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rbc.com
The Royal Bank of Canada History site has been created to remember and celebrate heritage and the generations of men and women who transformed Royal Bank into a leader in Canada and a growing force in countries around the world.
Global Rank
#7,827
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Bounce Rate
49.34%
Pages per Visit
4.65
Avg Visit Duration
00:03:13
- Company
- RBC
- Year Founded
- 1869
- Employees
- > 10001
- HQ
- Canada, Toronto
- Annual Revenue
- > $1B
rbc.com Traffic & Engagement Analysis
rbc.com's web traffic has decreased by 6.97% compared to last month. See all traffic & engagement stats for rbc.com in the past 3 months below
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Last Month Change
6.97%
Bounce Rate
49.34%
Pages per Visit
4.65
Avg Visit Duration
00:03:13
Total Visits Last 3 Months
Compare rbc.com to:
6.1Mrbc.com
rbc.com Web Traffic by Country
Which countries sent the most traffic to rbc.com lately? Where is their core audience from? Last month Canada was the top country sending desktop traffic to rbc.com - click below to discover all countries
Top Countries
Canada
84.24%10.78%
United States
9.44%1.09%
India
1.5%21.28%
United Kingdom
0.79%6.81%
Australia
0.37%84.47%
Others
3.67%
rbc.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. rbc.com's audience is 55.71% male and 44.29% female. The largest age group of visitors are 25 - 34 year olds.
Age Distribution
Gender Distribution
- Female44.29%
- Male55.71%
rbc.com Competitors & Similar Sites
Reveal rbc.com top alternatives and find potential or emerging competitors. chase.com is the website with the highest similarity score to rbc.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
rbc.com Top Traffic Sources
The top traffic source to rbc.com is Referrals traffic, driving 48.64% of desktop visits last month Direct is the 2nd and Organic Search is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
48.64%
Referrals
1st Place
Direct
2nd Place
Organic Search
3rd Place
Only showing top 3 marketing channels.
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Get a live demoReferral Web Traffic to rbc.com
The top referral sites sending desktop traffic to rbc.com.
Category Distribution
Banking Credit and Lending
90.44%Jobs and Employment
0.9%Universities and Colleges
0.73%Real Estate
0.67%Jobs and Career - Other
0.39%Other
6.87%Top Referrals
Links from rbc.com to Other Websites by Traffic Share
rbc.com is sending desktop traffic to 24 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Banking Credit and Lending
93.82%Air Travel
1.46%Finance - Other
0.83%Programming and Developer Software
0.56%Investing
0.41%Other
2.91%
Social Media Traffic to rbc.com
rbc.com gets most of its social media traffic from Linkedin, followed by Youtube and Reddit (Desktop). Engaging audiences through WhatsApp Webapp may reveal new opportunities
Social Networks
11
Social Network Distribution