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grays.com Website Analysis for May 2026
explore grays.com, australia's leading online auction platform. bid on diverse items from cars to wine. easy selling & listing. start bidding now!
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Global Rank
#19,6884,499
Country Rank
#34588
Category Rank
#1
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Total Visits
1.8M
Bounce Rate
29.03%
Pages per Visit
13.95
Avg Visit Duration
00:07:27
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grays.com Traffic & Engagement Analysis
grays.com's web traffic has increased by 38.27% compared to last month. See all traffic & engagement stats for grays.com in the past 3 months below
Showing Similarweb estimated data. Publicly validate your site’s metrics by connecting your GA4
Last Month Change
38.27%
Bounce Rate
29.03%
Pages per Visit
13.95
Avg Visit Duration
00:07:27
Total Visits Last 3 Months
Compare grays.com to:
1.8Mgrays.com
grays.com Web Traffic by Country
Which countries sent the most traffic to grays.com lately? Where is their core audience from? Last month Australia was the top country sending desktop traffic to grays.com - click below to discover all countries
Top Countries
Australia
93.82%4.43%
Ireland
0.85%
United States
0.74%11.1%
New Zealand
0.54%501.9%
United Kingdom
0.44%216.3%
Others
3.62%
grays.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. grays.com's audience is 75.24% male and 24.76% female. The largest age group of visitors are 55 - 64 year olds.
Age Distribution
Gender Distribution
- Female24.76%
- Male75.24%
grays.com Competitors & Similar Sites
Reveal grays.com top alternatives and find potential or emerging competitors. pickles.com.au is the website with the highest similarity score to grays.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
grays.com Top Traffic Sources
The top traffic source to grays.com is Direct traffic, driving 50.25% of desktop visits last month Organic Search is the 2nd and Organic Social is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
50.25%
Direct
1st Place
Organic Search
2nd Place
Only showing top 3 marketing channels.
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Get a live demograys.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to grays.com (Desktop, worldwide)
Organic vs. Paid
Organic79.98%
Paid20.02%
Top Keywords
graysonline$0.12grays$0.58pickles auctions$0.16grays auctions$0.28grays online$0.212.1K OthersSee more
Total Keywords2.1K
Referral Web Traffic to grays.com
The top referral sites sending desktop traffic to grays.com.
Category Distribution
Beverages
30.58%Ecommerce & Shopping
11.49%Air Travel
11.36%Auctions
9.19%Marketplace
5.75%Other
31.63%Top Referrals
Start a trial30.58%Start a trial18.38%Start a trial11.49%
australianfrequentflyer.com.au11.36%
ebay.com.au5.75%
racehaus.com.au4.9%7 Others17.54%See all
Referring Websites13
Links from grays.com to Other Websites by Traffic Share
grays.com is sending desktop traffic to 14 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Auctions
94.17%Automotive Industry
3.11%Ecommerce & Shopping
1.27%Search Engines
0.65%Programming and Developer Software
0.36%Other
0.45%
Social Media Traffic to grays.com
grays.com gets most of its social media traffic from Youtube, followed by Facebook and Reddit (Desktop). Engaging audiences through Linkedin may reveal new opportunities
Social Networks
5
Social Network Distribution