Similarly ranked sites
8
amazon.com
amazon.com9
tchibo.de
10
payback.de
11
action.com
12
wildberries.ru
payback.de
entdecke im payback bonusprogramm einzigartige angebote : ✔bei rund 700 partnern °punkte sammeln ✔coupons einlösen ✔attraktive prämien sichern
Global Rank
#4,087
428Showing Similarweb estimated data.
Publicly validate your site’s metrics by connecting your GA4
Reflect your success
Verify your website's traffic and engagement metrics by connecting to Google Analytics
Bounce Rate
24.83%
Pages per Visit
4.29
Avg Visit Duration
00:01:52
- Company
- PAYBACK
- Year Founded
- 2000
- Employees
- 1001 - 5000
- HQ
- Germany, Munich
- Annual Revenue
- $75M - $100M
payback.de Traffic & Engagement Analysis
payback.de's web traffic has decreased by 12.1% compared to last month. See all traffic & engagement stats for payback.de in the past 3 months below
Showing Similarweb estimated data. Publicly validate your site’s metrics by connecting your GA4
Last Month Change
12.1%
Bounce Rate
24.83%
Pages per Visit
4.29
Avg Visit Duration
00:01:52
Total Visits Last 3 Months
Compare payback.de to:
11.6Mpayback.de
payback.de Web Traffic by Country
Which countries sent the most traffic to payback.de lately? Where is their core audience from? Last month Germany was the top country sending desktop traffic to payback.de - click below to discover all countries
Top Countries
Germany
98%5.65%
Austria
0.39%6.68%
Switzerland
0.22%35.32%
Netherlands
0.17%23.54%
Spain
0.15%209.8%
Others
1.08%
payback.de Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. payback.de's audience is 58.57% male and 41.43% female. The largest age group of visitors are 45 - 54 year olds.
Age Distribution
Gender Distribution
- Female41.43%
- Male58.57%
payback.de Competitors & Similar Sites
Reveal payback.de top alternatives and find potential or emerging competitors. einfach-punkten.de is the website with the highest similarity score to payback.de. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
payback.de Top Traffic Sources
The top traffic source to payback.de is Direct traffic, driving 68.42% of desktop visits last month Organic Search is the 2nd and Mail is the 3rd. The most underutilized channel is Paid Social. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
68.42%
Direct
1st Place
Organic Search
2nd Place
Mail
3rd Place
Only showing top 3 marketing channels.
Start free trial to see the full breakdown.Is Your Website Ready for AI Search?
AI engines like ChatGPT, Gemini, and Claude are changing the rules. Learn how your site performs on them and how to dominate your niche.
Get a live demopayback.de Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to payback.de (Desktop, worldwide)
Organic vs. Paid
Organic74.47%
Paid25.53%
Top Keywords
payback$0.39payback login$0.22payback punkte$0.31payback punkte auszahlen$1.15amazon de$0.1814K OthersSee more
Total Keywords14K
Referral Web Traffic to payback.de
The top referral sites sending desktop traffic to payback.de.
Category Distribution
Ecommerce and Shopping - Other
25.83%Beauty and Cosmetics
24.01%Marketplace
9.44%Banking Credit and Lending
9.13%Childcare
6.75%Other
24.85%Top Referrals
Links from payback.de to Other Websites by Traffic Share
payback.de is sending desktop traffic to 76 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Marketplace
40.75%Travel and Tourism - Other
11.34%Banking Credit and Lending
9.06%Beauty and Cosmetics
5.64%Energy Industry
5.57%Other
27.64%
Social Media Traffic to payback.de
payback.de gets most of its social media traffic from Youtube, followed by Facebook and Instagram (Desktop). Engaging audiences through X-twitter may reveal new opportunities
Social Networks
8
Social Network Distribution