{"id":195571,"date":"2024-11-25T05:22:33","date_gmt":"2024-11-25T05:22:33","guid":{"rendered":"https:\/\/www.similarweb.com\/blog\/?p=195571"},"modified":"2024-11-25T05:49:39","modified_gmt":"2024-11-25T05:49:39","slug":"youtube-competitive-analysis","status":"publish","type":"post","link":"https:\/\/www.similarweb.com\/blog\/ja\/marketing\/content-marketing\/youtube-competitive-analysis\/","title":{"rendered":"\u3010YouTube\u306e\u7af6\u5408\u5206\u6790\u3011\u65b9\u6cd5\u3068\u8abf\u67fb\u30fb\u5206\u6790\u30c4\u30fc\u30eb\u3092\u7d39\u4ecb"},"content":{"rendered":"<p>YouTube\u306f\u3001<a href=\"https:\/\/www.similarweb.com\/top-websites\/\">\u4e16\u754c\u30672\u756a\u76ee\u306b\u8a2a\u554f\u8005\u6570\u306e\u591a\u3044\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8<\/a>\u3067\u3042\u308a\u30012\u756a\u76ee\u306b\u5927\u304d\u306a\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\uff08<a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/seo\/top-youtube-searches\/\">YouTube\u306e\u6700\u65b0\u306e\u691c\u7d22\u6570\u30c8\u30c3\u30d7<\/a>\u3092\u898b\u3066\u307f\u3088\u3046\uff09\u3067\u3042\u308a\u3001<a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/seo\/top-keywords\/\">Google\u3067\u6bce\u5e74\u6700\u3082\u691c\u7d22\u3055\u308c\u3066\u3044\u308b\u30ad\u30fc\u30ef\u30fc\u30c9<\/a>\u3067\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u9867\u5ba2\u306e<a href=\"https:\/\/www.socialpilot.co\/blog\/video-marketing-statistics\">55\uff05<\/a>\u304c\u3001\u81ea\u5206\u304c\u30d5\u30a9\u30ed\u30fc\u3057\u3066\u3044\u308b\u30d6\u30e9\u30f3\u30c9\u306e\u52d5\u753b\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u597d\u3080\u3068\u56de\u7b54\u3057\u3066\u3044\u308b\u3053\u3068\u304b\u3089\u3001\u52d5\u753b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u30de\u30fc\u30b1\u30bf\u30fc\u306b\u3068\u3063\u3066\u6b20\u304b\u305b\u306a\u3044\u6226\u7565\u3067\u3042\u308b\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u305d\u3057\u3066\u3001\u6bce\u65e5<a href=\"https:\/\/www.comparitech.com\/tv-streaming\/youtube-statistics\/\">10\u5104\u6642\u9593\u4ee5\u4e0a<\/a>\u306e\u52d5\u753b\u304c\u8996\u8074\u3055\u308c\u308bYouTube\u306f\u3001\u4e16\u754c\u4e2d\u306e\u4f55\u767e\u4e07\u3082\u306e\u4eba\u3005\u306e\u6ce8\u76ee\u3092\u96c6\u3081\u308b\u71be\u70c8\u306a\u6226\u3044\u306e\u5834\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u3053\u306e\u3088\u3046\u306a\u7af6\u4e89\u306e\u6fc0\u3057\u3044YouTube\u3067\u52dd\u3064\u305f\u3081\u306b\u306f\u3001\u7af6\u5408\u3092\u77e5\u308a\u5c3d\u304f\u3059\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p>\u3053\u306e\u30ac\u30a4\u30c9\u3067\u306f\u3001YouTube\u306e\u5fb9\u5e95\u7684\u306a\u7af6\u5408\u5206\u6790\u3092\u884c\u3044\u3001\u7af6\u5408\u306e<a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/seo\/video-seo-strategy\/\">YouTube\u6226\u7565<\/a>\u3092\u660e\u3089\u304b\u306b\u3057\u3001<a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/content-marketing\/youtube-views\/\">YouTube\u3067\u3088\u308a\u591a\u304f\u306e\u8996\u8074\u3092\u7372\u5f97<\/a>\u3057\u3001\u30ae\u30e3\u30c3\u30d7\u3068\u30c1\u30e3\u30f3\u30b9\u3092\u767a\u898b\u3057\u3001\u30c1\u30e3\u30f3\u30cd\u30eb\u306e\u77e5\u540d\u5ea6\u3068\u30ea\u30fc\u30c1\u3092\u5411\u4e0a\u3055\u305b\u308b\u305f\u3081\u306b\u5fc5\u8981\u306a\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u898b\u3064\u3051\u308b\u65b9\u6cd5\u306b\u3064\u3044\u3066\u8aac\u660e\u3057\u307e\u3059\u3002<\/p>\n<h2>YouTube\u7af6\u5408\u5206\u6790\u3068\u306f\uff1f<\/h2>\n<p>YouTube\u7af6\u5408\u5206\u6790\u3068\u306f\u3001\u81ea\u793e\u3068\u7af6\u5408\u3057\u3066\u3044\u308bYouTube\u306e\u6226\u7565\u3001\u5f37\u307f\u3001\u5f31\u307f\u3001\u6a5f\u4f1a\u3092\u8abf\u67fb\u3059\u308b\u30d7\u30ed\u30bb\u30b9\u3067\u3059\u3002<\/p>\n<p>\u7af6\u5408\u306e\u52d5\u753b\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6df1\u304f\u6398\u308a\u4e0b\u3052\u3001\u8996\u8074\u8005\u3068\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u30ec\u30d9\u30eb\u3092\u8a55\u4fa1\u3057\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u5206\u6790\u3057\u3001\u52d5\u753b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068<a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/seo\/seo-strategy\/\">SEO\u6226\u7565<\/a>\u3092\u898b\u76f4\u3057\u307e\u3059\u3002<\/p>\n<p>\u4f55\u304c\u3046\u307e\u304f\u3044\u3063\u3066\u3044\u308b\u306e\u304b\uff08\u305d\u3057\u3066\u3046\u307e\u304f\u3044\u3063\u3066\u3044\u306a\u3044\u306e\u304b\uff09\u3092\u6398\u308a\u8d77\u3053\u3057\u307e\u3059\u3002<\/p>\n<h2>\u306a\u305cYouTube\u306e\u7af6\u5408\u5206\u6790\u304c\u91cd\u8981\u306a\u306e\u304b\uff1f<\/h2>\n<p>\u7af6\u5408\u306fYouTube\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u596a\u304a\u3046\u3068\u3057\u3001\u8996\u8074\u8005\u306e\u6ce8\u76ee\u306e\u30b7\u30a7\u30a2\u3092\u3053\u3068\u3054\u3068\u304f\u596a\u3044\u307e\u3059\u3002<\/p>\n<p>\u3060\u304b\u3089\u3053\u305d\u3001\u5b9a\u671f\u7684\u306b<a href=\"https:\/\/www.similarweb.com\/blog\/ja\/marketing\/marketing-strategy\/competitive-analysis\/\">\u7af6\u5408\u5206\u6790<\/a>\u3092\u884c\u3044\u3001\u7af6\u5408\u306e\u52dd\u6557\u304b\u3089\u5b66\u3073\u3001\u65b0\u3057\u3044\u30c8\u30ec\u30f3\u30c9\u3084\u55dc\u597d\u306e\u5909\u5316\u306e\u628a\u63e1\u304c\u91cd\u8981\u3067\u3059\u3002\u52a0\u3048\u3066\u3001\u30cb\u30c3\u30c1\u306b\u304a\u3051\u308b\u6a5f\u4f1a\u3068\u8105\u5a01\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3082\u91cd\u8981\u3067\u3059\u3002\u5f53\u793e\u3067\u306f\u3001\u3053\u308c\u3089\u306b\u5f79\u7acb\u3064<a