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ow.ly
Hootsuite is a social media management tool that brings scheduling, content creation, analytics, and social listening to one place.
Global Rank
#42,801
6,513Showing Similarweb estimated data.
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Bounce Rate
77.06%
Pages per Visit
1.46
Avg Visit Duration
00:00:58
- Company
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- Year Founded
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- Employees
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- HQ
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- Annual Revenue
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- Industry
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ow.ly Traffic & Engagement Analysis
ow.ly's web traffic has increased by 24.97% compared to last month. See all traffic & engagement stats for ow.ly in the past 3 months below
Showing Similarweb estimated data. Publicly validate your site’s metrics by connecting your GA4
Last Month Change
24.97%
Bounce Rate
77.06%
Pages per Visit
1.46
Avg Visit Duration
00:00:58
Total Visits Last 3 Months
Compare ow.ly to:
1.9Mow.ly
ow.ly Web Traffic by Country
Which countries sent the most traffic to ow.ly lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to ow.ly - click below to discover all countries
Top Countries
United States
31.28%61.66%
Philippines
28.66%9.33%
Spain
12.12%35.25%
Colombia
6.23%11.77%
Italy
6.02%38%
Others
15.69%
ow.ly Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. ow.ly's audience is 56.15% male and 43.85% female. The largest age group of visitors are 25 - 34 year olds.
Age Distribution
Gender Distribution
- Female43.85%
- Male56.15%
ow.ly Target Audience
Audience interests reveal key details on the browsing interests of ow.ly's visitors. ow.ly's audience is interested in Computers Electronics and Technology > Social Media Networks & social network.
Top Categories
Other Visited Websites
Top Topics
social networksocialsocial medianewsshare
ow.ly Competitors & Similar Sites
Reveal ow.ly top alternatives and find potential or emerging competitors. cutt.ly is the website with the highest similarity score to ow.ly. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
instagram.com80%Computers Electronics and Technology > Social Media Networks#2Analyze instagram.comCompare to instagram.comow.ly Top Traffic Sources
The top traffic source to ow.ly is Direct traffic, driving 40.07% of desktop visits last month Organic Social is the 2nd and Organic Search is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
40.07%
Direct
1st Place
Organic Search
3rd Place
Only showing top 3 marketing channels.
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See the list of top keywords driving organic traffic to ow.ly (Desktop, worldwide)
Organic vs. Paid
Organic100%
Paid0%
Top Keywords
apple login$1.93the new yorker$2.46league schedule$3.72login apple$3.16thenewyorker$3.2419 OthersSee more
Total Keywords24
Referral Web Traffic to ow.ly
The top referral sites sending desktop traffic to ow.ly.
Category Distribution
Search Engines
3.2%Other
96.8%
Social Media Traffic to ow.ly
ow.ly gets most of its social media traffic from X-twitter, followed by Facebook and Linkedin (Desktop). Engaging audiences through Youtube may reveal new opportunities
Social Networks
4
Social Network Distribution