{"id":194394,"date":"2024-09-04T07:20:59","date_gmt":"2024-09-04T07:20:59","guid":{"rendered":"https:\/\/www.similarweb.com\/blog\/?p=194394"},"modified":"2025-05-27T12:24:39","modified_gmt":"2025-05-27T12:24:39","slug":"searchgpt-is-coming","status":"publish","type":"post","link":"https:\/\/www.similarweb.com\/blog\/zh\/insights\/searchgpt-is-coming\/","title":{"rendered":"SearchGPT \u5373\u5c06\u5230\u6765\u3002AI \u804a\u5929\u4e2d\u7684\u54c1\u724c\u66dd\u5149\u5ea6\u6709\u5173 SEO \u6f14\u53d8\u7684\u542f\u793a"},"content":{"rendered":"<h2>\u5f53\u6d88\u8d39\u8005\u5728\u5f81\u6c42\u5e73\u4ef7\u65f6\u5c1a\u4ea7\u54c1\u63a8\u8350\u65f6\uff0c\u5f88\u5c11\u5411 AI \u804a\u5929\u673a\u5668\u4eba\u63d0\u53ca SHEIN \u54c1\u724c\uff0c\u90a3\u4e48 SHEIN \u5982\u4f55\u9488\u5bf9\u751f\u6210\u5f0f AI \u8fdb\u884c\u4f18\u5316\u5462\uff1f<\/h2>\n<p><span style=\"font-weight: 400;\">\u751f\u6210\u5f0f AI \u804a\u5929\u673a\u5668\u4eba\uff08\u5982 ChatGPT\uff09\u7684\u5174\u8d77\u6b63\u5728\u91cd\u5851\u5728\u7ebf\u641c\u7d22\u548c\u8d2d\u7269\u4f53\u9a8c\uff0c\u800c\u968f\u7740 <\/span><a href=\"https:\/\/www.theverge.com\/2024\/7\/25\/24205701\/openai-searchgpt-ai-search-engine-google-perplexity-rival\"><span style=\"font-weight: 400;\">OpenAI \u5ba3\u5e03 SearchGPT \u539f\u578b\u641c\u7d22\u5f15\u64ce<\/span><\/a><span style=\"font-weight: 400;\">\u5e76\u8ba1\u5212\u6700\u7ec8\u5c06\u5176\u6574\u5408\u5230 ChatGPT \u4e2d\uff0c\u8fd9\u4e00\u8d8b\u52bf\u5f88\u53ef\u80fd\u4f1a\u52a0\u901f\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5982 Similarweb \u6570\u636e\u6240\u793a\uff0c\u6d88\u8d39\u8005\u8d8a\u6765\u8d8a\u591a\u5730\u4f7f\u7528\u8fd9\u4e9b\u804a\u5929\u673a\u5668\u4eba\u6765\u7814\u7a76\u54c1\u724c\u548c\u4ea7\u54c1\uff0c\u8fd9\u4e00\u7ed3\u8bba\u7ecf\u8fc7\u5206\u6790\u7ecf\u6d4e\u5b9e\u60e0\u7684\u65f6\u5c1a\u9009\u62e9\u800c\u5f97\u51fa\u3002\u5c3d\u7ba1\u641c\u7d22\u548c\u751f\u6210\u5f0f AI \u804a\u5929\u90fd\u662f\u6d88\u8d39\u8005\u83b7\u53d6\u4fe1\u606f\u7684\u65b9\u5f0f\uff0c\u4f46\u4e8c\u8005\u7684\u8fd0\u4f5c\u65b9\u5f0f\u5374\u6709\u6240\u4e0d\u540c\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u6211\u4eec\u7279\u522b\u6ce8\u610f\u5230\uff0c\u50cf