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theaustralian.com.au
No Cookies | The Australian
Global Rank
#7,877
534Showing Similarweb estimated data.
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Bounce Rate
42.75%
Pages per Visit
2.73
Avg Visit Duration
00:03:40
- Company
- The Australian
- Year Founded
- 1964
- Employees
- 201 - 500
- HQ
- Australia, surry hills
- Annual Revenue
- $25M - $50M
- Industry
- News & Media Publishers
theaustralian.com.au Traffic & Engagement Analysis
theaustralian.com.au's web traffic has increased by 6.15% compared to last month. See all traffic & engagement stats for theaustralian.com.au in the past 3 months below
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Last Month Change
6.15%
Bounce Rate
42.75%
Pages per Visit
2.73
Avg Visit Duration
00:03:40
Total Visits Last 3 Months
Compare theaustralian.com.au to:
8.7Mtheaustralian.com.au
theaustralian.com.au Web Traffic by Country
Which countries sent the most traffic to theaustralian.com.au lately? Where is their core audience from? Last month Australia was the top country sending desktop traffic to theaustralian.com.au - click below to discover all countries
Top Countries
Australia
87.58%3.22%
United States
4.21%5.68%
New Zealand
0.92%42.08%
United Kingdom
0.79%5.5%
Singapore
0.43%33.16%
Others
6.08%
theaustralian.com.au Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. theaustralian.com.au's audience is 63.42% male and 36.58% female. The largest age group of visitors are 55 - 64 year olds.
Age Distribution
Gender Distribution
- Female36.58%
- Male63.42%
theaustralian.com.au Target Audience
Audience interests reveal key details on the browsing interests of theaustralian.com.au's visitors. theaustralian.com.au's audience is interested in News & Media Publishers & australia.
Top Categories
Other Visited Websites
Top Topics
australianewsbreaking newsnews generalinternational news
theaustralian.com.au Competitors & Similar Sites
Reveal theaustralian.com.au top alternatives and find potential or emerging competitors. news.com.au is the website with the highest similarity score to theaustralian.com.au. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
theaustralian.com.au Top Traffic Sources
The top traffic source to theaustralian.com.au is Direct traffic, driving 65.32% of desktop visits last month Organic Search is the 2nd and Referrals is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
65.32%
Direct
1st Place
Organic Search
2nd Place
Referrals
3rd Place
Only showing top 3 marketing channels.
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Get a live demoReferral Web Traffic to theaustralian.com.au
The top referral sites sending desktop traffic to theaustralian.com.au.
Category Distribution
News & Media Publishers
45.77%Government
16.11%Dictionaries and Encyclopedias
3.85%Streaming & Online TV
1.21%Weather
0.85%Other
32.22%Top Referrals
Links from theaustralian.com.au to Other Websites by Traffic Share
theaustralian.com.au is sending desktop traffic to 61 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
News & Media Publishers
86.8%Real Estate
3.66%Search Engines
2.59%Social Media Networks
1.53%Programming and Developer Software
1.07%Other
4.34%
Social Media Traffic to theaustralian.com.au
theaustralian.com.au gets most of its social media traffic from Facebook, followed by Linkedin and Reddit (Desktop). Engaging audiences through X-twitter may reveal new opportunities
Social Networks
9
Social Network Distribution