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fossil.com Website Analysis for May 2026
we have the latest styles & trends of fossil watches, wallets, bags and accessories. free shipping & returns at fossil.com.
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Global Rank
#14,6561,403
Country Rank
#7,490590
Category Rank
#367
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Total Visits
3.6M
Bounce Rate
44.73%
Pages per Visit
3.83
Avg Visit Duration
00:02:07
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fossil.com Traffic & Engagement Analysis
fossil.com's web traffic has increased by 22.69% compared to last month. See all traffic & engagement stats for fossil.com in the past 3 months below
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Last Month Change
22.69%
Bounce Rate
44.73%
Pages per Visit
3.83
Avg Visit Duration
00:02:07
Total Visits Last 3 Months
Compare fossil.com to:
3.6Mfossil.com
fossil.com Web Traffic by Country
Which countries sent the most traffic to fossil.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to fossil.com - click below to discover all countries
Top Countries
United States
48.48%13.39%
Canada
10.45%0.08%
India
7.47%45.43%
Germany
4.58%10.35%
United Kingdom
3.93%8.53%
Others
25.08%
fossil.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. fossil.com's audience is 45.14% male and 54.86% female. The largest age group of visitors are 25 - 34 year olds.
Age Distribution
Gender Distribution
- Female54.86%
- Male45.14%
fossil.com Competitors & Similar Sites
Reveal fossil.com top alternatives and find potential or emerging competitors. titan.co.in is the website with the highest similarity score to fossil.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
fossil.com Top Traffic Sources
The top traffic source to fossil.com is Organic Search traffic, driving 37.02% of desktop visits last month Direct is the 2nd and Paid Search is the 3rd. The most underutilized channel is Paid Social. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
37.02%
Organic Search
1st Place
Direct
2nd Place
Paid Search
3rd Place
Only showing top 3 marketing channels.
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Get a live demofossil.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to fossil.com (Desktop, worldwide)
Organic vs. Paid
Organic71%
Paid29%
Top Keywords
fossil$0.66fossil watches$0.25fossil watch$0.25fossil outlet$0.51fossil watches for men$0.1710.8K OthersSee more
Total Keywords10.8K
Referral Web Traffic to fossil.com
The top referral sites sending desktop traffic to fossil.com.
Category Distribution
Jewelry and Luxury Products
39.47%Marketplace
23.86%Search Engines
22.58%Gifts and Flowers
7.49%Fashion and Apparel
1.57%Other
5.04%Top Referrals
Links from fossil.com to Other Websites by Traffic Share
fossil.com is sending desktop traffic to 13 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Jewelry and Luxury Products
64.88%Banking Credit and Lending
11.71%Consumer Electronics
10.13%Marketplace
7.72%Search Engines
2.53%Other
3.04%
Social Media Traffic to fossil.com
fossil.com gets most of its social media traffic from Reddit, followed by Youtube and Pinterest (Desktop). Engaging audiences through X-twitter may reveal new opportunities
Social Networks
9
Social Network Distribution