sportsbook.draftkings.com
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Bounce Rate
39.08%
Pages per Visit
4.92
Avg Visit Duration
00:07:18
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sportsbook.draftkings.com Traffic & Engagement Analysis
sportsbook.draftkings.com's web traffic has increased by 18.25% compared to last month. See all traffic & engagement stats for sportsbook.draftkings.com in the past 3 months below
Showing Similarweb estimated data. Publicly validate your site’s metrics by connecting your GA4
Last Month Change
18.25%
Bounce Rate
39.08%
Pages per Visit
4.92
Avg Visit Duration
00:07:18
Total Visits Last 3 Months
Compare sportsbook.draftkings.com to:
7.3M
sportsbook.draftkings.com
sportsbook.draftkings.com Web Traffic by Country
Which countries sent the most traffic to sportsbook.draftkings.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to sportsbook.draftkings.com - click below to discover all countries
Top Countries
United States
90.94%1.63%
Canada
7.32%19.71%
Puerto Rico
0.33%159.7%
Venezuela
0.2%518.7%
Mexico
0.15%29.02%
Others
1.08%
sportsbook.draftkings.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. sportsbook.draftkings.com's audience is 71.95% male and 28.05% female. The largest age group of visitors are 35 - 44 year olds.
Age Distribution
Gender Distribution
- Female28.05%
- Male71.95%
sportsbook.draftkings.com Target Audience
Audience interests reveal key details on the browsing interests of sportsbook.draftkings.com's visitors. sportsbook.draftkings.com's audience is interested in Gambling > Sports Betting & sports.
Top Categories
Other Visited Websites
Top Topics
sportsnewsonlineshoppingus news
sportsbook.draftkings.com Competitors & Similar Sites
Reveal sportsbook.draftkings.com top alternatives and find potential or emerging competitors. sportsbook.fanduel.com is the website with the highest similarity score to sportsbook.draftkings.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
sportsbook.draftkings.com Top Traffic Sources
The top traffic source to sportsbook.draftkings.com is Direct traffic, driving 41.27% of desktop visits last month Organic Search is the 2nd and Referrals is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
41.27%
Direct
1st Place
Organic Search
2nd Place
Referrals
3rd Place
Only showing top 3 marketing channels.
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Get a live demosportsbook.draftkings.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to sportsbook.draftkings.com (Desktop, worldwide)
Organic vs. Paid
Organic92.29%
Paid7.71%
Top Keywords
world cup odds$2.27draftkings$3.39draftkings sportsbook$1.64nba odds$0.61draft kings$7.0617.6K OthersSee more
Total Keywords17.6K
Referral Web Traffic to sportsbook.draftkings.com
The top referral sites sending desktop traffic to sportsbook.draftkings.com.
Category Distribution
Fantasy Sports
72.14%Casinos
13.85%Sports Betting
5.39%Sports - Other
4.08%Banking Credit and Lending
0.47%Other
4.07%Top Referrals
Links from sportsbook.draftkings.com to Other Websites by Traffic Share
sportsbook.draftkings.com is sending desktop traffic to 29 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Fantasy Sports
71.37%Sports Betting
12.2%Casinos
8.79%Jobs and Employment
1.03%Search Engines
0.15%Other
6.46%
Social Media Traffic to sportsbook.draftkings.com
sportsbook.draftkings.com gets most of its social media traffic from Youtube, followed by X-twitter and Facebook (Desktop). Engaging audiences through Instagram may reveal new opportunities
Social Networks
9
Social Network Distribution