href=\"https:\/\/www.similarweb.com\/corp\/marketing\/competitive-analysis\/\">\u7af6\u5408\u5206\u6790\u30c4\u30fc\u30eb<\/a>\u3092\u3054\u7528\u610f\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h2>YouTube\u7af6\u5408\u5206\u6790\u306e10\u306e\u30e1\u30ea\u30c3\u30c8<\/h2>\n<p>YouTube 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href=\"https:\/\/www.similarweb.com\/blog\/research\/audience-and-brand-building\/target-audience-analysis\/\">\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u306a\u308b\u8996\u8074\u8005<\/a>\u306e\u5171\u611f\u3092\u5f97\u308b<\/li>\n<li>\u8996\u8074\u8005\u306e\u8208\u5473\u3084\u55dc\u597d\u3092\u3088\u308a\u6df1\u3044\u30ec\u30d9\u30eb\u3067\u7406\u89e3\u3059\u308b<\/li>\n<li>\u52d5\u753b\u304a\u3088\u3073\u696d\u754c\u5185\u306e<a href=\"https:\/\/www.similarweb.com\/blog\/research\/digital-analysis\/trendspotting\/\">\u65b0\u3057\u3044\u30c8\u30ec\u30f3\u30c9\u3092\u628a\u63e1<\/a>\u3059\u308b<\/li>\n<li><a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/content-marketing\/video-campaign\/\">\u52d5\u753b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30ad\u30e3\u30f3\u30da\u30fc\u30f3<\/a>\u306e\u9054\u6210\u53ef\u80fd\u306a\u76ee\u6a19\u3092\u8a2d\u5b9a\u3059\u308b<\/li>\n<\/ol>\n<h2>YouTube\u306e\u7af6\u5408\u3092\u5206\u6790\u3059\u308b\u65b9\u6cd5<\/h2>\n<h3>1)YouTube\u306e\u7af6\u5408\u3092\u7279\u5b9a\u3059\u308b<\/h3>\n<p>YouTube\u306e\u691c\u7d22\u6b04\u306b\u30a2\u30af\u30bb\u30b9\u3057\u3001\u3042\u306a\u305f\u306e\u30c1\u30e3\u30f3\u30cd\u30eb\u306b\u4f3c\u305f\u30c1\u30e3\u30f3\u30cd\u30eb\u3092\u898b\u3064\u3051\u307e\u3059\u3002<\/p>\n<p>\u76ee\u6a19\u3068\u3059\u308b\u30ad\u30fc\u30ef\u30fc\u30c9\u3084\u30cb\u30c3\u30c1\u306b\u95a2\u9023\u3059\u308b\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u5165\u529b\u3057\u3001\u691c\u7d22\u7d50\u679c\u306e\u4e0a\u4f4d\u306b\u8868\u793a\u3055\u308c\u308b\u30c1\u30e3\u30f3\u30cd\u30eb\u3084<a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/content-marketing\/finding-youtube-influencers\/\">\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc<\/a>\u3092\u78ba\u8a8d\u3002\u540c\u3058\u3088\u3046\u306a\u30c1\u30e3\u30f3\u30cd\u30eb\u767b\u9332\u8005\u6570\u3068\u518d\u751f\u56de\u6570\u3092\u6301\u3064\u30c1\u30e3\u30f3\u30cd\u30eb\u306b\u6ce8\u76ee\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u307e\u3060YouTube\u30c1\u30e3\u30f3\u30cd\u30eb\u3092\u6301\u3063\u3066\u3044\u306a\u3044\u3068\u3057\u3066\u3082\u3001\u3069\u306e\u30c1\u30e3\u30f3\u30cd\u30eb\u3092\u7af6\u5408\u306b\u3059\u308b\u306e\u304b\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u306f\u3001\u6700\u521d\u306e\u30ea\u30b5\u30fc\u30c1\u306e\u91cd\u8981\u306a\u90e8\u5206\u3067\u3059\u3002<\/p>\n<h3>2)\u7af6\u5408\u306e\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3092\u660e\u3089\u304b\u306b\u3059\u308b<\/h3>\n<p>YouTube\u306e\u6226\u7565\u3092\u4e00\u304b\u3089\u898b\u76f4\u3059\u524d\u306b\u3001YouTube\u4ee5\u5916\u3067\u306e\u30ea\u30fc\u30c1\u3084\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u77e5\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u307e\u305a\u3001\u7af6\u5408\u306e\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u3064\u3044\u3066\u60c5\u5831\u3092\u96c6\u3081\u308b\u3053\u3068\u304b\u3089\u59cb\u3081\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>Similarweb\u306e\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u30aa\u30fc\u30d0\u30fc\u30e9\u30c3\u30d7\u6a5f\u80fd\u3092\u4f7f\u3044\u3001\u7af6\u5408\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u5b9a\u671f\u7684\u306b\u95b2\u89a7\u3057\u3066\u3044\u308b\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u3064\u3044\u3066\u8abf\u67fb\u3002<\/p>\n<p>\u3042\u306a\u305f\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u30684\u3064\u306e\u7af6\u5408\u3092\u5165\u529b\u3059\u308b\u3060\u3051\u3067\u3001\u7af6\u5408\u306e\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u30c7\u30fc\u30bf\u304c\u3042\u306a\u305f\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3068\u6bd4\u8f03\u3057\u3066\u4f55\u304c\u9055\u3046\u306e\u304b\u3092\u5206\u6790\u3067\u304d\u307e\u3059\u3002\u307e\u305a\u3001\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u91cd\u8907\u5272\u5408\u3092\u6e2c\u308a\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-186248\" src=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/YouTube-Audience-Overlap.png\" alt=\"YouTube Audience Overlap\" width=\"1364\" height=\"733\" srcset=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/YouTube-Audience-Overlap.png 1364w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/YouTube-Audience-Overlap-300x161.png 300w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/YouTube-Audience-Overlap-1024x550.png 1024w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/YouTube-Audience-Overlap-768x413.png 768w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/YouTube-Audience-Overlap-512x275.png 512w\" sizes=\"(max-width: 1364px) 100vw, 