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bayer.com Website Analysis for May 2026
At Bayer, innovations in health and agriculture are at the core of what we do. We develop solutions that improve lives and protect the planet.
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Global Rank
#45,3521,791
Country Rank
#7,431684
Category Rank
#2
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Total Visits
1.1M
Bounce Rate
52.51%
Pages per Visit
3.48
Avg Visit Duration
00:02:08
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bayer.com Traffic & Engagement Analysis
bayer.com's web traffic has decreased by 7.15% compared to last month. See all traffic & engagement stats for bayer.com in the past 3 months below
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Last Month Change
7.15%
Bounce Rate
52.51%
Pages per Visit
3.48
Avg Visit Duration
00:02:08
Total Visits Last 3 Months
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1.1Mbayer.com
bayer.com Web Traffic by Country
Which countries sent the most traffic to bayer.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to bayer.com - click below to discover all countries
Top Countries
United States
23.76%21.36%
Germany
21.63%12.32%
India
6.45%13.34%
Mexico
3.72%8.82%
Argentina
2.58%49.76%
Others
41.86%
bayer.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. bayer.com's audience is 52.49% male and 47.51% female. The largest age group of visitors are 25 - 34 year olds.
Age Distribution
Gender Distribution
- Female47.51%
- Male52.49%
bayer.com Competitors & Similar Sites
Reveal bayer.com top alternatives and find potential or emerging competitors. novartis.com is the website with the highest similarity score to bayer.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
bayer.com Top Traffic Sources
The top traffic source to bayer.com is Organic Search traffic, driving 37.86% of desktop visits last month Direct is the 2nd and Organic Social is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
37.86%
Organic Search
1st Place
Direct
2nd Place
Only showing top 3 marketing channels.
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The top referral sites sending desktop traffic to bayer.com.
Category Distribution
Jobs and Employment
25.39%Agriculture
21.53%Chemical Industry
12.86%Search Engines
5.17%Jobs and Career - Other
4.54%Other
30.51%Links from bayer.com to Other Websites by Traffic Share
bayer.com is sending desktop traffic to 10 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Jobs and Employment
74.93%Jobs and Career - Other
18.55%Computers Electronics and Technology - Other
3.03%Programming and Developer Software
2.3%Social Media Networks
0.3%Other
0.89%
Social Media Traffic to bayer.com
bayer.com gets most of its social media traffic from Linkedin, followed by Youtube and Reddit (Desktop). Engaging audiences through Facebook may reveal new opportunities
Social Networks
5
Social Network Distribution