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popular.com Website Analysis for May 2026
Conoce las herramientas y servicios que tienes disponibles para manejar tus cuentas bancarias y ayudarte a lograr tus metas financieras.
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Total Visits
1.5M
Bounce Rate
26.47%
Pages per Visit
5.86
Avg Visit Duration
00:03:31
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popular.com Traffic & Engagement Analysis
popular.com's web traffic has increased by 1.48% compared to last month. See all traffic & engagement stats for popular.com in the past 3 months below
Showing Similarweb estimated data. Publicly validate your site’s metrics by connecting your GA4
Last Month Change
1.48%
Bounce Rate
26.47%
Pages per Visit
5.86
Avg Visit Duration
00:03:31
Total Visits Last 3 Months
Compare popular.com to:
1.5Mpopular.com
popular.com Web Traffic by Country
Which countries sent the most traffic to popular.com lately? Where is their core audience from? Last month Puerto Rico was the top country sending desktop traffic to popular.com - click below to discover all countries
Top Countries
Puerto Rico
87.73%9.22%
United States
9.55%3.42%
Costa Rica
0.25%97.16%
Colombia
0.22%26.05%
Dominican Republic
0.21%11.33%
Others
2.03%
popular.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. popular.com's audience is 37.48% male and 62.52% female. The largest age group of visitors are 45 - 54 year olds.
Age Distribution
Gender Distribution
- Female62.52%
- Male37.48%
popular.com Competitors & Similar Sites
Reveal popular.com top alternatives and find potential or emerging competitors. bancopopular.com is the website with the highest similarity score to popular.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
popular.com Top Traffic Sources
The top traffic source to popular.com is Direct traffic, driving 67.87% of desktop visits last month Organic Search is the 2nd and Mail is the 3rd. The most underutilized channel is Paid Social. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
67.87%
Direct
1st Place
Organic Search
2nd Place
Mail
3rd Place
Only showing top 3 marketing channels.
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Get a live demopopular.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to popular.com (Desktop, worldwide)
Organic vs. Paid
Organic78.32%
Paid21.68%
Top Keywords
banco popular$0.16banco popular de puerto rico$0.22mi banco$0.39banco popular login$0.19mibanco$0.374K OthersSee more
Total Keywords4K
Referral Web Traffic to popular.com
The top referral sites sending desktop traffic to popular.com.
Category Distribution
Jobs and Employment
36.77%Banking Credit and Lending
24.52%Education
18.9%Search Engines
9.89%Jobs and Career - Other
5.84%Other
4.07%Top Referrals
Links from popular.com to Other Websites by Traffic Share
popular.com is sending desktop traffic to 8 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Banking Credit and Lending
55.19%Jobs and Employment
25.7%Finance - Other
12.53%Search Engines
3.74%Streaming & Online TV
2.84%Other
<0.01%
Social Media Traffic to popular.com
popular.com gets most of its social media traffic from Linkedin, followed by Facebook and Youtube (Desktop). Engaging audiences through Pinterest may reveal new opportunities
Social Networks
7
Social Network Distribution