1364px\" \/><\/p>\n<p>\u6b21\u306b\u3001\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u30c7\u30e2\u30b0\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u5206\u6790\u3057\u3001\u7af6\u5408\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u3069\u306e\u6027\u5225\u3084\u5e74\u9f62\u5c64\u306b\u6700\u3082\u97ff\u304f\u304b\u3092\u7279\u5b9a\u3057\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-186249\" src=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/YouTube-Audience-Demographs.png\" alt=\"YouTube Audience Demographics\" width=\"1588\" height=\"858\" srcset=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/YouTube-Audience-Demographs.png 1588w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/YouTube-Audience-Demographs-300x162.png 300w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/YouTube-Audience-Demographs-1024x553.png 1024w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/YouTube-Audience-Demographs-768x415.png 768w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/YouTube-Audience-Demographs-1536x830.png 1536w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/YouTube-Audience-Demographs-512x277.png 512w\" sizes=\"(max-width: 1588px) 100vw, 1588px\" \/><\/p>\n<p>\u3055\u3089\u306b\u6398\u308a\u4e0b\u3052\u3001\u7af6\u5408\u4ed6\u793e\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u6307\u6a19\u3092\u6027\u5225\u3084\u5e74\u9f62\u5225\u306b\u898b\u3066\u307f\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-186250\" src=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/YouTube-Audience-engagement-.png\" alt=\"YouTube Audience engagement\" width=\"1387\" height=\"311\" srcset=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/YouTube-Audience-engagement-.png 1387w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/YouTube-Audience-engagement--300x67.png 300w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/YouTube-Audience-engagement--1024x230.png 1024w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/YouTube-Audience-engagement--768x172.png 768w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/YouTube-Audience-engagement--512x115.png 512w\" sizes=\"(max-width: 1387px) 100vw, 1387px\" \/><\/p>\n<p>\u3053\u306e\u30a4\u30f3\u30b5\u30a4\u30c8\u306f\u3001\u3088\u308a\u6df1\u3044\u30ec\u30d9\u30eb\u3067\u3042\u306a\u305f\u306e\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3092\u7406\u89e3\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002\u7d50\u679c\u3001<strong>\u9069\u5207\u306a\u30bb\u30b0\u30e1\u30f3\u30c8\u3092\u30d5\u30c3\u30af\u3059\u308b\u9b45\u529b\u7684\u3067\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u7d5e\u3063\u305f\u30d3\u30c7\u30aa\u3092\u4f5c\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/strong><\/p>\n<h3>3)\u7af6\u5408\u306e\u5168\u4f53\u7684\u306a\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u5206\u6790<\/h3>\n<p>\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306e\u50be\u5411\u3001\u30af\u30ed\u30b9\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u306e\u72b6\u6cc1\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u30ec\u30d9\u30eb\u3092\u8a55\u4fa1\u3059\u308b\u305f\u3081\u306b\u3001<a href=\"https:\/\/www.similarweb.com\/website\/\">\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u5168\u4f53\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9<\/a>\u3092\u6398\u308a\u4e0b\u3052\u3066\u5206\u6790\u3092\u7d9a\u3051\u307e\u3059\u3002<\/p>\n<p>Similarweb\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306e<a href=\"https:\/\/pro.similarweb.com\/?_gl=1*xbdhya*_gcl_au*MTcwNzQ5MjA2MS4xNzI3NjAzMTIw*FPAU*MTcwNzQ5MjA2MS4xNzI3NjAzMTIw*_ga*OTUzMjYzMjguMTcwMzU2NTU2NQ..*_ga_V5DSP51YD0*MTczMDM4NTA5MC4xNTUuMS4xNzMwMzg2MDU2LjAuMC4xODE3ODIxMDU1#\/digitalsuite\/websiteanalysis\/overview\/website-performance\/*\/999\/3m?webSource=Total\">\u6982\u8981<\/a>\u306f\u3001\u5206\u6790\u306b\u5fc5\u8981\u306a\u3059\u3079\u3066\u306e\u30c7\u30fc\u30bf\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002\u7af6\u5408\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3092\u5165\u529b\u3057\u3001\u8a2a\u554f\u6570\u3001<a href=\"https:\/\/www.similarweb.com\/blog\/research\/business-benchmarking\/benchmarking-engagement-metrics\/\">\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u6307\u6a19<\/a>\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c1\u30e3\u30cd\u30eb\u306e\u5272\u5408\u3092\u5206\u6790\u3067\u304d\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-186251\" src=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Website-Performance-Netflix-vs-Disney.png\" alt=\"Website Performance Netflix vs Disney\" width=\"1583\" height=\"1078\" srcset=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Website-Performance-Netflix-vs-Disney.png 1583w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Website-Performance-Netflix-vs-Disney-300x204.png 300w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Website-Performance-Netflix-vs-Disney-1024x697.png 1024w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Website-Performance-Netflix-vs-Disney-768x523.png 768w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Website-Performance-Netflix-vs-Disney-1536x1046.png 1536w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Website-Performance-Netflix-vs-Disney-512x349.png 512w\" sizes=\"(max-width: 1583px) 100vw, 1583px\" \/><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-186252\" src=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Marketing-Channels-disney-vs-netlfix.png\" alt=\"Marketing Channels