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charitynavigator.org Website Analysis for May 2026
This Privacy Policy describes the practices and policies of Charity Navigator, a 501(c)(3) public charity.
Industry: N/A
Company--
Year Founded--
Employees--
Annual Revenue--
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Global Rank
#78,0304,340
Country Rank
#17,044638
Category Rank
#241
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Total Visits
637.9K
Bounce Rate
47.89%
Pages per Visit
2.89
Avg Visit Duration
00:01:54
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charitynavigator.org Traffic & Engagement Analysis
charitynavigator.org's web traffic has increased by 1.27% compared to last month. See all traffic & engagement stats for charitynavigator.org in the past 3 months below
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Last Month Change
1.27%
Bounce Rate
47.89%
Pages per Visit
2.89
Avg Visit Duration
00:01:54
Total Visits Last 3 Months
Compare charitynavigator.org to:
637.9Kcharitynavigator.org
charitynavigator.org Web Traffic by Country
Which countries sent the most traffic to charitynavigator.org lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to charitynavigator.org - click below to discover all countries
Top Countries
United States
89.96%2.25%
Nigeria
0.63%39.13%
Canada
0.52%60.89%
Kenya
0.5%250.7%
Puerto Rico
0.45%34.46%
Others
7.95%
charitynavigator.org Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. charitynavigator.org's audience is 42.28% male and 57.72% female. The largest age group of visitors are 55 - 64 year olds.
Age Distribution
Gender Distribution
- Female57.72%
- Male42.28%
charitynavigator.org Target Audience
Audience interests reveal key details on the browsing interests of charitynavigator.org's visitors. charitynavigator.org's audience is interested in News & Media Publishers & news.
Top Categories
Other Visited Websites
Top Topics
newsus newsnews generalinternational newsbusiness
charitynavigator.org Competitors & Similar Sites
Reveal charitynavigator.org top alternatives and find potential or emerging competitors. guidestar.org is the website with the highest similarity score to charitynavigator.org. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
charitynavigator.org Top Traffic Sources
The top traffic source to charitynavigator.org is Organic Search traffic, driving 55.63% of desktop visits last month Direct is the 2nd and Paid Search is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
55.63%
Organic Search
1st Place
Direct
2nd Place
Paid Search
3rd Place
Only showing top 3 marketing channels.
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Get a live democharitynavigator.org Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to charitynavigator.org (Desktop, worldwide)
Organic vs. Paid
Organic80.36%
Paid19.64%
Top Keywords
charity navigator$0.64charitynavigator$0.64charity navigator website$1.31charity rating$0.98endowment$3.0129.2K OthersSee more
Total Keywords29.2K
Referral Web Traffic to charitynavigator.org
The top referral sites sending desktop traffic to charitynavigator.org.
Category Distribution
Universities and Colleges
24.19%Health - Other
11.92%Philanthropy
8.64%Faith and Beliefs
7.31%Dictionaries and Encyclopedias
3.75%Other
44.18%Links from charitynavigator.org to Other Websites by Traffic Share
charitynavigator.org is sending desktop traffic to 5 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Total Outgoing Links5
Category Distribution
Jobs and Employment
64.67%Search Engines
20.32%Programming and Developer Software
6.62%Law Enforcement and Protective Services
4.67%Social Media Networks
3.71%
Social Media Traffic to charitynavigator.org
charitynavigator.org gets most of its social media traffic from Reddit, followed by X-twitter and Facebook (Desktop). Engaging audiences through Facebook may reveal new opportunities
Social Networks
3
Social Network Distribution