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southerncross.co.nz Website Analysis for May 2026
Southern Cross' frequently asked questions answered for health professionals.
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Global Rank
#68,6478,325
Country Rank
#23227
Category Rank
#41
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Total Visits
573.3K
Bounce Rate
33.05%
Pages per Visit
5.31
Avg Visit Duration
00:03:25
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southerncross.co.nz Traffic & Engagement Analysis
southerncross.co.nz's web traffic has increased by 27.85% compared to last month. See all traffic & engagement stats for southerncross.co.nz in the past 3 months below
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Last Month Change
27.85%
Bounce Rate
33.05%
Pages per Visit
5.31
Avg Visit Duration
00:03:25
Total Visits Last 3 Months
Compare southerncross.co.nz to:
573.3Ksoutherncross.co.nz
southerncross.co.nz Web Traffic by Country
Which countries sent the most traffic to southerncross.co.nz lately? Where is their core audience from? Last month New Zealand was the top country sending desktop traffic to southerncross.co.nz - click below to discover all countries
Top Countries
New Zealand
96.86%16.14%
Australia
0.64%32.71%
United Kingdom
0.49%22.57%
United States
0.37%79.03%
Vietnam
0.26%203.8%
Others
1.39%
southerncross.co.nz Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. southerncross.co.nz's audience is 43.95% male and 56.05% female. The largest age group of visitors are 45 - 54 year olds.
Age Distribution
Gender Distribution
- Female56.05%
- Male43.95%
southerncross.co.nz Competitors & Similar Sites
Reveal southerncross.co.nz top alternatives and find potential or emerging competitors. scti.co.nz is the website with the highest similarity score to southerncross.co.nz. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
southerncross.co.nz Top Traffic Sources
The top traffic source to southerncross.co.nz is Organic Search traffic, driving 35.88% of desktop visits last month Direct is the 2nd and Mail is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
35.88%
Organic Search
1st Place
Direct
2nd Place
Mail
3rd Place
Only showing top 3 marketing channels.
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Get a live demosoutherncross.co.nz Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to southerncross.co.nz (Desktop, worldwide)
Organic vs. Paid
Organic78.43%
Paid21.57%
Top Keywords
southern cross$1.26southern cross health insurance$1.47southern cross login$1.40southerncross$1.38southern cross insurance$2.161.4K OthersSee more
Total Keywords1.4K
Referral Web Traffic to southerncross.co.nz
The top referral sites sending desktop traffic to southerncross.co.nz.
Category Distribution
Health - Other
16.78%Other
83.22%Top Referrals
Referring Websites4
Links from southerncross.co.nz to Other Websites by Traffic Share
southerncross.co.nz is sending desktop traffic to 4 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Total Outgoing Links4
Category Distribution
Finance - Other
71.33%Travel and Tourism - Other
13.85%Banking Credit and Lending
10.61%Health - Other
4.21%
Social Media Traffic to southerncross.co.nz
southerncross.co.nz gets most of its social media traffic from Youtube, followed by Facebook and Linkedin (Desktop). Engaging audiences through Reddit may reveal new opportunities
Social Networks
4
Social Network Distribution