SHEIN\uff08\u56e0\u5373\u5c06\u8fdb\u884c\u9996\u6b21\u516c\u5f00\u52df\u80a1\u800c\u591a\u6b21\u767b\u4e0a\u65b0\u95fb\u5934\u6761\uff09\u8fd9\u6837\u7684\u54c1\u724c\uff0c\u5728\u6d88\u8d39\u8005\u4e2d\u7684\u77e5\u540d\u5ea6\u9887\u9ad8\uff0c\u4f46\u5f53\u6d88\u8d39\u8005\u5f81\u6c42\u63a8\u8350\u65f6\uff0c\u5374\u5f88\u5c11\u6709\u4eba\u63d0\u53ca\uff0c\u6211\u4eec\u5bf9\u6b64\u6df1\u611f\u60ca\u8bb6\u3002\u5c3d\u7ba1 AI \u804a\u5929\u673a\u5668\u4eba\u4ee3\u8868\u4e86\u4e00\u79cd\u65b0\u7684\u4fe1\u606f\u641c\u7d22\u6a21\u5f0f\uff0c\u4f46\u54c1\u724c\u82e5\u60f3\u88ab\u5173\u6ce8\uff0c\u5fc5\u7136\u9700\u8981\u65b0\u7684 SEO \u6280\u672f\u6765\u5e94\u5bf9\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5728\u9488\u5bf9\u5ba2\u6237\u7684\u5b9a\u5236\u7814\u7a76\u4e2d\uff0cSimilarweb \u5df2\u5f00\u59cb\u5bf9\u8f93\u5165\u5230 ChatGPT \u548c\u7c7b\u4f3c\u670d\u52a1\u4e2d\u7684\u67e5\u8be2\u53ca\u5176\u751f\u6210\u7684\u7b54\u6848\u8fdb\u884c\u62bd\u6837\u3002<\/span><\/p>\n<h3>\u6570\u636e\u89e3\u8bfb<\/h3>\n<p><span style=\"font-weight: 400;\">\u4ee5\u4e0b\u56fe\u8868\u5c55\u793a\u4e86\u751f\u6210\u5f0f AI \u95ee\u7b54\u4e2d\u7684\u4e24\u4e2a\u65b9\u9762\uff1a<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u751f\u6210\u5f0f AI \u804a\u5929\u673a\u5668\u4eba\u5e73\u4ef7\u65f6\u5c1a\u4ea7\u54c1\u76f8\u5173\u7684\u67e5\u8be2\u4e2d\uff0c\u54c1\u724c\u63d0\u793a\u8bcd\u6240\u5360\u6bd4\u4f8b<\/b><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u5728\u6709\u5173\u5e73\u4ef7\u65f6\u5c1a\u4ea7\u54c1\u95ee\u9898\u7684\u56de\u7b54\u4e2d\u54c1\u724c\u6240\u5360\u6bd4\u4f8b<\/b><\/li>\n<\/ol>\n<p><b>\u4e0e\u5e73\u4ef7\u65f6\u5c1a\u4ea7\u54c1\u76f8\u5173\u7684\u67e5\u8be2\u4e2d\uff0c\u54c1\u724c\u63d0\u793a\u8bcd\u6240\u5360\u6bd4\u4f8b<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u7b2c\u4e00\u5f20\u56fe\u8868\u5c55\u793a\u4e86\u5728\u751f\u6210\u5f0f AI \u5e73\u53f0\u4e2d\u8f93\u5165\u7684\u63d0\u793a\u8bcd\u6837\u672c\u4e2d\uff0c\u54c1\u724c\u540d\u79f0\u88ab\u63d0\u53ca\u7684\u9891\u7387\u3002<\/span><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-192724 size-full\" src=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/07\/ai_search_1-600x315-1.png\" alt=\"share of branded prompts with affordable fashion chatbots\" width=\"600\" height=\"315\" srcset=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/07\/ai_search_1-600x315-1.png 600w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/07\/ai_search_1-600x315-1-300x158.png 300w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/07\/ai_search_1-600x315-1-512x269.png 