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kobobooks.com Website Analysis for May 2026
open up to over 6 million ebooks and audiobooks on award-winning ereaders and the free rakuten kobo app. find daily deals, read previews & reviews and get book recommendations.
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Annual Revenue--
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Global Rank
#35,910759
Country Rank
#18,4161,775
Category Rank
#715
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Total Visits
1.6M
Bounce Rate
44.81%
Pages per Visit
2.71
Avg Visit Duration
00:01:35
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kobobooks.com Traffic & Engagement Analysis
kobobooks.com's web traffic has increased by 2.24% compared to last month. See all traffic & engagement stats for kobobooks.com in the past 3 months below
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Last Month Change
2.24%
Bounce Rate
44.81%
Pages per Visit
2.71
Avg Visit Duration
00:01:35
Total Visits Last 3 Months
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1.6Mkobobooks.com
kobobooks.com Web Traffic by Country
Which countries sent the most traffic to kobobooks.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to kobobooks.com - click below to discover all countries
Top Countries
United States
30.94%2.19%
Canada
14.38%2.65%
United Kingdom
6.5%16.16%
France
5.01%4.22%
Australia
4.31%9.42%
Others
38.85%
kobobooks.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. kobobooks.com's audience is 44.14% male and 55.86% female. The largest age group of visitors are 25 - 34 year olds.
Age Distribution
Gender Distribution
- Female55.86%
- Male44.14%
kobobooks.com Target Audience
Audience interests reveal key details on the browsing interests of kobobooks.com's visitors. kobobooks.com's audience is interested in Computers Electronics and Technology > Social Media Networks & shopping.
Top Categories
Other Visited Websites
Top Topics
shoppingnewsbooksreadingdevices
kobobooks.com Competitors & Similar Sites
Reveal kobobooks.com top alternatives and find potential or emerging competitors. gandhi.com.mx is the website with the highest similarity score to kobobooks.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
kobobooks.com Top Traffic Sources
The top traffic source to kobobooks.com is Organic Search traffic, driving 31.04% of desktop visits last month Direct is the 2nd and Referrals is the 3rd. The most underutilized channel is Gen AI. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
31.04%
Organic Search
1st Place
Direct
2nd Place
Referrals
3rd Place
Only showing top 3 marketing channels.
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Get a live demokobobooks.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to kobobooks.com (Desktop, worldwide)
Organic vs. Paid
Organic81.15%
Paid18.85%
Top Keywords
kobo$0.19kobo ereader$0.37kobo libra colour$0.38kobo clara bw$0.50kobo clara colour$0.363.1K OthersSee more
Total Keywords3.1K
Referral Web Traffic to kobobooks.com
The top referral sites sending desktop traffic to kobobooks.com.
Category Distribution
Books and Literature
96.1%Food and Drink - Other
2.01%Dictionaries and Encyclopedias
0.63%Computers Electronics and Technology - Other
0.39%News & Media Publishers
0.21%Other
0.67%Top Referrals
Links from kobobooks.com to Other Websites by Traffic Share
kobobooks.com is sending desktop traffic to 33 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Books and Literature
53.88%Marketplace
19.65%Ecommerce & Shopping
14.7%Groceries
2.98%Price Comparison
2.86%Other
5.93%
Social Media Traffic to kobobooks.com
kobobooks.com gets most of its social media traffic from Facebook, followed by Youtube and Reddit (Desktop). Engaging audiences through Discord may reveal new opportunities
Social Networks
6
Social Network Distribution