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Mitre 10

November 2025

Mitre 10 Market Share Analysis for November 2025

Mitre 10 is a New Zealand chain of home improvement stores established in June 1974. The company sells a range of household hardware, building supplies, heaters, air conditioners, garden products, barbecues and camping gear. There are 84 Mitre 10 member stores around New Zealand, including 19 in Auckland.
Year Founded1974
Employees51 - 200
Annual Revenue> $1B
mitre10.co.nz
Mitre 10
Mitre 10 (including company regionals)
  • mitre10.co.nz
    mitre10.co.nz
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Mitre 10 Revenue up to November 2025 is > 1B

revenue generated by Mitre 10 top domains

Mitre 10 top domains revenue over 3 years

Revenue for Mitre 10 top domains


Total visits to Mitre 10's top domains

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Total visits last 3 months

Subsidiaries Breakdown

Avg. visit duration in Mitre 10's top domains

Analyze Mitre 10 engagement metrics.

Average visit duration last 3 months

Subsidiaries Breakdown

Avg. pageviews on Mitre 10's top domains

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Average page views last 3 months

Subsidiaries Breakdown

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Top technologies used by Mitre 10

These are the website technologies, by industry, used by Mitre 10 top domains

Conversion & Analytics (9)

Google Analytics

Google Analytics

Advertising (8)

DoubleClick

DoubleClick

Payment & Currencies (6)

Cart Functionality

Cart Functionality

Social (3)

Instagram

Instagram

More Technologies

8

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News & Signals from Mitre 10

With Similarweb Sales signals alerts, you’ll receive daily updates of recognized buying signals whenever new opportunities or threats arise in your target audience.

NewsMitre10 receives award Source-to-pay Best Results Award.The awards saw Mitre 10 New Zealand win the Source-to-pay Best Results Award.
NewsMitre10 partners with NZME.A special thank you to Mitre10 MEGA Whanganui for partnering with NZME and the assistance from Whanganui Surf Lifeguard Service on the day.
NewsMitre10 sells assets to Twizel.He bought a small Weber barbecue from Mitre 10 that he will take on a camping and fishing holiday to Twizel.

See all Mitre 10 signals

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