512w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u4ece\u8fd9\u5f20\u56fe\u8868\u53ef\u4ee5\u770b\u51fa\uff0c\u5728\u751f\u6210\u5f0f AI \u5e73\u53f0\u4e0a\uff0c\u67d0\u4e9b\u54c1\u724c\u5728\u6d88\u8d39\u8005\u641c\u7d22\u5e73\u4ef7\u65f6\u5c1a\u4ea7\u54c1\u65f6\u5360\u636e\u4e86\u4e3b\u5bfc\u5730\u4f4d\u3002\u4ee5\u4e0b\u662f\u7ec6\u5206\uff1a<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>SHEIN<\/b><span style=\"font-weight: 400;\"> \u4ee5 37.04% \u7684 GPT \u641c\u7d22\u6bd4\u4f8b\u9886\u5148\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>TEMU<\/b><span style=\"font-weight: 400;\"> \u7d27\u968f\u5176\u540e\uff0c\u5360 31.11%\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>H&amp;M<\/b><span style=\"font-weight: 400;\"> \u548c <\/span><b>ASOS<\/b><span style=\"font-weight: 400;\"> \u5206\u522b\u5360 12.59% \u548c 9.63%\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>ZARA<\/b><span style=\"font-weight: 400;\">\u3001<\/span><b>Fashion Nova<\/b><span style=\"font-weight: 400;\"> \u548c <\/span><b>Cider<\/b><span style=\"font-weight: 400;\"> \u7684\u6bd4\u4f8b\u8f83\u5c0f\uff0c\u8868\u660e\u7528\u6237\u67e5\u8be2\u4e2d\u8f83\u5c11\u63d0\u53ca\u8fd9\u4e9b\u54c1\u724c\u3002<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u8fd9\u4e9b\u6570\u636e\u51f8\u663e\u4e86\u5728\u6d88\u8d39\u8005\u5bfb\u6c42\u5e73\u4ef7\u65f6\u5c1a\u89e3\u51b3\u65b9\u6848\u65f6\uff0c\u8fd9\u4e9b\u54c1\u724c\u7684\u53d7\u6b22\u8fce\u7a0b\u5ea6\u548c\u6d88\u8d39\u8005\u4fe1\u4efb\u5ea6\u3002\u540c\u6837\u663e\u800c\u6613\u89c1\u7684\u662f\uff0c\u8fd1\u4e09\u5206\u4e4b\u4e8c\u7684\u6d88\u8d39\u8005\u5e76\u6ca1\u6709\u8981\u6c42\u804a\u5929\u673a\u5668\u4eba\u63a8\u8350\u54c1\u724c\u540d\u79f0\uff0c\u4f46\u786e\u5b9e\u662f\u5728\u5bfb\u6c42\u63a8\u8350\u3002<\/span><\/p>\n<p><b>\u5728\u6709\u5173\u5e73\u4ef7\u65f6\u5c1a\u4ea7\u54c1\u95ee\u9898\u7684\u56de\u7b54\u4e2d\u54c1\u724c\u6240\u5360\u6bd4\u4f8b<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u5f53\u6d88\u8d39\u8005\u8981\u6c42\u751f\u6210\u5f0f AI \u804a\u5929\u673a\u5668\u4eba\u63a8\u8350\u4e00\u4e2a\u7ecf\u6d4e\u5b9e\u60e0\u7684\u670d\u88c5\u54c1\u724c\u65f6\uff0c\u5b83\u4eec\u63a8\u8350\u4e86\u54ea\u4e9b\u54c1\u724c\uff1f\u4e0b\u4e00\u5f20\u56fe\u8868\u63ed\u6653\u4e86\u7b54\u6848\u3002<\/span><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-192725 