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hockey-reference.com Website Analysis for May 2026
Check out the NHL scoreboard for today including the Eastern and Western Conference Divisions on Hockey-Reference.com
Industry: N/A
Company--
Year Founded--
Employees--
Annual Revenue--
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Global Rank
#25,8495,445
Country Rank
#8,2912,042
Category Rank
#176
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Total Visits
1.8M
Bounce Rate
39.87%
Pages per Visit
5.08
Avg Visit Duration
00:04:16
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hockey-reference.com Traffic & Engagement Analysis
hockey-reference.com's web traffic has decreased by 20.14% compared to last month. See all traffic & engagement stats for hockey-reference.com in the past 3 months below
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Last Month Change
20.14%
Bounce Rate
39.87%
Pages per Visit
5.08
Avg Visit Duration
00:04:16
Total Visits Last 3 Months
Compare hockey-reference.com to:
1.8Mhockey-reference.com
hockey-reference.com Web Traffic by Country
Which countries sent the most traffic to hockey-reference.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to hockey-reference.com - click below to discover all countries
Top Countries
United States
58.18%14.19%
Canada
30.84%17.21%
Malta
1.61%43.08%
United Kingdom
0.69%25.24%
Germany
0.65%81.47%
Others
8.03%
hockey-reference.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. hockey-reference.com's audience is 82.97% male and 17.03% female. The largest age group of visitors are 35 - 44 year olds.
Age Distribution
Gender Distribution
- Female17.03%
- Male82.97%
hockey-reference.com Target Audience
Audience interests reveal key details on the browsing interests of hockey-reference.com's visitors. hockey-reference.com's audience is interested in Sports > Sports - Other & news.
Top Categories
Other Visited Websites
Top Topics
newssportshockeystatisticsfantasy sports
hockey-reference.com Competitors & Similar Sites
Reveal hockey-reference.com top alternatives and find potential or emerging competitors. nhl.com is the website with the highest similarity score to hockey-reference.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
hockey-reference.com Top Traffic Sources
The top traffic source to hockey-reference.com is Organic Search traffic, driving 60.49% of desktop visits last month Direct is the 2nd and Referrals is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
60.49%
Organic Search
1st Place
Direct
2nd Place
Referrals
3rd Place
Only showing top 3 marketing channels.
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Get a live demohockey-reference.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to hockey-reference.com (Desktop, worldwide)
Organic vs. Paid
Organic100%
Paid0%
Top Keywords
claude lemieux$--hockey reference$1.49montreal canadiens$--nhl stats$0.23connor mcdavid$0.6829.4K OthersSee more
Total Keywords29.4K
Referral Web Traffic to hockey-reference.com
The top referral sites sending desktop traffic to hockey-reference.com.
Category Distribution
Sports - Other
54.05%Baseball
20.75%American Football
10.75%Dictionaries and Encyclopedias
8.38%Basketball
5.81%Other
0.26%Links from hockey-reference.com to Other Websites by Traffic Share
hockey-reference.com is sending desktop traffic to 25 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Sports - Other
47.7%Baseball
12.6%Search Engines
12.58%Basketball
11.61%Streaming & Online TV
6.48%Other
9.03%
Social Media Traffic to hockey-reference.com
hockey-reference.com gets most of its social media traffic from Youtube, followed by Reddit and X-twitter (Desktop). Engaging audiences through DeviantArt.com may reveal new opportunities
Social Networks
7
Social Network Distribution