{"id":24836,"date":"2015-08-10T10:28:10","date_gmt":"2015-08-10T07:28:10","guid":{"rendered":"https:\/\/www.similarweb.com\/corp\/blog\/?p=8407"},"modified":"2023-10-26T12:07:39","modified_gmt":"2023-10-26T12:07:39","slug":"mma-data","status":"publish","type":"post","link":"https:\/\/www.similarweb.com\/blog\/updates\/product-updates\/mma-data\/","title":{"rendered":"Similarweb&#8217;s Big Data Developer Also Kicks Serious Butt at MMA Tournaments"},"content":{"rendered":"<p>At <a href=\"https:\/\/www.similarweb.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Similarweb<\/a> we\u2019re a family, and we mean that with the utmost sincerity. The wonderful people that make up our company \u2013 180 strong and growing &#8211; are all experts in their respective fields. And it\u2019s their talent that enables us to make a truly great product used by thousands of people across the globe.<\/p>\n<p>We want to celebrate our &#8216;Similarwebbers,&#8217; by supporting and helping them in any way we can. Recently we decided to honor our \u201cfamily members\u201d by devoting a special section in the blog devoted exclusively to them, and to their experiences at Similarweb. We&#8217;re calling it Life at Similarweb, and we&#8217;re debuting it today. On our first post for this section, we talked about one of our employees whose unique passion inspired our support.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8416 size-full\" src=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/blog\/2015\/07\/kfir.jpg\" alt=\"Kfir with his MMA legend coach, Haim Gonzali\" width=\"591\" height=\"610\" \/><\/p>\n<p>Kfir Eittan joined Similarweb in April as a big data developer. And while he loves designing and writing the code to extract useful insights from raw web traffic, he is equally devoted to his other love, <a href=\"https:\/\/www.similarweb.com\/website\/mmafighting.com\" target=\"_blank\" rel=\"noopener noreferrer\">MMA <\/a>\u2013 or Mixed Martial Arts.<\/p>\n<p>Kfir has been doing MMA for 20 years. He has a blackbelt in Brazillian Jujitsu (read: don\u2019t mess with Kfir!). He was trained by famed 3<sup>rd<\/sup> degree blackbelt Haim Gonzali, who in turn was coached by the legendary Renzo Gracie. Since the Gracie family basically invented jujitsu, you could say this makes Kfir kind of a big deal. Case in point: He won the Israeli title a few months prior to joining the company.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8413 size-full\" src=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/blog\/2015\/07\/kfir-renzo.jpg\" alt=\"Kfir &quot;hanging 10&quot; in the middle of a practice fight\" width=\"960\" height=\"527\" \/><\/p>\n<p>When Kfir started at Similarweb, he posted a few pictures of his fights on our Facebook at Work page. Intrigued, Similarweb CEO Or Offer asked Kfir about it. When Kfir responded that his next fight was an important tournament in Finland, Or immediately asked if Kfir needed a sponsor.<\/p>\n<p>Taken aback, Kfir asked, \u201cbut why would you want to sponsor me?\u201d Those who know Kfir know that despite his strong exterior, he\u2019s a pretty humble, soft-spoken guy. Or answered, \u201cHere at Similarweb we like to help our employees excel in every way possible \u2013 especially if it\u2019s something they\u2019re passionate about.\u201d<\/p>\n<p>So that\u2019s how Similarweb became Kfir\u2019s official sponsor, covering his expenses for the trip to Finland. In return, Kfir got to sport some pretty wicked branded Similarweb gear, including a flag which he waved proudly at the tournament.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8415 size-full\" src=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/blog\/2015\/07\/kfir-with-SW-flag.jpg\" alt=\"kfir with SW flag Representing Similarweb! #TeamData\" width=\"960\" height=\"720\" \/><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8414 size-full\" src=\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/blog\/2015\/07\/kfirchampion1.jpg\" alt=\"Kfir winning his first fight in Finland\" width=\"960\" height=\"720\" \/><\/p>\n<p>Kfir won his first battle, beating out his opponent who had won the 2<sup>nd<\/sup> place during the previous year\u2019s competition. Kfir was also the first Israeli to ever win the European championship.<\/p>\n<p>Ultimately, Kfir lost his second fight at the very last minute to an opponent who was a master of leglocks \u2013 a controversial and dangerous move that is feared in the MMA community. This is because with leglocks you might not be aware of the injury until it\u2019s too late \u2013 even if you tap out or forfeit.<\/p>\n<p>The leglock was so severe that Kfir could hardly walk for a month. Asked if he had any regrets, Kfir grinned. \u201cAbsolutely not. I love the sport and I\u2019m very proud of my achievements. My remaining team members won 1<sup>st<\/sup> and 2<sup>nd<\/sup> place in the masters division [for their age group] and the guy who beat me won 2<sup>nd<\/sup> place in the championship, so I feel that I had a worthy opponent. Most of all, Kfir says he\u2019s really glad he could represent Similarweb. \u201cIt made me feel really great, knowing how much the company supports me. I\u2019ve never worked for a company that truly believes in its employees the way Similarweb does. I hope to bring home more wins in the future!\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>At Similarweb we\u2019re a family, and we mean that with the utmost sincerity. The wonderful people that make up our company \u2013 180 strong and growing &#8211; are all experts in their respective fields. And it\u2019s their talent that enables us to make a truly great product used by thousands of people across the globe. [&hellip;]<\/p>\n","protected":false},"author":214,"featured_media":27986,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[6712,6698],"tags":[],"class_list":["post-24836","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product-updates","category-updates"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Similarweb Sponsors Big Data Developer&#039;s MMA Dreams | Similarweb<\/title>\n<meta name=\"description\" content=\"Here&#039;s a look inside life at Similarweb: Recently the company sponsored one of its employees, big data developer Kfir Eitan in his pursuit of MMA glory.\" \/>\n<meta name=\"robots\" content=\"max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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