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skynews.com.au
SkyNews.com.au — Australian News Headlines & World News Online from the best award winning journalists
Global Rank
#9,223
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Bounce Rate
46.94%
Pages per Visit
2.68
Avg Visit Duration
00:03:01
- Company
- Sky News Australia
- Year Founded
- 1996
- Employees
- 201 - 500
- HQ
- Australia, North Ryde
- Annual Revenue
- $50M - $75M
- Industry
- News & Media Publishers
skynews.com.au Traffic & Engagement Analysis
skynews.com.au's web traffic has increased by 16.49% compared to last month. See all traffic & engagement stats for skynews.com.au in the past 3 months below
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Last Month Change
16.49%
Bounce Rate
46.94%
Pages per Visit
2.68
Avg Visit Duration
00:03:01
Total Visits Last 3 Months
Compare skynews.com.au to:
7.1Mskynews.com.au
skynews.com.au Web Traffic by Country
Which countries sent the most traffic to skynews.com.au lately? Where is their core audience from? Last month Australia was the top country sending desktop traffic to skynews.com.au - click below to discover all countries
Top Countries
Australia
79.82%0.05%
United States
10.09%23.36%
New Zealand
1.57%17.73%
United Kingdom
1.36%22.62%
Netherlands
0.81%8.88%
Others
6.34%
skynews.com.au Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. skynews.com.au's audience is 61.5% male and 38.5% female. The largest age group of visitors are 65+ year olds.
Age Distribution
Gender Distribution
- Female38.5%
- Male61.5%
skynews.com.au Target Audience
Audience interests reveal key details on the browsing interests of skynews.com.au's visitors. skynews.com.au's audience is interested in News & Media Publishers & news.
Top Categories
Other Visited Websites
Top Topics
newsaustraliainternational newsbreaking newsnews general
skynews.com.au Competitors & Similar Sites
Reveal skynews.com.au top alternatives and find potential or emerging competitors. news.com.au is the website with the highest similarity score to skynews.com.au. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
skynews.com.au Top Traffic Sources
The top traffic source to skynews.com.au is Direct traffic, driving 52.35% of desktop visits last month Organic Search is the 2nd and Organic Social is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
52.35%
Direct
1st Place
Organic Search
2nd Place
Only showing top 3 marketing channels.
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Get a live demoReferral Web Traffic to skynews.com.au
The top referral sites sending desktop traffic to skynews.com.au.
Category Distribution
News & Media Publishers
37.18%Coupons and Rebates
16.99%Government
8.39%Digital Marketing
6.96%Faith and Beliefs
6.57%Other
23.9%Top Referrals
Links from skynews.com.au to Other Websites by Traffic Share
skynews.com.au is sending desktop traffic to 30 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
News & Media Publishers
28.71%Tourist Attractions
22.54%Arts and Entertainment - Other
11.36%Finance - Other
5.54%Arts & Entertainment
5.18%Other
26.68%
Social Media Traffic to skynews.com.au
skynews.com.au gets most of its social media traffic from Facebook, followed by Reddit and X-twitter (Desktop). Engaging audiences through Linkedin may reveal new opportunities
Social Networks
8
Social Network Distribution