Similarly ranked sites
37
transparentlabs.com
38
gethealthie.com
39
equinox.com
40
lifeextension.com
41
nourish.com
equinox.com Website Analysis for May 2026
equinox is a temple of well-being, featuring world-class personal trainers, group fitness classes, and spas. voted best gym in america by fitness magazine.
Keep track of your competitors
See their traffic and performance metrics
Global Rank
#38,1311,659
Country Rank
#8,606537
Category Rank
#394
Keep track of your competitors
See their traffic and performance metrics
Total Visits
1.3M
Bounce Rate
47.18%
Pages per Visit
3.61
Avg Visit Duration
00:02:28
Showing Similarweb estimated data.
Publicly validate your site’s metrics by connecting your GA4
Reflect your success
Verify your website's traffic and engagement metrics by connecting to Google Analytics
equinox.com Traffic & Engagement Analysis
equinox.com's web traffic has increased by 1.49% compared to last month. See all traffic & engagement stats for equinox.com in the past 3 months below
Showing Similarweb estimated data. Publicly validate your site’s metrics by connecting your GA4
Last Month Change
1.49%
Bounce Rate
47.18%
Pages per Visit
3.61
Avg Visit Duration
00:02:28
Total Visits Last 3 Months
Compare equinox.com to:
1.3Mequinox.com
equinox.com Web Traffic by Country
Which countries sent the most traffic to equinox.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to equinox.com - click below to discover all countries
Top Countries
United States
88.02%0.15%
Canada
2.22%2.84%
United Kingdom
1.2%36.95%
India
0.6%10.37%
Spain
0.48%56.05%
Others
7.49%
equinox.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. equinox.com's audience is 47.27% male and 52.73% female. The largest age group of visitors are 25 - 34 year olds.
Age Distribution
Gender Distribution
- Female52.73%
- Male47.27%
equinox.com Competitors & Similar Sites
Reveal equinox.com top alternatives and find potential or emerging competitors. orangetheory.com is the website with the highest similarity score to equinox.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
equinox.com Top Traffic Sources
The top traffic source to equinox.com is Organic Search traffic, driving 39.96% of desktop visits last month Direct is the 2nd and Paid Search is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
39.96%
Organic Search
1st Place
Direct
2nd Place
Paid Search
3rd Place
Only showing top 3 marketing channels.
Start free trial to see the full breakdown.Is Your Website Ready for AI Search?
AI engines like ChatGPT, Gemini, and Claude are changing the rules. Learn how your site performs on them and how to dominate your niche.
Get a live demoequinox.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to equinox.com (Desktop, worldwide)
Organic vs. Paid
Organic86.84%
Paid13.16%
Top Keywords
equinox$1.21equinox gym$1.29lululemon$1.61equinox membership cost$1.25lifetime fitness$0.759.9K OthersSee more
Total Keywords9.9K
Referral Web Traffic to equinox.com
The top referral sites sending desktop traffic to equinox.com.
Category Distribution
Search Engines
89%Restaurants and Delivery
3.88%Jobs and Employment
3.45%Banking Credit and Lending
1.12%Finance - Other
0.61%Other
1.94%Top Referrals
Links from equinox.com to Other Websites by Traffic Share
equinox.com is sending desktop traffic to 6 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Weddings
49.27%Jobs and Employment
6.4%Search Engines
5.74%Fashion and Apparel
3.69%Restaurants and Delivery
2.56%Other
32.34%
Social Media Traffic to equinox.com
equinox.com gets most of its social media traffic from Facebook, followed by Linkedin and Reddit (Desktop). Engaging audiences through Pinterest may reveal new opportunities
Social Networks
6
Social Network Distribution