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santanderbank.com
Sign up to bank digitally with Santander Bank and personalize Online Banking and the Mobile Banking App to get the most out of your account anytime, anywhere.
Global Rank
#17,370
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Bounce Rate
16.53%
Pages per Visit
5.22
Avg Visit Duration
00:04:28
- Company
- Santander
- Year Founded
- 1857
- Employees
- > 10001
- HQ
- Spain, Madrid
- Annual Revenue
- > $1B
santanderbank.com Traffic & Engagement Analysis
santanderbank.com's web traffic has decreased by 4.91% compared to last month. See all traffic & engagement stats for santanderbank.com in the past 3 months below
Showing Similarweb estimated data. Publicly validate your site’s metrics by connecting your GA4
Last Month Change
4.91%
Bounce Rate
16.53%
Pages per Visit
5.22
Avg Visit Duration
00:04:28
Total Visits Last 3 Months
Compare santanderbank.com to:
2.6Msantanderbank.com
santanderbank.com Web Traffic by Country
Which countries sent the most traffic to santanderbank.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to santanderbank.com - click below to discover all countries
Top Countries
United States
97.01%1.84%
United Kingdom
0.3%20.23%
Brazil
0.21%61.98%
Spain
0.16%1.16%
Mexico
0.13%38.03%
Others
2.19%
santanderbank.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. santanderbank.com's audience is 39.71% male and 60.29% female. The largest age group of visitors are 55 - 64 year olds.
Age Distribution
Gender Distribution
- Female60.29%
- Male39.71%
santanderbank.com Target Audience
Audience interests reveal key details on the browsing interests of santanderbank.com's visitors. santanderbank.com's audience is interested in Finance > Banking Credit and Lending & news.
Top Categories
Other Visited Websites
Top Topics
newsfinancebusinessshoppingbanking
santanderbank.com Competitors & Similar Sites
Reveal santanderbank.com top alternatives and find potential or emerging competitors. citigroup.com is the website with the highest similarity score to santanderbank.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
santanderbank.com Top Traffic Sources
The top traffic source to santanderbank.com is Direct traffic, driving 70.82% of desktop visits last month Organic Search is the 2nd and Mail is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
70.82%
Direct
1st Place
Organic Search
2nd Place
Mail
3rd Place
Only showing top 3 marketing channels.
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Get a live demosantanderbank.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to santanderbank.com (Desktop, worldwide)
Organic vs. Paid
Organic94.43%
Paid5.57%
Top Keywords
santander bank$2.36santander$1.02santander bank login$1.96santander online banking$0.46santander login$0.895.9K OthersSee more
Total Keywords5.9K
Referral Web Traffic to santanderbank.com
The top referral sites sending desktop traffic to santanderbank.com.
Category Distribution
Financial Planning and Management
42.84%Finance - Other
18.99%Travel and Tourism - Other
11.83%Human Resources
4.49%Banking Credit and Lending
3.93%Other
17.92%Links from santanderbank.com to Other Websites by Traffic Share
santanderbank.com is sending desktop traffic to 15 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Banking Credit and Lending
85.58%Jobs and Employment
4.94%Marketplace
4.5%Video Games Consoles and Accessories
1.28%Pharmacy
0.91%Other
2.8%
Social Media Traffic to santanderbank.com
santanderbank.com gets most of its social media traffic from Youtube, followed by Linkedin and Facebook (Desktop). Engaging audiences through Instagram may reveal new opportunities
Social Networks
6
Social Network Distribution