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baylor.edu Website Analysis for May 2026
A top Texas Christian University, As one of the top Texas colleges & Universities, Baylor offers a variety of undergraduate & graduate programs.
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Global Rank
#28,3756,439
Country Rank
#6,4151,564
Category Rank
#2102
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Total Visits
1.8M
Bounce Rate
30.31%
Pages per Visit
4.96
Avg Visit Duration
00:04:44
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baylor.edu Traffic & Engagement Analysis
baylor.edu's web traffic has decreased by 22.58% compared to last month. See all traffic & engagement stats for baylor.edu in the past 3 months below
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Last Month Change
22.58%
Bounce Rate
30.31%
Pages per Visit
4.96
Avg Visit Duration
00:04:44
Total Visits Last 3 Months
Compare baylor.edu to:
1.8Mbaylor.edu
baylor.edu Web Traffic by Country
Which countries sent the most traffic to baylor.edu lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to baylor.edu - click below to discover all countries
Top Countries
United States
89.01%27.55%
Cambodia
3.04%10.8%
United Kingdom
0.31%34.86%
Mexico
0.3%16.63%
Korea, Republic of
0.29%8.59%
Others
7.06%
baylor.edu Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. baylor.edu's audience is 40.54% male and 59.46% female. The largest age group of visitors are 18 - 24 year olds.
Age Distribution
Gender Distribution
- Female59.46%
- Male40.54%
baylor.edu Competitors & Similar Sites
Reveal baylor.edu top alternatives and find potential or emerging competitors. baylorbears.com is the website with the highest similarity score to baylor.edu. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
baylor.edu Top Traffic Sources
The top traffic source to baylor.edu is Direct traffic, driving 51.6% of desktop visits last month Organic Search is the 2nd and Referrals is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
51.6%
Direct
1st Place
Organic Search
2nd Place
Referrals
3rd Place
Only showing top 3 marketing channels.
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Get a live demobaylor.edu Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to baylor.edu (Desktop, worldwide)
Organic vs. Paid
Organic99.47%
Paid0.53%
Top Keywords
baylor university$3.45baylor$3.64bearweb$4.18pawprints baylor$--baylor health portal$--47.4K OthersSee more
Total Keywords47.4K
Referral Web Traffic to baylor.edu
The top referral sites sending desktop traffic to baylor.edu.
Category Distribution
Universities and Colleges
29.82%Libraries and Museums
5.83%Search Engines
2.25%Fashion and Apparel
1.71%Other
58.66%Top Referrals
Links from baylor.edu to Other Websites by Traffic Share
baylor.edu is sending desktop traffic to 70 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Universities and Colleges
82.19%Sports - Other
1.01%Education
0.96%History
0.95%Computers Electronics and Technology - Other
0.73%Other
14.16%
Social Media Traffic to baylor.edu
baylor.edu gets most of its social media traffic from Linkedin, followed by Youtube and X-twitter (Desktop). Engaging audiences through Facebook may reveal new opportunities
Social Networks
7
Social Network Distribution