size-full\" src=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/07\/ai_search_2-600x315-1.png\" alt=\"chart: share of brand mentions in affordable fashion answers\" width=\"600\" height=\"315\" srcset=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/07\/ai_search_2-600x315-1.png 600w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/07\/ai_search_2-600x315-1-300x158.png 300w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/07\/ai_search_2-600x315-1-512x269.png 512w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u603b\u7ed3\uff1a<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>H&amp;M<\/b><span style=\"font-weight: 400;\"> \u7684\u6bd4\u4f8b\u9ad8\u8fbe 88.89%\uff0c\u9065\u9065\u9886\u5148\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>ASOS<\/b><span style=\"font-weight: 400;\"> \u548c <\/span><b>ZARA<\/b><span style=\"font-weight: 400;\"> \u4e5f\u5360\u636e\u4e00\u5e2d\u4e4b\u5730\uff0c\u5206\u522b\u4e3a 48.89% \u548c 45.93%\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u6709\u8da3\u7684\u662f\uff0c\u5c3d\u7ba1 <\/span><b>SHEIN<\/b><span style=\"font-weight: 400;\"> \u7684\u641c\u7d22\u91cf\u5f88\u9ad8\uff0c\u4f46\u53ea\u51fa\u73b0\u5728 9.63% \u7684\u56de\u7b54\u4e2d\u3002<\/span><\/li>\n<\/ul>\n<p><b>TEMU<\/b><span style=\"font-weight: 400;\"> \u5c3d\u7ba1\u5728\u6d88\u8d39\u8005\u54c1\u724c\u67e5\u8be2\u91cf\u4e2d\u6392\u540d\u7b2c\u4e8c\uff0c\u4f46\u5e76\u6ca1\u6709\u51fa\u73b0\u5728\u8fd9\u4e9b\u7ed3\u679c\u4e2d\uff0c\u6240\u5360\u6bd4\u4f8b\u4e3a 0%\u3002<\/span><\/p>\n<h2>\u641c\u7d22\u548c\u60c5\u7eea<\/h2>\n<p><img decoding=\"async\" class=\"alignnone wp-image-192726 size-full\" src=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/07\/ai_search_3-600x371-1.png\" alt=\"Share of neutral vs negative searches\" width=\"600\" height=\"371\" srcset=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/07\/ai_search_3-600x371-1.png 600w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/07\/ai_search_3-600x371-1-300x186.png 300w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2024\/07\/ai_search_3-600x371-1-512x317.png 