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food.com Website Analysis for May 2026
Eat seasonally with winter recipes from Food.com. Make the most of cold-weather ingredients ranging from kale, cauliflower and squash to pears and grapefruit.
Industry: N/A
Company--
Year Founded--
Employees--
Annual Revenue--
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Global Rank
#8,825123
Country Rank
#2,12210
Category Rank
#231
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Total Visits
7.3M
Bounce Rate
70.59%
Pages per Visit
2.56
Avg Visit Duration
00:02:05
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food.com Traffic & Engagement Analysis
food.com's web traffic has decreased by 1% compared to last month. See all traffic & engagement stats for food.com in the past 3 months below
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Last Month Change
1%
Bounce Rate
70.59%
Pages per Visit
2.56
Avg Visit Duration
00:02:05
Total Visits Last 3 Months
Compare food.com to:
7.3Mfood.com
food.com Web Traffic by Country
Which countries sent the most traffic to food.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to food.com - click below to discover all countries
Top Countries
United States
78.89%1.12%
Canada
8.26%6.36%
Australia
2.15%15.04%
United Kingdom
1.89%31.45%
South Africa
0.78%30.51%
Others
8.04%
food.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. food.com's audience is 30.51% male and 69.49% female. The largest age group of visitors are 25 - 34 year olds.
Age Distribution
Gender Distribution
- Female69.49%
- Male30.51%
food.com Competitors & Similar Sites
Reveal food.com top alternatives and find potential or emerging competitors. allrecipes.com is the website with the highest similarity score to food.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
food.com Top Traffic Sources
The top traffic source to food.com is Organic Search traffic, driving 63.63% of desktop visits last month Direct is the 2nd and Referrals is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
63.63%
Organic Search
1st Place
Direct
2nd Place
Referrals
3rd Place
Only showing top 3 marketing channels.
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Get a live demofood.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to food.com (Desktop, worldwide)
Organic vs. Paid
Organic100%
Paid0%
Top Keywords
alfredo sauce recipe$0.21kielbasa recipes$0.59bourbon chicken$0.50pozole recipe$0.24sushi rice recipe$0.21120.2K OthersSee more
Total Keywords120.2K
Referral Web Traffic to food.com
The top referral sites sending desktop traffic to food.com.
Category Distribution
Cooking and Recipes
52.5%News & Media Publishers
13.04%Business Services
4.29%Banking Credit and Lending
2.81%Search Engines
2.79%Other
24.57%Top Referrals
Links from food.com to Other Websites by Traffic Share
food.com is sending desktop traffic to 20 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Cooking and Recipes
80.61%Marketplace
9.83%Search Engines
4.11%Home and Garden
2.71%Social Media Networks
1.19%Other
1.55%
Social Media Traffic to food.com
food.com gets most of its social media traffic from Reddit, followed by Pinterest and Facebook (Desktop). Engaging audiences through X-twitter may reveal new opportunities
Social Networks
5
Social Network Distribution