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syf.com Website Analysis for April 2026
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Global Rank
#1,59549
Country Rank
#33313
Category Rank
#14
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Total Visits
31.1M
Bounce Rate
42.52%
Pages per Visit
2.88
Avg Visit Duration
00:01:51
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syf.com Traffic & Engagement Analysis
syf.com's web traffic has decreased by 7.24% compared to last month. See all traffic & engagement stats for syf.com in the past 3 months below
Showing Similarweb estimated data. Publicly validate your site’s metrics by connecting your GA4
Last Month Change
7.24%
Bounce Rate
42.52%
Pages per Visit
2.88
Avg Visit Duration
00:01:51
Total Visits Last 3 Months
Compare syf.com to:
31.1Msyf.com
syf.com Web Traffic by Country
Which countries sent the most traffic to syf.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to syf.com - click below to discover all countries
Top Countries
United States
99.05%8.26%
Puerto Rico
0.41%7.58%
China
0.12%70.03%
Korea, Republic of
0.03%6.16%
United Kingdom
0.02%12.82%
Others
0.35%
syf.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. syf.com's audience is 36.01% male and 63.99% female. The largest age group of visitors are 45 - 54 year olds.
Age Distribution
Gender Distribution
- Female63.99%
- Male36.01%
syf.com Competitors & Similar Sites
Reveal syf.com top alternatives and find potential or emerging competitors. synchrony.com is the website with the highest similarity score to syf.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
syf.com Top Traffic Sources
The top traffic source to syf.com is Direct traffic, driving 73.22% of desktop visits last month Referrals is the 2nd and Organic Search is the 3rd. The most underutilized channel is Paid Search. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
73.22%
Direct
1st Place
Referrals
2nd Place
Organic Search
3rd Place
Only showing top 3 marketing channels.
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Get a live demosyf.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to syf.com (Desktop, worldwide)
Organic vs. Paid
Organic100%
Paid<0.01%
Top Keywords
amazon synchrony$2.16tjmaxx credit card$2.59amazon credit card login$1.33synchrony amazon$1.60tjx credit card$2.956.2K OthersSee more
Total Keywords6.2K
Referral Web Traffic to syf.com
The top referral sites sending desktop traffic to syf.com.
Category Distribution
Banking Credit and Lending
79.34%Marketplace
10.12%Home Improvement and Maintenance
6.58%Fashion and Apparel
0.81%Pet Food and Supplies
0.78%Other
2.37%Top Referrals
Links from syf.com to Other Websites by Traffic Share
syf.com is sending desktop traffic to 19 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Banking Credit and Lending
97.67%Marketplace
1.7%Finance - Other
0.14%Home Improvement and Maintenance
0.13%Insurance
0.03%Other
0.33%
Social Media Traffic to syf.com
syf.com gets most of its social media traffic from Youtube, followed by Facebook and Reddit (Desktop). Engaging audiences through Instagram may reveal new opportunities
Social Networks
9
Social Network Distribution