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knowbe4.com Website Analysis for May 2026
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Global Rank
#12,8512,109
Country Rank
#4,333730
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Total Visits
3.2M
Bounce Rate
22.66%
Pages per Visit
6.94
Avg Visit Duration
00:06:08
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knowbe4.com Traffic & Engagement Analysis
knowbe4.com's web traffic has decreased by 11.53% compared to last month. See all traffic & engagement stats for knowbe4.com in the past 3 months below
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Last Month Change
11.53%
Bounce Rate
22.66%
Pages per Visit
6.94
Avg Visit Duration
00:06:08
Total Visits Last 3 Months
Compare knowbe4.com to:
3.2Mknowbe4.com
knowbe4.com Web Traffic by Country
Which countries sent the most traffic to knowbe4.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to knowbe4.com - click below to discover all countries
Top Countries
United States
60%14.89%
Canada
3.5%5.08%
United Kingdom
3.47%26.93%
India
3.02%9.55%
Japan
2.68%31.48%
Others
27.33%
knowbe4.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. knowbe4.com's audience is 54.85% male and 45.15% female. The largest age group of visitors are 25 - 34 year olds.
Age Distribution
Gender Distribution
- Female45.15%
- Male54.85%
knowbe4.com Target Audience
Audience interests reveal key details on the browsing interests of knowbe4.com's visitors. knowbe4.com's audience is interested in Computers Electronics and Technology > Programming and Developer Software & news.
Top Categories
Other Visited Websites
Top Topics
newsbusinessus newsnews generalinternational news
knowbe4.com Competitors & Similar Sites
Reveal knowbe4.com top alternatives and find potential or emerging competitors. hoxhunt.com is the website with the highest similarity score to knowbe4.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
knowbe4.com Top Traffic Sources
The top traffic source to knowbe4.com is Direct traffic, driving 60.61% of desktop visits last month Referrals is the 2nd and Mail is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
60.61%
Direct
1st Place
Referrals
2nd Place
Mail
3rd Place
Only showing top 3 marketing channels.
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Get a live demoReferral Web Traffic to knowbe4.com
The top referral sites sending desktop traffic to knowbe4.com.
Category Distribution
Shipping and Logistics
44.78%Programming and Developer Software
10.69%Computers Electronics and Technology - Other
6.72%Computer Security
3.29%Groceries
2.19%Other
32.34%Top Referrals
Links from knowbe4.com to Other Websites by Traffic Share
knowbe4.com is sending desktop traffic to 66 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Search Engines
41.3%Programming and Developer Software
9.75%Streaming & Online TV
7.99%Universities and Colleges
5.91%Computers Electronics and Technology - Other
4.23%Other
30.83%
Social Media Traffic to knowbe4.com
knowbe4.com gets most of its social media traffic from Youtube, followed by WhatsApp Webapp and Reddit (Desktop). Engaging audiences through Facebook may reveal new opportunities
Social Networks
7
Social Network Distribution