mix\" width=\"1409\" height=\"533\" srcset=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Marketing-Channels-disney-vs-netlfix.png 1409w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Marketing-Channels-disney-vs-netlfix-300x113.png 300w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Marketing-Channels-disney-vs-netlfix-1024x387.png 1024w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Marketing-Channels-disney-vs-netlfix-768x291.png 768w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Marketing-Channels-disney-vs-netlfix-512x194.png 512w\" sizes=\"(max-width: 1409px) 100vw, 1409px\" \/><\/p>\n<p>\u5f53\u793e\u306e\u5305\u62ec\u7684\u306a\u6982\u8981\u3067\u306f\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30fb\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306e\u5206\u5e03\u306b\u6ce8\u76ee\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u3001YouTube\uff08\u304a\u3088\u3073\u305d\u306e\u4ed6\u306e\u30bd\u30fc\u30b7\u30e3\u30eb\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\uff09\u304b\u3089\u3001\u3042\u306a\u305f\u3068\u7af6\u5408\u4ed6\u793e\u304c\u3069\u308c\u3060\u3051\u306e\u30bd\u30fc\u30b7\u30e3\u30eb\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u5f97\u3066\u3044\u308b\u304b\u3092\u6bd4\u8f03\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-186253\" src=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Social-traffic-Disney-Netflix-comparison.png\" alt=\"Social traffic breakdown comparison\" width=\"1434\" height=\"477\" srcset=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Social-traffic-Disney-Netflix-comparison.png 1434w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Social-traffic-Disney-Netflix-comparison-300x100.png 300w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Social-traffic-Disney-Netflix-comparison-1024x341.png 1024w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Social-traffic-Disney-Netflix-comparison-768x255.png 768w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Social-traffic-Disney-Netflix-comparison-512x170.png 512w\" sizes=\"(max-width: 1434px) 100vw, 1434px\" \/><\/p>\n<p><a href=\"https:\/\/www.similarweb.com\/website\/netflix.com\/\">netflix.com<\/a>\u304c\u4ed6\u3092\u307b\u307c\u72ec\u5360\u3057\u3066\u3044\u308b\u4e00\u65b9\u3067\u3001<a href=\"https:\/\/www.similarweb.com\/website\/youtube.com\/\">YouTube\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af<\/a>\u306b\u95a2\u3057\u3066\u306f<a href=\"https:\/\/www.similarweb.com\/website\/disneyplus.com\/\">disneyplus.com<\/a>\u304c\u660e\u3089\u304b\u306b\u30ea\u30fc\u30c9\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3>4)\u30ad\u30fc\u30ef\u30fc\u30c9\u5206\u6790<\/h3>\n<p>\u7af6\u5408\u4ed6\u793e\u306e<a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/seo\/keyword-research\/\">\u30c8\u30c3\u30d7\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u6df1\u304f\u6398\u308a\u4e0b\u3052<\/a>\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u304c\u3069\u306e\u3088\u3046\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6d88\u8cbb\u3057\u305f\u3044\u306e\u304b\u3001\u3088\u308a\u6df1\u304f\u5206\u6790\u3057\u307e\u3059\u3002<\/p>\n<p>\u7af6\u5408\u4ed6\u793e\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u727d\u5f15\u3059\u308b\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u898b\u308b\u3053\u3068\u3067\u3001\u3042\u306a\u305f\u306eYouTube\u30b3\u30f3\u30c6\u30f3\u30c4\u3084\u5c5e\u6027\u3067\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3059\u3079\u304d\u8208\u5473\u3001\u30da\u30a4\u30f3\u30dd\u30a4\u30f3\u30c8\u3001\u4e00\u822c\u7684\u306a\u8cea\u554f\u3001\u30c8\u30d4\u30c3\u30af\u3001\u30c6\u30fc\u30de\u3001\u30c8\u30ec\u30f3\u30c9\u306b\u5149\u3092\u5f53\u3066\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u30b9\u30c6\u30c3\u30d71 &#8211; <a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/seo\/competitive-keyword-research\/\">\u7af6\u5408\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u30ea\u30b5\u30fc\u30c1<\/a><\/p>\n<p><a href=\"https:\/\/www.similarweb.com\/corp\/marketing\/features\/keyword-analysis\/\">Similarweb\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u5206\u6790\u30c4\u30fc\u30eb<\/a>\u3092\u4f7f\u3063\u3066\u7af6\u5408\u306e\u30c8\u30c3\u30d7\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u898b\u3064\u3051\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-186254\" src=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Keyword-Analysis-Netflix.png\" alt=\"Keyword Analysis Netflix\" width=\"1586\" height=\"935\" srcset=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Keyword-Analysis-Netflix.png 1586w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Keyword-Analysis-Netflix-300x177.png 300w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Keyword-Analysis-Netflix-1024x604.png 1024w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Keyword-Analysis-Netflix-768x453.png 768w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Keyword-Analysis-Netflix-1536x906.png 1536w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Keyword-Analysis-Netflix-512x302.png 512w\" sizes=\"(max-width: 1586px) 100vw, 1586px\" \/><\/p>\n<p>\u5f53\u793e\u306e<a