Introducing New & Improved Mobile Web Data

Introducing New & Improved Mobile Web Data

by Dan H 1 Min.
May 8, 2018 | Updated August 2, 2022

Similarweb powers better business decisions with Market Intelligence insights for any site or app. Through an expansive methodology based on panel collection, ISP data, public data, and direct measurement (internal analytics), Similarweb is able to provide granular insights across desktop, mobile web, and mobile apps. As digital consumption continues to shift towards mobile, it is our utmost priority to lead the market with accurate, multi-device market intelligence insights. We are excited to announce a major update to our mobile web data, which is now live in all Similarweb products!

Improved Data Through Mobile Panel Expansion

Our panel is comprised of hundreds of consumer products (browser extensions, mobile apps, desktop software, and more) that collect digital behavior from hundreds of millions of devices worldwide. Over the past year, we have placed a major focus on expanding our mobile consumer panel by driving more users to our existing products, and building new high-value products and introducing them to the market. We are excited to announce that after months of successful planning and execution, we have massively expanded the Similarweb mobile panel (more than doubled the size) across practically every country in the world. This rapid expansion means that businesses will enjoy more granular insights, more robust insights, and further expansion into new markets. In the next few weeks, we will be announcing more details on the expanded mobile web coverage in new markets.

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