{"id":583,"name":"Liat Sagiv","url":"","description":"Liat is a product marketer with 7+ years of experience shaping go-to-market and marketing strategies across B2B technology companies. At Similarweb, she leads product marketing for Ad Intelligence, helping brands, agencies, and publishers better understand paid marketing activity and unlock the value of digital data.","link":"https:\/\/www.similarweb.com\/blog\/author\/liat-sagiv\/","slug":"liat-sagiv","avatar_urls":{"24":"https:\/\/secure.gravatar.com\/avatar\/5fb1acdb2d05f6668e98a7b69a520a90ae6ffb0454293001253c5f7c587a8b13?s=24&d=mm&r=g","48":"https:\/\/secure.gravatar.com\/avatar\/5fb1acdb2d05f6668e98a7b69a520a90ae6ffb0454293001253c5f7c587a8b13?s=48&d=mm&r=g","96":"https:\/\/secure.gravatar.com\/avatar\/5fb1acdb2d05f6668e98a7b69a520a90ae6ffb0454293001253c5f7c587a8b13?s=96&d=mm&r=g"},"meta":[],"pll_duplicate_content":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Liat Sagiv Articles | Similarweb<\/title>\n<meta name=\"description\" content=\"Looking for articles written by Liat Sagiv? Check out all of Liat Sagiv&#039;s insightful articles on the Similarweb blog, enter now!\" \/>\n<meta name=\"robots\" content=\"max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.similarweb.com\/blog\/author\/liat-sagiv\/\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"ProfilePage\",\"@id\":\"https:\/\/www.similarweb.com\/blog\/author\/liat-sagiv\/\",\"url\":\"https:\/\/www.similarweb.com\/blog\/author\/liat-sagiv\/\",\"name\":\"Liat Sagiv Articles | Similarweb\",\"isPartOf\":{\"@id\":\"https:\/\/www.similarweb.com\/blog\/#website\"},\"description\":\"Looking for articles written by Liat Sagiv? Check out all of Liat Sagiv's insightful articles on the Similarweb blog, enter now!\",\"breadcrumb\":{\"@id\":\"https:\/\/www.similarweb.com\/blog\/author\/liat-sagiv\/#breadcrumb\"},\"inLanguage\":\"\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.similarweb.com\/blog\/author\/liat-sagiv\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.similarweb.com\/blog\/author\/liat-sagiv\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.similarweb.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Archives for Liat Sagiv\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.similarweb.com\/blog\/#website\",\"url\":\"https:\/\/www.similarweb.com\/blog\/\",\"name\":\"Similarweb\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.similarweb.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.similarweb.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.similarweb.com\/blog\/#organization\",\"name\":\"Similarweb\",\"url\":\"https:\/\/www.similarweb.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"\",\"@id\":\"https:\/\/www.similarweb.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2021\/03\/1587374135933.png\",\"contentUrl\":\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2021\/03\/1587374135933.png\",\"width\":200,\"height\":200,\"caption\":\"Similarweb\"},\"image\":{\"@id\":\"https:\/\/www.similarweb.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/Similarweb\",\"https:\/\/x.com\/Similarweb\",\"https:\/\/www.youtube.com\/channel\/UCVCI01HR6iB4AA4ChW08cvQ\",\"https:\/\/www.instagram.com\/similarwebinsights\/\",\"https:\/\/www.linkedin.com\/company\/similarweb\",\"https:\/\/en.wikipedia.org\/wiki\/Similarweb\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.similarweb.com\/blog\/#\/schema\/person\/8ede358075f70d488b4a790449ab9a47\",\"name\":\"Liat Sagiv\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"\",\"@id\":\"https:\/\/www.similarweb.