href=\"https:\/\/www.similarweb.com\/corp\/marketing\/keyword-research\/\">\u30ad\u30fc\u30ef\u30fc\u30c9\u30ea\u30b5\u30fc\u30c1\u30c4\u30fc\u30eb<\/a>\u306f\u3001\u691c\u7d22\u30dc\u30ea\u30e5\u30fc\u30e0\u3001<a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/seo\/search-intent\/\">\u691c\u7d22\u610f\u56f3<\/a>\u3001<a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/seo\/serp-features\/\">SERP\u306e\u7279\u5fb4<\/a>\u3092\u8abf\u3079\u308b\u3053\u3068\u3067\u3001\u81ea\u793e\u306e\u6226\u7565\u306b\u95a2\u9023\u3059\u308b\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u7279\u5b9a\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u6307\u6a19\u306f\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u304c\u3042\u306a\u305f\u306e\u7279\u5b9a\u306e\u30d3\u30b8\u30cd\u30b9\u3068\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u30cb\u30c3\u30c1\u306b\u6709\u52b9\u304b\u3069\u3046\u304b\u3092\u6e2c\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/p>\n<p>\u30b9\u30c6\u30c3\u30d72 &#8211; \u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u30a2\u30a4\u30c7\u30a2<\/p>\n<p>\u898b\u3064\u3051\u305f\u30ad\u30fc\u30ef\u30fc\u30c9\u30ea\u30b9\u30c8\u3067\u3001Similarweb\u306e<a href=\"https:\/\/www.similarweb.com\/corp\/marketing\/features\/youtube-keyword-tool\/\">YouTube\u30ad\u30fc\u30ef\u30fc\u30c9\u30b8\u30a7\u30cd\u30ec\u30fc\u30bf\u30fc<\/a>\u306b\u5411\u304b\u3044\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u30ea\u30b9\u30c8\u306b\u8ffd\u52a0\u3059\u308b\u985e\u4f3c\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u898b\u3064\u3051\u307e\u3057\u3087\u3046\u3002\u3053\u308c\u304c\u3001<a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/seo\/youtube-keyword-research\/\">YouTube\u30ad\u30fc\u30ef\u30fc\u30c9\u30fb\u30ea\u30b5\u30fc\u30c1<\/a>\u306e\u30d0\u30c3\u30af\u30dc\u30fc\u30f3\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u30d0\u30fc\u30c1\u30e3\u30eb\u30ea\u30a2\u30ea\u30c6\u30a3\u304c\u3042\u306a\u305f\u306e\u696d\u754c\u306e\u5927\u304d\u306a\u30c8\u30ec\u30f3\u30c9\u3060\u3068\u3059\u308b\u3068\u3001\u3053\u308c\u306f\u95a2\u9023\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u4e00\u4f8b\u3067\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-186255\" src=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/YouTube-Keyword-Generator.png\" alt=\"YouTube Keyword Generator\" width=\"1549\" height=\"911\" srcset=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/YouTube-Keyword-Generator.png 1549w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/YouTube-Keyword-Generator-300x176.png 300w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/YouTube-Keyword-Generator-1024x602.png 1024w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/YouTube-Keyword-Generator-768x452.png 768w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/YouTube-Keyword-Generator-1536x903.png 1536w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/YouTube-Keyword-Generator-512x301.png 512w\" sizes=\"(max-width: 1549px) 100vw, 1549px\" \/><\/p>\n<p>YouTube\u3067\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306b\u7279\u5316\u3057\u3001<a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/seo\/keyword-search-volume\/\">\u691c\u7d22\u30dc\u30ea\u30e5\u30fc\u30e0<\/a>\u3001\u30dc\u30ea\u30e5\u30fc\u30e0\u30c8\u30ec\u30f3\u30c9\u3001\u9078\u629e\u3057\u305f\u671f\u9593\u306b\u304a\u3051\u308b\u5404\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u5e73\u5747\u30af\u30ea\u30c3\u30af\u6570\u3092\u898b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3>5)YouTube\u30c1\u30e3\u30f3\u30cd\u30eb\u3068\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u5206\u6790<\/h3>\n<p>\u6b21\u306e\u30b9\u30c6\u30c3\u30d7\u306f\u3001\u7af6\u5408\u306eYouTube\u30c1\u30e3\u30f3\u30cd\u30eb\u306e\u5206\u6790\u3002<\/p>\n<p>\u3053\u3053\u3067\u306f\u3001\u5168\u4f53\u3092\u78ba\u5b9f\u306b\u30ab\u30d0\u30fc\u3059\u308b\u305f\u3081\u306e\u30b9\u30c6\u30c3\u30d7\u30d0\u30a4\u30b9\u30c6\u30c3\u30d7\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h4>1)\u52d5\u753b\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u5206\u6790<\/h4>\n<p>\u52d5\u753b\u306e\u6570\u3001\u6295\u7a3f\u3057\u3066\u3044\u308b<a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/content-marketing\/types-of-videos\/\">\u52d5\u753b\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u7a2e\u985e<\/a>\uff08\u30c1\u30e5\u30fc\u30c8\u30ea\u30a2\u30eb\u3001\u30d6\u30ed\u30b0\u3001\u30ec\u30d3\u30e5\u30fc\u306a\u3069\uff09\u3001\u6295\u7a3f\u983b\u5ea6\uff08\u6bce\u65e5\u3001\u6bce\u9031\u3001\u6bce\u6708\uff09\u3092\u8abf\u3079\u3001\u6295\u7a3f\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u306e\u30d1\u30bf\u30fc\u30f3\u3092\u8abf\u67fb\u3057\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-186256\" src=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/MrBeast-video-content-analysis.png\" alt=\"MrBeast video content analysis\" width=\"1340\" height=\"675\" srcset=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/MrBeast-video-content-analysis.png 1340w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/MrBeast-video-content-analysis-300x151.png 300w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/MrBeast-video-content-analysis-1024x516.png 1024w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/MrBeast-video-content-analysis-768x387.png 768w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/MrBeast-video-content-analysis-512x258.png 512w\" sizes=\"(max-width: 1340px) 100vw, 