the business and SEO landscape of today.<\/p>\n<p>\u201cI\u2019m proud that our Search 3.0 data can identify changes in search trends, habits and behaviors as they happen, so SEOs can build more dynamic strategies that move in line with their audience. We\u2019re putting more data in the hands of SEOs, data that can help win organic traffic, but also help influence wider marketing strategies.\u201d<\/p>\n<p>Ready to take your competitive analysis and keyword research to the next level? Search 3.0 is now live in our platform for all account-managed customers.<\/p>\n    <div class=\"post-banner post-banner--base\">\n        <div class=\"post-banner__wrapper\">\n            <div class=\"post-banner__text\">\n                                    <p class=\"post-banner__title\">Access to the best SEO data and tools on the market<\/p>\n                                    <p class=\"post-banner__subtitle\">Get the freshest, most accurate keyword data now.<\/p>\n                                <div class=\"post-banner__button-wrapper\">\n                                            <a class=\"swui-button swui-button--solid swui-button--primary post-banner__button js-post-banner\"\n                           href=\"https:\/\/account.similarweb.com\"\n                           data-disable-dynamic-tracking\n                        >Book a demo<\/a>\n                                    <\/div>\n            <\/div>\n                    <\/div>\n    <\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Today we\u2019re thrilled to announce the launch of Search 3.0 \u2013 the most powerful dataset in the world for SEO teams. With its unparalleled combination of freshness and granularity, Search 3.0 will help level up your keyword research and competitive analysis, allowing for more data-driven SEO strategies. Why Search 3.0? In a landscape where the [&hellip;]<\/p>\n","protected":false},"author":388,"featured_media":187400,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[6712,6698],"tags":[],"class_list":["post-187388","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product-updates","category-updates"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>New SEO Data Launch: Search 3.0 | Similarweb<\/title>\n<meta name=\"description\" content=\"We\u2019re excited to announce the launch of the world\u2019s most powerful SEO dataset, Search 3.0. 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