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2026\/05\/attachment-T038LJQCK-U06GAUKA6R0-11889a7fd397-72.jpg\",\"contentUrl\":\"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2026\/05\/attachment-T038LJQCK-U06GAUKA6R0-11889a7fd397-72.jpg\",\"caption\":\"Liat Sagiv\"},\"description\":\"Liat is a product marketer with 7+ years of experience shaping go-to-market and marketing strategies across B2B technology companies. At Similarweb, she leads product marketing for Ad Intelligence, helping brands, agencies, and publishers better understand paid marketing activity and unlock the value of digital data.\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.similarweb.com\/blog\/author\/liat-sagiv\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Liat Sagiv Articles | Similarweb","description":"Looking for articles written by Liat Sagiv? Check out all of Liat Sagiv's insightful articles on the Similarweb blog, enter now!","robots":{"max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.similarweb.com\/blog\/author\/liat-sagiv\/","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"ProfilePage","@id":"https:\/\/www.similarweb.com\/blog\/author\/liat-sagiv\/","url":"https:\/\/www.similarweb.com\/blog\/author\/liat-sagiv\/","name":"Liat Sagiv Articles | Similarweb","isPartOf":{"@id":"https:\/\/www.similarweb.com\/blog\/#website"},"description":"Looking for articles written by Liat Sagiv? Check out all of Liat Sagiv's insightful articles on the Similarweb blog, enter now!","breadcrumb":{"@id":"https:\/\/www.similarweb.com\/blog\/author\/liat-sagiv\/#breadcrumb"},"inLanguage":"","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.similarweb.com\/blog\/author\/liat-sagiv\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.similarweb.com\/blog\/author\/liat-sagiv\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.similarweb.com\/"},{"@type":"ListItem","position":2,"name":"Archives for Liat Sagiv"}]},{"@type":"WebSite","@id":"https:\/\/www.similarweb.com\/blog\/#website","url":"https:\/\/www.similarweb.com\/blog\/","name":"Similarweb","description":"","publisher":{"@id":"https:\/\/www.similarweb.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.similarweb.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":""},{"@type":"Organization","@id":"https:\/\/www.similarweb.com\/blog\/#organization","name":"Similarweb","url":"https:\/\/www.similarweb.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"","@id":"https:\/\/www.similarweb.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2021\/03\/1587374135933.png","contentUrl":"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2021\/03\/1587374135933.png","width":200,"height":200,"caption":"Similarweb"},"image":{"@id":"https:\/\/www.similarweb.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Similarweb","https:\/\/x.com\/Similarweb","https:\/\/www.youtube.com\/channel\/UCVCI01HR6iB4AA4ChW08cvQ","https:\/\/www.instagram.com\/similarwebinsights\/","https:\/\/www.linkedin.com\/company\/similarweb","https:\/\/en.wikipedia.org\/wiki\/Similarweb"]},{"@type":"Person","@id":"https:\/\/www.similarweb.com\/blog\/#\/schema\/person\/8ede358075f70d488b4a790449ab9a47","name":"Liat Sagiv","image":{"@type":"ImageObject","inLanguage":"","@id":"https:\/\/www.similarweb.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2026\/05\/attachment-T038LJQCK-U06GAUKA6R0-11889a7fd397-72.jpg","contentUrl":"https:\/\/www.similarweb.com\/blog\/wp-content\/uploads\/2026\/05\/attachment-T038LJQCK-U06GAUKA6R0-11889a7fd397-72.jpg","caption":"Liat Sagiv"},"description":"Liat is a product marketer with 7+ years of experience shaping go-to-market and marketing strategies across B2B technology companies. At Similarweb, she leads product marketing for Ad Intelligence, helping brands, agencies, and publishers better understand paid marketing activity and unlock the value of digital data.","mainEntityOfPage":{"@id":"https:\/\/www.similarweb.com\/blog\/author\/liat-sagiv\/"}}]}},"_links":{"self":[{"href":"https:\/\/www.similarweb.com\/blog\/wp-json\/wp\/v2\/users\/583","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.similarweb.com\/blog\/wp-json\/wp\/v2\/users"}]}}