Similarly ranked sites
186
contentreserve.com
187
jupitered.com
188
nationalgeographic.com
189
thrillshare.com
190
veracross.com
nationalgeographic.com
Explore National Geographic. A world leader in geography, cartography and exploration.
Global Rank
#8,747
1,635Showing Similarweb estimated data.
Publicly validate your site’s metrics by connecting your GA4
Reflect your success
Verify your website's traffic and engagement metrics by connecting to Google Analytics
Bounce Rate
62.85%
Pages per Visit
2.12
Avg Visit Duration
00:01:28
- Company
- National Geographic
- Year Founded
- 1888
- Employees
- 1001 - 5000
- HQ
- United States, District of Columbia, Washington
- Annual Revenue
- $200M - $500M
- Industry
- Science and Education
nationalgeographic.com Traffic & Engagement Analysis
nationalgeographic.com's web traffic has decreased by 21.31% compared to last month. See all traffic & engagement stats for nationalgeographic.com in the past 3 months below
Showing Similarweb estimated data. Publicly validate your site’s metrics by connecting your GA4
Last Month Change
21.31%
Bounce Rate
62.85%
Pages per Visit
2.12
Avg Visit Duration
00:01:28
Total Visits Last 3 Months
Compare nationalgeographic.com to:
7.7Mnationalgeographic.com
nationalgeographic.com Web Traffic by Country
Which countries sent the most traffic to nationalgeographic.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to nationalgeographic.com - click below to discover all countries
Top Countries
United States
57.91%27.26%
Canada
4.59%16.95%
United Kingdom
3.99%20.8%
Australia
3.01%8.61%
India
2.88%5.33%
Others
27.62%
nationalgeographic.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. nationalgeographic.com's audience is 42.64% male and 57.36% female. The largest age group of visitors are 25 - 34 year olds.
Age Distribution
Gender Distribution
- Female57.36%
- Male42.64%
nationalgeographic.com Target Audience
Audience interests reveal key details on the browsing interests of nationalgeographic.com's visitors. nationalgeographic.com's audience is interested in News & Media Publishers & news.
Top Categories
Other Visited Websites
Top Topics
newssciencetravelus newsmagazine
nationalgeographic.com Competitors & Similar Sites
Reveal nationalgeographic.com top alternatives and find potential or emerging competitors. smithsonianmag.com is the website with the highest similarity score to nationalgeographic.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
nationalgeographic.com Top Traffic Sources
The top traffic source to nationalgeographic.com is Organic Search traffic, driving 43.57% of desktop visits last month Direct is the 2nd and Display is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
43.57%
Organic Search
1st Place
Direct
2nd Place
Display
3rd Place
Only showing top 3 marketing channels.
Start free trial to see the full breakdown.Is Your Website Ready for AI Search?
AI engines like ChatGPT, Gemini, and Claude are changing the rules. Learn how your site performs on them and how to dominate your niche.
Get a live demoReferral Web Traffic to nationalgeographic.com
The top referral sites sending desktop traffic to nationalgeographic.com.
Category Distribution
News & Media Publishers
25.82%Cooking and Recipes
11.24%Programming and Developer Software
6.45%Faith and Beliefs
6.37%Dictionaries and Encyclopedias
4.8%Other
45.33%Links from nationalgeographic.com to Other Websites by Traffic Share
nationalgeographic.com is sending desktop traffic to 79 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Faith and Beliefs
80.33%Streaming & Online TV
6.12%Travel and Tourism - Other
2.94%Jobs and Employment
2.04%Libraries and Museums
1.16%Other
7.41%
Social Media Traffic to nationalgeographic.com
nationalgeographic.com gets most of its social media traffic from Facebook, followed by Reddit and Youtube (Desktop). Engaging audiences through X-twitter may reveal new opportunities
Social Networks
17
Social Network Distribution