1340px\" \/><\/p>\n<p>\u6b21\u306b\u3001\u52d5\u753b\u3092\u30c6\u30fc\u30de\u3084\u30c8\u30d4\u30c3\u30af\u306b\u5206\u985e\u3057\u3001\u4e3b\u8981\u306a\u91cd\u70b9\u5206\u91ce\u3092\u3088\u308a\u3088\u304f\u7406\u89e3\u3057\u3001\u5168\u4f53\u7684\u306a<a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/content-marketing\/video-marketing-strategy\/\">\u52d5\u753b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565<\/a>\u3092\u7d44\u307f\u7acb\u3066\u59cb\u3081\u307e\u3059\u3002<\/p>\n<h4>2)\u30c1\u30e3\u30f3\u30cd\u30eb\u306e\u69cb\u6210\u65b9\u6cd5\u3092\u78ba\u8a8d<\/h4>\n<p>\u30c1\u30e3\u30f3\u30cd\u30eb\u306e\u30ec\u30a4\u30a2\u30a6\u30c8\u3092\u5927\u307e\u304b\u306b\u628a\u63e1\u3057\u307e\u3059\u3002\u52d5\u753b\u306e\u5206\u985e\u65b9\u6cd5\u3001\u30d7\u30ec\u30a4\u30ea\u30b9\u30c8\u306e\u6709\u7121\uff08\u305d\u3057\u3066\u3069\u306e\u3088\u3046\u306a\u30c6\u30fc\u30de\u306b\u6cbf\u3063\u3066\u3044\u308b\u304b\uff09\u3001\u7279\u96c6\u52d5\u753b\u306e\u6709\u7121\u306a\u3069\u3092\u89b3\u5bdf\u3057\u307e\u3059\u3002<\/p>\n<h4>3)\u8996\u8074\u8005\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u8a55\u4fa1\u3059\u308b<\/h4>\n<p>\u52d5\u753b\u304c\u8996\u8074\u8005\u306b\u3069\u306e\u3088\u3046\u306b\u53d7\u3051\u5165\u308c\u3089\u308c\u3066\u3044\u308b\u304b\u3092\u6e2c\u308a\u307e\u3059\u3002\u52d5\u753b\u306e\u518d\u751f\u56de\u6570\u3001\u300c\u3044\u3044\u306d\uff01\u300d\u3068\u300c\u5acc\u3044\u300d\u306e\u5272\u5408\u3001\u30b3\u30e1\u30f3\u30c8\u6b04\u306e\u95b2\u89a7\u6570\u306a\u3069\u3092\u30c1\u30a7\u30c3\u30af\u3057\u3001\u8996\u8074\u8005\u304b\u3089\u306e\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092\u628a\u63e1\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-186257\" src=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/MrBeast-Audience-interaction.png\" alt=\"MrBeast Audience interaction\" width=\"1088\" height=\"598\" srcset=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/MrBeast-Audience-interaction.png 1088w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/MrBeast-Audience-interaction-300x165.png 300w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/MrBeast-Audience-interaction-1024x563.png 1024w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/MrBeast-Audience-interaction-768x422.png 768w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/MrBeast-Audience-interaction-512x281.png 512w\" sizes=\"(max-width: 1088px) 100vw, 1088px\" \/><\/p>\n<p>\u7af6\u5408\u306e\u6700\u3082\u6210\u529f\u3057\u305f\u52d5\u753b\u3068\u6210\u529f\u3057\u306a\u304b\u3063\u305f\u52d5\u753b\u3092\u7279\u5b9a\u3057\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u5bfe\u3057\u3066\u4f55\u304c\u53d7\u3051\u5165\u308c\u3089\u308c\u3001\u4f55\u304c\u53d7\u3051\u5165\u308c\u3089\u308c\u3066\u3044\u306a\u3044\u306e\u304b\u3092\u628a\u63e1\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h4>4)\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u53cd\u5fdc\u3092\u5206\u6790<\/h4>\n<p>\u5f7c\u3089\u306e\u52d5\u753b\u306b\u5bfe\u3057\u3066\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u304c\u3069\u306e\u3088\u3046\u306b\u53cd\u5fdc\u3057\u3066\u3044\u308b\u304b\u306f\u78ba\u8a8d\u3057\u307e\u3057\u305f\u304c\u3001\u3069\u306e\u3088\u3046\u306b\u5fdc\u7b54\u3057\u3066\u3044\u308b\u306e\u304b\u3082\u8a55\u4fa1\u3057\u307e\u3057\u3087\u3046\u3002\u30b3\u30e1\u30f3\u30c8\u30bb\u30af\u30b7\u30e7\u30f3\u3067\u30e6\u30fc\u30b6\u30fc\u3068\u3069\u306e\u3088\u3046\u306a\u3084\u308a\u53d6\u308a\u3092\u3057\u3066\u3044\u308b\u306e\u304b\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002\u30b3\u30e1\u30f3\u30c8\u306b\u8fd4\u4fe1\u3057\u3066\u3044\u308b\u304b\u3001\u8cea\u554f\u3084\u884c\u52d5\u3092\u4fc3\u3059\u547c\u3073\u304b\u3051\u3067\u8996\u8074\u8005\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u4fc3\u3057\u3066\u3044\u308b\u304b\u3069\u3046\u304b\u3092\u8abf\u67fb\u3057\u307e\u3059\u3002<\/p>\n<h4>5)SEO\u6226\u7565\u3092\u8abf\u67fb<\/h4>\n<p>\u7af6\u5408\u306e\u30c1\u30e3\u30f3\u30cd\u30eb\u304c\u3069\u308c\u307b\u3069SEO\u306b\u6700\u9069\u5316\u3055\u308c\u3066\u3044\u308b\u304b\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002\u52d5\u753b\u306e\u30bf\u30a4\u30c8\u30eb\u3001\u8aac\u660e\u3001<a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/content-marketing\/youtube-tags\/\">\u30bf\u30b0<\/a>\u3092\u30c1\u30a7\u30c3\u30af\u3057\u3001\u3069\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u3084\u30d5\u30ec\u30fc\u30ba\u304c\u4f7f\u308f\u308c\u3066\u3044\u308b\u304b\u78ba\u8a8d\u3057\u307e\u3059\u3002\u95a2\u9023\u6027\u304c\u3042\u308a\u3001\u9b45\u529b\u7684\u306a\u3082\u306e\u304b\u3069\u3046\u304b\u3001\u8aac\u660e\u6587\u306b\u30ea\u30f3\u30af\u3084\u884c\u52d5\u3092\u4fc3\u3059CTA\u304c\u542b\u307e\u308c\u3066\u3044\u308b\u304b\u3069\u3046\u304b\u3082\u78ba\u8a8d\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h4>6)\u52d5\u753b\u306e\u54c1\u8cea\u3092\u8a55\u4fa1<\/h4>\n<p>\u52d5\u753b\u3068\u97f3\u58f0\u306e\u54c1\u8cea\uff08\u89e3\u50cf\u5ea6\u3084\u660e\u77ad\u3055\uff09\u3001\u7de8\u96c6\u30b9\u30bf\u30a4\u30eb\uff08\u30c8\u30e9\u30f3\u30b8\u30b7\u30e7\u30f3\u3001\u30b0\u30e9\u30d5\u30a3\u30c3\u30af\u30b9\u3001\u52b9\u679c\u306a\u3069\uff09\u3001\u5168\u4f53\u306e\u69cb\u6210\uff08\u30b9\u30c8\u30fc\u30ea\u30fc\u30dc\u30fc\u30c9\u3084\u69cb\u9020\uff09\u3092\u8a55\u4fa1\u3057\u307e\u3059\u3002<\/p>\n<h4>7)\u30b3\u30e9\u30dc\u30ec\u30fc\u30b7\u30e7\u30f3\u3084\u30b9\u30dd\u30f3\u30b5\u30fc\