{"id":195968,"date":"2024-10-22T10:27:43","date_gmt":"2024-10-22T10:27:43","guid":{"rendered":"https:\/\/www.similarweb.com\/blog\/?p=195968"},"modified":"2025-03-20T14:10:27","modified_gmt":"2025-03-20T14:10:27","slug":"website-on-google","status":"publish","type":"post","link":"https:\/\/www.similarweb.com\/blog\/marketing\/seo\/website-on-google\/","title":{"rendered":"10 Ways to Get Your Website to Show Up on Google"},"content":{"rendered":"

If you\u2019ve been working hard on your website and you haven\u2019t seen it pop up on Google, it can be incredibly frustrating. All that time you\u2019ve spent crafting content, optimizing for search engines, and developing a user-friendly layout feels wasted if traffic isn\u2019t coming through. You\u2019re not alone \u2013 many businesses face the same issue and aren\u2019t sure how to fix it.<\/p>\n

The good news is, if this sounds familiar, there are concrete steps you can take to improve your visibility.<\/p>\n

In this post, we\u2019ll walk you through 10 actionable ways<\/b> to help your website show up on Google. Plus, we\u2019ll look at why your site might be hidden and how to fix it.<\/p>\n

Is your website or webpage not showing up on Google?<\/h2>\n

There are different reasons your website might not be showing up\u2014some affect the whole site, while others are specific to individual pages. And, the fixes differ too: site-wide issues need broader changes, while page-level problems require more targeted optimizations.<\/p>\n

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According to Similarweb data, 29% of websites receive no organic traffic at all. That\u2019s huge! Site-wide issues can block your entire site from showing up in Google\u2019s results, while page-level problems might only affect a handful of pages. Tackling these issues is crucial for boosting your visibility. By fixing these ongoing problems, you can improve your performance and attract more traffic.<\/p>\n

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1. Your site is too new \u2013 give it time for Google to discover it<\/h2>\n

Got a brand-new website that\u2019s not showing up on Google yet? Often, it\u2019s just a matter of time. Search engines need to find your new website and index its content, and this can take anywhere from several weeks to a few months.<\/p>\n

In the meantime, focus on building a strong foundation. Create great content and aim to publish a few dozen pages. The more content you have, the more opportunities Google has to crawl and rank your site. So, patience is key!<\/p>\n

Here\u2019s a pro tip:<\/b> share your site on social media to help Google discover it faster. Backlinks from people who discover your content on Facebook, LinkedIn, or Instagram profiles can signal to Google that there\u2019s activity on your site. Plus, it raises awareness, drives traffic, and might even get others to share your content and link back to you.<\/p>\n

2. You are blocking search engines from indexing your site pages<\/h2>\n

Accidentally blocking search engines from crawling your site is more common than you might think. If your robots.txt file<\/a> or \u2018noindex\u2019 tags are stopping Google from crawling important pages, your site won\u2019t appear in search results.<\/p>\n

To check, use Google Search Console<\/a>\u2019s URL inspection tool.<\/p>\n

Go to Google Search Console > Pages,<\/strong> and under \u201cWhy pages aren\u2019t indexed,\u201d you\u2019ll see \u201cExcluded by \u2018noindex<\/strong>\u2019 tag.\u201d Clicking on this will show you any URLs blocked from being indexed. This quick check can help you resolve the issue fast, boosting your site\u2019s visibility.<\/p>\n

Another way to see them is to check your HTML for any \u2018noindex\u2019 tags that might have been dropped in during site development by mistake, or forgot to remove the \u2018noidex\u2019 tag before launching. Many site-development tools make it easy to accidentally add this sort of thing.<\/p>\n

Google Search Console will provide you with detailed reports on your site\u2019s indexing, which can help you pinpoint blocking errors and get them fixed quickly. Banishing these problems can have a dramatic impact on your site\u2019s exposure.<\/p>\n

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3. Make sure search engines can fully crawl your site pages<\/h2>\n

Your site needs to be easily accessible to search engines (known as being ‘crawlable’).<\/p>\n

Search engines find and index websites and pages by crawling through web links. They send automated bots, called spiders or crawlers, to follow these links and gather information about your pages. This data is then added to their index, which determines how and where your pages appear in search results.<\/p>\n

Broken links, orphan pages<\/a>, or poor internal linking<\/a> can prevent Google\u2019s crawler from fully accessing your site. To avoid this, use\u00a0 SEO tools<\/a> to perform a technical site audit<\/a> and fix these issues. This ensures that every page on your site is accessible to search engines, which is essential for people to find you online.<\/p>\n

Regular technical audits help you catch crawling issues before they affect your rankings. With a detailed crawl report from Similarweb, you can address problem areas\u2014whether it\u2019s fixing broken links or improving the internal linking structure. Not only does this enhance user experience, but it also boosts your site’s overall performance.<\/p>\n

4. Check if you have a Google penalty<\/h2>\n

If your site isn\u2019t showing up on Google, you might be facing a Google penalty, which can seriously damage your rankings. A Google penalty is a sanction placed on a website for violating Google\u2019s webmaster quality guidelines. This can happen through a manual action by Google\u2019s team or be triggered automatically by an algorithm detecting violations.<\/p>\n

A sudden drop in organic traffic can be a sign of a penalty. If you think your site has been penalized, check the \u2018Manual Actions\u2019 and \u2018Security Issues\u2019 sections in your Google Search Console under the \u2018Security & Manual Actions\u2019 tab. Any penalties will be listed there.<\/p>\n

Penalties are often caused by black hat SEO tactics like keyword stuffing or buying backlinks. To recover, clean up your link profile, focus on creating high-quality content, and make sure your SEO strategies follow Google\u2019s guidelines.<\/p>\n

Regular monitoring can help you avoid penalties in the first place. If you believe the issues have been fixed, you can submit a reconsideration request in Google Search Console to let them know the problems have been resolved.<\/p>\n

5. Make sure your site is mobile-friendly<\/h2>\n

Another reason your site is not showing up on Google may be that it is not mobile-friendly. Mobile-friendliness determines how easy it is to access and interact with a site on a mobile device.<\/p>\n

Ever since Google started mobile-first indexing, having a mobile-friendly site is a must if you want your site to show up in their search results.<\/p>\n

More than half of the world\u2019s internet traffic is from mobile devices<\/a>. This means mobile-friendliness is more important than ever before.<\/p>\n

If you want to make your website is friendly for mobile users, you need to follow a lot of best practices, but two of them are the basis for everything, and these are responsive design and Core Web Vitals (CWV).<\/strong><\/p>\n