512w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u6700\u540e\uff0c\u67d0\u4e9b\u54c1\u724c\u88ab\u5ffd\u7565\u786e\u5b9e\u662f\u7531\u804a\u5929\u673a\u5668\u4eba\u6240\u81f4\u3002\u6ca1\u6709\u5f97\u5230\u63a8\u8350\u5e76\u975e\u56e0\u4e3a\u4e4b\u524d\u8f93\u5165\u7684\u8d1f\u9762\u54c1\u724c\u67e5\u8be2\u3002\u5b9e\u9645\u4e0a\uff0c\u5982\u4e0a\u56fe\u6240\u793a\uff0c\u5c3d\u7ba1\u516c\u4f17\u8206\u8bba\u5bf9\u8fd9\u4e00\u4e2d\u56fd\u5e73\u53f0\u9891\u9891\u62a8\u51fb\uff0c\u4f46\u5bf9 SHEIN \u54c1\u724c\u67e5\u8be2\u7684\u6700\u65b0\u5206\u6790\u663e\u793a\uff0c\u5176\u4e2d\u4ec5\u6709 2% \u4e3a\u8d1f\u9762\uff08\u4f8b\u5982\uff1a\u201cSHEIN \u4ef7\u683c\u4e0a\u6da8\u201d\u3001\u201c\u5728\u6211\u6dfb\u52a0\u5546\u54c1\u65f6\u201d\u3001\u201c\u5982\u4f55\u4ece SHEIN \u9000\u8d27\u201d\u3001\u201cSHEIN \u6709\u591a\u7cdf\u7cd5\u201d\u7b49\uff09\u3002<\/span><\/p>\n<p><b>\u5173\u952e\u6d1e\u89c1\u548c\u542f\u793a<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u641c\u7d22\u67e5\u8be2\u548c\u56de\u7b54\u4e4b\u95f4\u7684\u5dee\u5f02\u51f8\u663e\u4e86\u4e00\u4e2a\u5173\u952e\u5dee\u8ddd\u3002\u5c3d\u7ba1\u6d88\u8d39\u8005\u66f4\u9891\u7e41\u5730\u641c\u7d22 SHEIN \u548c TEMU \u7b49\u54c1\u724c\uff0c\u4f46\u751f\u6210\u5f0f AI \u804a\u5929\u673a\u5668\u4eba\u7684\u56de\u7b54\u66f4\u9752\u7750 H&amp;M\u3001ASOS \u548c ZARA\u3002\u8fd9\u79cd\u5dee\u5f02\u8868\u660e\u54c1\u724c\u53ef\u4ee5\u4f18\u5316\u5176\u5728\u751f\u6210\u5f0f AI \u56de\u7b54\u4e2d\u51fa\u73b0\u7684\u673a\u4f1a\u3002<\/span><\/p>\n<h3><b>\u4e3a\u4f55\u9488\u5bf9\u751f\u6210\u5f0f AI \u8fdb\u884c\u4f18\u5316\u81f3\u5173\u91cd\u8981<\/b><\/h3>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u6d88\u8d39\u8005\u4fe1\u4efb\u548c\u53c2\u4e0e\u5ea6<\/b><span style=\"font-weight: 400;\">\uff1a\u5728\u804a\u5929\u673a\u5668\u4eba\u56de\u7b54\u4e2d\u88ab\u63d0\u53ca\u80fd\u591f\u5efa\u7acb\u6d88\u8d39\u8005\u4fe1\u4efb\u5e76\u589e\u52a0\u54c1\u724c\u53c2\u4e0e\u5ea6\u3002\u5f53\u6d88\u8d39\u8005\u53d1\u73b0\u67e5\u8be2\u7684\u56de\u7b54\u4e2d\u4e0d\u65ad\u51fa\u73b0\u67d0\u4e9b\u54c1\u724c\u65f6\uff0c\u5c31\u4f1a\u5f3a\u5316\u4ed6\u4eec\u5bf9\u8fd9\u4e9b\u54c1\u724c\u662f\u7ecf\u6d4e\u5b9e\u60e0\u65f6\u5c1a\u4ea7\u54c1\u53ef\u9760\u6765\u6e90\u7684\u8ba4\u77e5\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u66dd\u5149\u5ea6\u548c\u8f6c\u5316\u7387<\/b><span style=\"font-weight: 400;\">\uff1a\u5728\u751f\u6210\u5f0f AI \u56de\u7b54\u4e2d\u5177\u6709\u66f4\u9ad8\u66dd\u5149\u5ea6\u53ef\u4ee5\u5e26\u6765<\/span><a href=\"https:\/\/www.similarweb.com\/blog\/research\/market-research\/increase-website-traffic\/\"><span