u30b7\u30c3\u30d7\u3092\u8abf\u67fb<\/h4>\n<p>\u7af6\u5408\u304c\u4ed6\u306e\u30d6\u30e9\u30f3\u30c9\u3084YouTube\u30af\u30ea\u30a8\u30a4\u30bf\u30fc\u3001\u307e\u305f\u306f\u6709\u540d\u4eba\u3068\u5354\u529b\u3057\u3066\u81ea\u793e\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u652f\u6301\u3057\u3066\u3044\u308b\u304b\u3069\u3046\u304b\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u7af6\u5408\u306e\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3084\u30ea\u30fc\u30c1\u306e\u7bc4\u56f2\u304c\u308f\u304b\u308a\u307e\u3059\u3002<\/p>\n<h3>6)\u30b3\u30f3\u30c6\u30f3\u30c4\u30ae\u30e3\u30c3\u30d7\u3092\u7279\u5b9a<\/h3>\n<p>\u7af6\u5408\u4ed6\u793e\u306eYouTube\u30c1\u30e3\u30f3\u30cd\u30eb\u3092\u5206\u6790\u3057\u305f\u5f8c\u3001\u6b21\u306e\u30b9\u30c6\u30c3\u30d7\u3068\u3057\u3066\u30b3\u30f3\u30c6\u30f3\u30c4\u3068<a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/seo\/keyword-gap-analysis\/\">\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u30ae\u30e3\u30c3\u30d7\u5206\u6790<\/a>\u3092\u884c\u3044\u307e\u3059\u3002<\/p>\n<p>\u7af6\u5408\u306e\u52d5\u753b\u306f\u3001\u3059\u3067\u306b\u65b0\u3057\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u30a2\u30a4\u30c7\u30a2\u3092\u751f\u307f\u51fa\u3057\u3001\u3044\u304f\u3064\u304b\u306e\u30ae\u30e3\u30c3\u30d7\u3092\u6d6e\u304d\u5f6b\u308a\u306b\u3057\u3066\u3044\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u3057\u304b\u3057\u3001\u7af6\u5408\u306e\u6210\u529f\u3068\u898b\u9003\u3055\u308c\u305f\u30c1\u30e3\u30f3\u30b9\u306e\u4e21\u65b9\u3092\u6700\u5927\u9650\u306b\u6d3b\u7528\u3059\u308b\u305f\u3081\u306b\u3001\u3059\u3079\u3066\u306e\u53ef\u80fd\u6027\u3092\u63a2\u308a\u307e\u3059\u3002<\/p>\n<p>Similarweb\u306e<a href=\"https:\/\/www.similarweb.com\/corp\/marketing\/features\/keyword-gap\/\">\u30ad\u30fc\u30ef\u30fc\u30c9\u30ae\u30e3\u30c3\u30d7\u30c4\u30fc\u30eb<\/a>\u306b\u30a2\u30af\u30bb\u30b9\u3057\u3001\u3042\u306a\u305f\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3068\u6700\u59274\u3064\u306e\u7af6\u5408\u4ed6\u793e\u3092\u5165\u529b\u3057\u3066\u3001\u7af6\u5408\u304c\u6210\u529f\u3057\u3066\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3057\u3066\u3044\u308b\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002\u300c\u52d5\u753b\u691c\u7d22\u300d\u3067\u30d5\u30a3\u30eb\u30bf\u30ea\u30f3\u30b0\u3057\u3001\u30d6\u30e9\u30f3\u30c9\u5316\u3055\u308c\u305f\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u9664\u5916\u3057\u3001\u6700\u3082\u95a2\u9023\u6027\u306e\u9ad8\u3044\u7d50\u679c\u3092\u53d6\u5f97\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-186258\" src=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Keyword-Gap-Tool-Netflix.png\" alt=\"Keyword Gap Netlfix keywords\" width=\"1587\" height=\"796\" srcset=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Keyword-Gap-Tool-Netflix.png 1587w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Keyword-Gap-Tool-Netflix-300x150.png 300w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Keyword-Gap-Tool-Netflix-1024x514.png 1024w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Keyword-Gap-Tool-Netflix-768x385.png 768w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Keyword-Gap-Tool-Netflix-1536x770.png 1536w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Keyword-Gap-Tool-Netflix-512x257.png 512w\" sizes=\"(max-width: 1587px) 100vw, 1587px\" \/><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-186259 size-full\" src=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Keyword-Gap-Netlfix-keywords.png\" alt=\"Top keywords for a website\" width=\"1543\" height=\"796\" srcset=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Keyword-Gap-Netlfix-keywords.png 1543w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Keyword-Gap-Netlfix-keywords-300x155.png 300w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Keyword-Gap-Netlfix-keywords-1024x528.png 1024w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Keyword-Gap-Netlfix-keywords-768x396.png 768w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Keyword-Gap-Netlfix-keywords-1536x792.png 1536w, https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2022\/04\/Keyword-Gap-Netlfix-keywords-512x264.png 512w\" sizes=\"(max-width: 1543px) 100vw, 1543px\" \/><\/p>\n<p>\u5404\u30ad\u30fc\u30ef\u30fc\u30c9\u304c\u3069\u308c\u3060\u3051\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u751f\u307f\u51fa\u3057\u3066\u3044\u308b\u304b\u3001\u3042\u306a\u305f\u3068\u7af6\u5408\u4ed6\u793e\u3068\u306e\u9593\u306e\u7af6\u4e89\u306b\u304a\u3051\u308b<a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/marketing-strategy\/traffic-share\/\">\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u30b7\u30a7\u30a2<\/a>\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u691c\u7d22\u30dc\u30ea\u30e5\u30fc\u30e0\u3001\u691c\u7d22\u610f\u56f3\u3001<a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/seo\/keyword-difficulty\/\">\u96e3\u6613\u5ea6<\/a>\u3092\u78ba\u8a8d\u3057\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3059\u3079\u304d\u95a2\u9023\u6027\u306e\u9ad8\u3044\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u8a55\u4fa1\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h2>\u65b0\u3057\u3044YouTube\u6226\u7565\u3092\u69cb\u7bc9<\/h2>\n<p>\u3053\u3053\u307e\u3067\u3067\u3001\u7af6\u5408\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