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178.com Website Analysis for April 2026
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Industry: N/A
Company--
Year Founded--
Employees--
Annual Revenue--
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Global Rank
#3,062207
Country Rank
#949
China
Category Rank
#882
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Total Visits
11.8M
Bounce Rate
16.95%
Pages per Visit
11.27
Avg Visit Duration
00:10:55
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178.com Traffic & Engagement Analysis
178.com's web traffic has decreased by 5.73% compared to last month. See all traffic & engagement stats for 178.com in the past 3 months below
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Last Month Change
5.73%
Bounce Rate
16.95%
Pages per Visit
11.27
Avg Visit Duration
00:10:55
Total Visits Last 3 Months
Compare 178.com to:
11.8M178.com
178.com Web Traffic by Country
Which countries sent the most traffic to 178.com lately? Where is their core audience from? Last month China was the top country sending desktop traffic to 178.com - click below to discover all countries
Top Countries
China
85.61%5.24%
Hong Kong
5.31%3.16%
Taiwan
3.72%8.7%
United States
2.17%12.36%
Japan
0.37%14.31%
Others
2.83%
178.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. 178.com's audience is 71.59% male and 28.41% female. The largest age group of visitors are 25 - 34 year olds.
Age Distribution
Gender Distribution
- Female28.41%
- Male71.59%
178.com Competitors & Similar Sites
Reveal 178.com top alternatives and find potential or emerging competitors. gamersky.com is the website with the highest similarity score to 178.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
178.com Top Traffic Sources
The top traffic source to 178.com is Direct traffic, driving 77.92% of desktop visits last month Organic Search is the 2nd and Referrals is the 3rd. The most underutilized channel is Paid Social. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
77.92%
Direct
1st Place
Organic Search
2nd Place
Referrals
3rd Place
Only showing top 3 marketing channels.
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The top referral sites sending desktop traffic to 178.com.
Category Distribution
Games - Other
52.1%Search Engines
31%Video Games Consoles and Accessories
13.11%Programming and Developer Software
2.54%Social Media Networks
0.85%Other
0.41%Top Referrals
Links from 178.com to Other Websites by Traffic Share
178.com is sending desktop traffic to 290 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Video Games Consoles and Accessories
23.37%Social Media Networks
18.36%Games - Other
13.47%News & Media Publishers
12.31%Search Engines
5.83%Other
26.65%
Social Media Traffic to 178.com
178.com gets most of its social media traffic from Weibo.com, followed by Youtube and X-twitter (Desktop). Engaging audiences through Reddit may reveal new opportunities
Social Networks
14
Social Network Distribution