style=\"font-weight: 400;\">\u66f4\u591a\u7f51\u7ad9\u6d41\u91cf<\/span><\/a><span style=\"font-weight: 400;\">\u548c\u66f4\u9ad8\u7684\u8f6c\u5316\u7387\u3002\u9891\u7e41\u51fa\u73b0\u5728\u804a\u5929\u673a\u5668\u4eba\u56de\u7b54\u4e2d\u7684\u54c1\u724c\u66f4\u6709\u53ef\u80fd\u5c06\u6d88\u8d39\u8005\u5f15\u5bfc\u81f3\u5176\u7f51\u7ad9\uff0c\u5e76\u5c06\u67e5\u8be2\u8f6c\u5316\u4e3a\u9500\u552e\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/marketing-strategy\/competitive-advantage\/\"><b>\u7ade\u4e89\u4f18\u52bf<\/b><\/a><span style=\"font-weight: 400;\">\uff1a\u9488\u5bf9\u751f\u6210\u5f0f AI \u8fdb\u884c\u4f18\u5316\u7684\u54c1\u724c\u53ef\u4ee5\u83b7\u5f97\u7ade\u4e89\u4f18\u52bf\u3002\u5728\u786e\u4fdd\u4ea7\u54c1\u548c\u54c1\u724c\u4fe1\u606f\u6613\u4e8e\u83b7\u5f97\u5e76\u53d7\u5230\u751f\u6210\u5f0f AI \u7b97\u6cd5\u7684\u9752\u7750\u4e4b\u540e\uff0c\u54c1\u724c\u53ef\u4ee5\u5360\u636e\u66f4\u9ad8<\/span><a href=\"https:\/\/www.similarweb.com\/blog\/research\/market-research\/market-share-guide\/\"><span style=\"font-weight: 400;\">\u5e02\u573a\u4efd\u989d<\/span><\/a><span style=\"font-weight: 400;\">\u3002<\/span><\/li>\n<\/ol>\n<h3>\u54c1\u724c\u7b56\u7565<\/h3>\n<p><span style=\"font-weight: 400;\">\u4e3a\u4e86\u5f25\u5408\u641c\u7d22\u67e5\u8be2\u548c\u804a\u5929\u673a\u5668\u4eba\u56de\u7b54\u4e4b\u95f4\u7684\u5dee\u8ddd\uff0c\u54c1\u724c\u9700\u8981\u5b9e\u65bd\u4ee5\u4e0b\u7b56\u7565\uff1a<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u5185\u5bb9\u4f18\u5316<\/b><span style=\"font-weight: 400;\">\uff1a\u786e\u4fdd\u5185\u5bb9\u9488\u5bf9\u751f\u6210\u5f0f AI \u7b97\u6cd5\u8fdb\u884c\u4e86\u5145\u5206\u4f18\u5316\u3002\u8fd9\u5305\u62ec\u4f7f\u7528\u76f8\u5173\u5173\u952e\u8bcd\u3001\u63d0\u4f9b\u8be6\u7ec6\u7684\u4ea7\u54c1\u4fe1\u606f\u4ee5\u53ca\u4fdd\u6301\u66f4\u65b0\u5e93\u5b58\u6570\u636e\u3002\u6362\u53e5\u8bdd\u8bf4\uff0c\u54c1\u724c\u5e94\u7ee7\u7eed\u8fdb\u884c\u8bb8\u591a\u4e0e SEO \u76f8\u540c\u7684\u64cd\u4f5c\uff0c\u4f46\u9700\u8981\u540c\u65f6\u6d4b\u8bd5\u8fd9\u4e9b\u64cd\u4f5c\u5bf9\u751f\u6210\u5f0f AI \u7684\u5f71\u54cd\uff0c\u5e76\u8fdb\u884c\u8fed\u4ee3\u4ee5\u6539\u5584\u7ed3\u679c\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u4e0e AI \u5e73\u53f0\u5408\u4f5c<\/b><span style=\"font-weight: 400;\">\uff1a\u4e0e\u751f\u6210\u5f0f AI \u5e73\u53f0\u5408\u4f5c\uff0c\u4e86\u89e3\u5176\u7b97\u6cd5\u5982\u4f55\u786e\u5b9a\u56de\u7b54\u7684\u4f18\u5148\u7ea7\u3002\u8fd9\u53ef\u80fd\u5305\u62ec\u76f4\u63a5\u5408\u4f5c\u6216\u5229\u7528 AI \u7279\u5b9a\u7684 SEO \u5b9e\u8df5\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u5ba2\u6237\u53cd\u9988\u548c\u8c03\u6574<\/b><span style=\"font-weight: 400;\">\uff1a\u5b9a\u671f\u6536\u96c6\u5e76\u5206\u6790\u5ba2\u6237\u53cd\u9988\uff0c\u4ece\u800c\u8c03\u6574\u5e76\u5b8c\u5584\u7b56\u7565\u3002\u4e86\u89e3\u6d88\u8d39\u8005\u641c\u7d22\u67d0\u4e9b\u54c1\u724c\u7684\u539f\u56e0\u4ee5\u53ca\u4ed6\u4eec\u5bf9\u56de\u7b54\u7684\u671f\u671b\uff0c\u6709\u52a9\u4e8e\u5b9a\u5236\u5185\u5bb9\u4ee5\u6ee1\u8db3\u8fd9\u4e9b\u9700\u6c42\u3002<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u201c\u751f\u6210\u5f0f AI \u6e20\u9053\u7684\u51fa\u73b0\u5927\u5927\u589e\u52a0\u4e86<\/span><a href=\"https:\/\/www.similarweb.com\/blog\/research\/market-research\/consumer-behavior\/\"><span style=\"font-weight: 400;\">\u6d88\u8d39\u8005\u884c\u4e3a<\/span><\/a><span style=\"font-weight: 400;\">\u7684\u6d41\u52a8\u6027\uff0c\u521b\u9020\u4e86\u4f17\u591a\u54c1\u724c\u53d1\u73b0\u548c\u51b3\u7b56\u7684\u65b0\u89e6\u70b9\u3002\u867d\u7136\u4f20\u7edf\u7684\u641c\u7d22\u5f15\u64ce\u4f18\u5316\u7b56\u7565\uff08\u5982\u5185\u5bb9\u521b\u5efa\u3001\u8bc4\u8bba\u7ba1\u7406\u3001\u6280\u672f SEO \u548c\u8bed\u4e49\u5173\u7cfb\uff09\u957f\u671f\u4ee5\u6765\u4e00\u76f4\u6709\u6548\uff0c\u4f46\u5b83\u4eec\u53ef\u80fd\u65e0\u6cd5\u76f4\u63a5\u8f6c\u5316\u5230\u751f\u6210\u5f0f AI \u5e73\u53f0\u3002\u8fd9\u4e00\u8f6c\u53d8\u4e3a\u54c1\u724c\u5e26\u6765\u4e86\u673a\u9047\u548c\u6311\u6218\u3002\u8981\u60f3\u5728\u8fd9\u79cd\u4e0d\u65ad\u53d8\u5316\u7684\u73af\u5883\u4e2d\u53d6\u5f97\u6210\u529f\uff0c\u4f01\u4e1a\u5fc5\u987b\u5236\u5b9a\u9488\u5bf9\u751f\u6210\u5f0f AI \u7684\u521b\u65b0\u7b56\u7565\uff0c\u540c\u65f6\u786e\u4fdd\u6240\u6709\u5a92\u4ecb\uff08\u5305\u62ec\u4f20\u7edf\u548c\u65b0\u5174\u5a92\u4ecb\uff09\u7684\u54c1\u724c\u4fe1\u606f\u5177\u6709\u51dd\u805a\u529b\u3002\u8fd9\u79cd\u96c6\u6210\u65b9\u6cd5\u5bf9\u4e8e\u4fdd\u6301\u54c1\u724c\u4e00\u81f4\u6027\u81f3\u5173\u91cd\u8981\u3002\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u2014\u2014\u5df4\u9c81\u514b\u00b7\u6258\u83b1\u8fbe\u8bfa (Baruch Toledano)\uff0cSimilarweb \u6570\u5b57\u8425\u9500\u89e3\u51b3\u65b9\u6848\u526f\u603b\u88c1\u517c\u603b\u7ecf\u7406<\/span><\/p>\n<h3><b>\u7ed3\u8bed<\/b><\/h3>\n<p><a href=\"https:\/\/www.similarweb.com\/corp\/zh\/ourdata\/\"><span style=\"font-weight: 400;\">Similarweb \u6570\u636e<\/span><\/a><span style=\"font-weight: 400;\">\u5f3a\u8c03\u4e86\u5728\u7ecf\u6d4e\u5b9e\u60e0\u7684\u65f6\u5c1a\u884c\u4e1a\u548c\u6240\u6709\u884c\u4e1a\uff0c\u9488\u5bf9\u751f\u6210\u5f0f AI 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href=\"https:\/\/pixabay.com\/users\/alexandra_koch-621802\/?utm_source=link-attribution&amp;utm_medium=referral&amp;utm_campaign=image&amp;utm_content=7767693\"><span style=\"font-weight: 400;\">\u4e9a\u5386\u5c71\u5fb7\u62c9\u00b7\u79d1\u8d6b (Alexandra Koch)<\/span><\/a><span style=\"font-weight: 400;\">\uff0c<\/span><a href=\"https:\/\/pixabay.com\/?utm_source=link-attribution&amp;utm_medium=referral&amp;utm_campaign=image&amp;utm_content=7767693\"><span style=\"font-weight: 400;\">Pixabay<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u5f53\u6d88\u8d39\u8005\u5728\u5f81\u6c42\u5e73\u4ef7\u65f6\u5c1a\u4ea7\u54c1\u63a8\u8350\u65f6\uff0c\u5f88\u5c11\u5411 AI \u804a\u5929\u673a\u5668\u4eba\u63d0\u53ca SHEIN \u54c1\u724c\uff0c\u90a3\u4e48 SHEIN \u5982\u4f55\u9488\u5bf9\u751f\u6210\u5f0f AI \u8fdb\u884c\u4f18\u5316\u5462\uff1f \u751f\u6210\u5f0f AI \u804a\u5929\u673a\u5668\u4eba\uff08\u5982 ChatGPT\uff09\u7684\u5174\u8d77\u6b63\u5728\u91cd\u5851\u5728\u7ebf\u641c\u7d22\u548c\u8d2d\u7269\u4f53\u9a8c\uff0c\u800c\u968f\u7740 OpenAI \u5ba3\u5e03 SearchGPT \u539f\u578b\u641c\u7d22\u5f15\u64ce\u5e76\u8ba1\u5212\u6700\u7ec8\u5c06\u5176\u6574\u5408\u5230 ChatGPT \u4e2d\uff0c\u8fd9\u4e00\u8d8b\u52bf\u5f88\u53ef\u80fd\u4f1a\u52a0\u901f\u3002 \u5982 Similarweb \u6570\u636e\u6240\u793a\uff0c\u6d88\u8d39\u8005\u8d8a\u6765\u8d8a\u591a\u5730\u4f7f\u7528\u8fd9\u4e9b\u804a\u5929\u673a\u5668\u4eba\u6765\u7814\u7a76\u54c1\u724c\u548c\u4ea7\u54c1\uff0c\u8fd9\u4e00\u7ed3\u8bba\u7ecf\u8fc7\u5206\u6790\u7ecf\u6d4e\u5b9e\u60e0\u7684\u65f6\u5c1a\u9009\u62e9\u800c\u5f97\u51fa\u3002\u5c3d\u7ba1\u641c\u7d22\u548c\u751f\u6210\u5f0f AI \u804a\u5929\u90fd\u662f\u6d88\u8d39\u8005\u83b7\u53d6\u4fe1\u606f\u7684\u65b9\u5f0f\uff0c\u4f46\u4e8c\u8005\u7684\u8fd0\u4f5c\u65b9\u5f0f\u5374\u6709\u6240\u4e0d\u540c\u3002 \u6211\u4eec\u7279\u522b\u6ce8\u610f\u5230\uff0c\u50cf 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