u3001\u6539\u5584\u3055\u308c\u305f\u65b0\u3057\u3044\u52d5\u753b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u7acb\u3066\u308b\u6e96\u5099\u304c\u6574\u3044\u307e\u3057\u305f\u3002<\/p>\n<p>\u3053\u3053\u3067\u306f\u3001\u7c21\u5358\u306a3\u30b9\u30c6\u30c3\u30d7\u306e\u30a2\u30af\u30b7\u30e7\u30f3\u30d7\u30e9\u30f3\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3>1)\u65b0\u3057\u3044\u52d5\u753b\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4f5c\u6210<\/h3>\n<p>\u5206\u6790\u4e2d\u306b\u767a\u898b\u3055\u308c\u305f\u65b0\u3057\u3044\u30a2\u30a4\u30c7\u30a2\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u30ae\u30e3\u30c3\u30d7\u3092\u6d3b\u7528\u3057\u3001\u3088\u308a\u826f\u3044\u52d5\u753b\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4f5c\u6210\u3057\u59cb\u3081\u307e\u3057\u3087\u3046\u3002<br \/>\n\u7af6\u5408\u5206\u6790\u306b\u3088\u3063\u3066\u3001\u4ee5\u4e0b\u306b\u7d44\u307f\u8fbc\u3080\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u6700\u3082\u97ff\u304f\u30c8\u30d4\u30c3\u30af\u3001\u30c6\u30fc\u30de\u3001\u30b9\u30c8\u30fc\u30ea\u30fc<\/li>\n<li>\u696d\u754c\u57fa\u6e96\u3068\u8996\u8074\u8005\u306e\u671f\u5f85\u306b\u5fdc\u3048\u308b\u52d5\u753b\u54c1\u8cea\u3068\u7de8\u96c6<\/li>\n<li>\u52b9\u679c\u7684\u306a\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u5bfe\u8a71\u3068\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u6226\u7565 &gt; \u65e2\u5b58\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092SEO\u6700\u9069\u5316<\/li>\n<\/ul>\n<p>\u7af6\u5408\u306eYouTube\u30ad\u30fc\u30ef\u30fc\u30c9\u30c7\u30fc\u30bf\u304c\u624b\u306b\u5165\u3063\u305f\u4eca\u3001\u305d\u308c\u3092\u6700\u5927\u9650\u306b\u6d3b\u7528\u3059\u308b\u65b9\u6cd5\u3092\u8003\u3048\u307e\u3057\u3087\u3046\u3002<br \/>\n\u7af6\u5408\u306e\u9ad8\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u4f7f\u3063\u305f\u65b0\u3057\u3044\u52d5\u753b\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u30a2\u30a4\u30c7\u30a2\u3060\u3051\u3067\u306f\u306a\u304f\u3001\u65e2\u5b58\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6700\u9069\u5316\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p><a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/seo\/youtube-seo\/\">YouTube\u306e\u30bf\u30a4\u30c8\u30eb<\/a>\u3001\u8aac\u660e\u3001\u30bf\u30b0\u3092\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u6700\u9069\u5316\u3057\u3001\u52d5\u753b\u306e\u53ef\u8996\u6027\u3068\u691c\u7d22\u6027\u3092\u5411\u4e0a\u3055\u305b\u3001\u30c1\u30e3\u30f3\u30cd\u30eb\u3078\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u5897\u3084\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3>2)\u518d\u6574\u7406\u3068\u518d\u69cb\u7bc9<\/h3>\n<p>\u6700\u5f8c\u306b\u3001\u6700\u3082\u6210\u529f\u3057\u3066\u3044\u308b\u7af6\u5408\u304c\u3069\u306e\u3088\u3046\u306b\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6574\u7406\u3057\u3066\u3044\u308b\u304b\u3092\u53c2\u8003\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<ul>\n<li>\u30d7\u30ec\u30a4\u30ea\u30b9\u30c8\u3001\u30c1\u30e3\u30f3\u30cd\u30eb\u30ec\u30a4\u30a2\u30a6\u30c8\u3001\u52d5\u753b\u306e\u5206\u985e\u3092\u6574\u7406\u3057\u76f4\u3057\u3066\u3001\u30e6\u30fc\u30b6\u30fc\u4f53\u9a13\u3092\u5411\u4e0a\u3055\u305b\u308b<\/li>\n<li>\u30c1\u30e3\u30f3\u30cd\u30eb\u306e\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u3092\u898b\u3084\u3059\u304f\u3057\u3001\u9b45\u529b\u7684\u3067\u30e6\u30fc\u30b6\u30fc\u30d5\u30ec\u30f3\u30c9\u30ea\u30fc\u306b\u3059\u308b<\/li>\n<li>\u6700\u3082\u4eba\u6c17\u306e\u3042\u308b\u95a2\u9023\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u660e\u78ba\u3067\u30a2\u30af\u30bb\u30b9\u3057\u3084\u3059\u3044\u3088\u3046\u306b\u3057\u3001\u8996\u8074\u8005\u306e\u95a2\u5fc3\u3092\u3057\u3063\u304b\u308a\u3068\u6349\u3048\u3001\u7dad\u6301\u3057\u307e\u3059\u3002<\/li>\n<\/ul>\n<h2>\u307e\u3068\u3081<\/h2>\n<p>\u5fb9\u5e95\u7684\u306a\u7af6\u5408\u5206\u6790\u306b\u57fa\u3065\u304f\u3053\u306e\u65b0\u3057\u3044\u6226\u7565\u306f\u3001\u8996\u8074\u8005\u306e\u6ce8\u610f\u3092\u5f15\u304d\u3001\u7af6\u4e89\u306e\u6fc0\u3057\u3044\u74b0\u5883\u306e\u4e2d\u3067\u30c1\u30e3\u30f3\u30cd\u30eb\u3092\u5dee\u5225\u5316\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/p>\n<p>\u5fd8\u308c\u3066\u306f\u3044\u3051\u306a\u3044\u306e\u306f\u3001<a href=\"https:\/\/www.similarweb.com\/blog\/marketing\/marketing-strategy\/competitive-landscape-analysis\/\">\u7af6\u4e89\u74b0\u5883<\/a>\u3092\u5e38\u306b\u6ce8\u8996\u3057\u306a\u304c\u3089\u3001\u3042\u306a\u305f\u72ec\u81ea\u306e\u30d6\u30e9\u30f3\u30c9\u3068\u30b3\u30f3\u30c6\u30f3\u30c4\u30b9\u30bf\u30a4\u30eb\u306b\u5fe0\u5b9f\u3067\u3042\u308a\u7d9a\u3051\u3001\u7d76\u3048\u305a\u9069\u5fdc\u3057\u9032\u5316\u3057\u7d9a\u3051\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\n    <div class=\"post-banner post-banner--base\">\n        <div class=\"post-banner__wrapper\">\n            <div class=\"post-banner__text\">\n                                    <p class=\"post-banner__title\">YouTube\u3067\u7af6\u5408\u306b\u5dee\u3092\u3064\u3051\u308b<\/p>\n                                    <p class=\"post-banner__subtitle\">\u6700\u65b0\u306e\u30c7\u30fc\u30bf\u3067\u7af6\u5408\u3092\u5fb9\u5e95\u7684\u306b\u5206\u6790\u3059\u308b<\/p>\n                                <div 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