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tractorsupply.com Website Analysis for May 2026
tractor supply co. is the source for farm supplies, pet and animal feed and supplies, clothing, tools, fencing, and so much more. buy online and pick up in store is available at most locations. tractor supply co. is your source for the life out here lifestyle!
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Global Rank
#1,403278
Country Rank
#30348
Category Rank
#12
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Total Visits
30.8M
Bounce Rate
39.78%
Pages per Visit
4.14
Avg Visit Duration
00:03:41
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tractorsupply.com Traffic & Engagement Analysis
tractorsupply.com's web traffic has increased by 11.75% compared to last month. See all traffic & engagement stats for tractorsupply.com in the past 3 months below
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Last Month Change
11.75%
Bounce Rate
39.78%
Pages per Visit
4.14
Avg Visit Duration
00:03:41
Total Visits Last 3 Months
Compare tractorsupply.com to:
30.8Mtractorsupply.com
tractorsupply.com Web Traffic by Country
Which countries sent the most traffic to tractorsupply.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to tractorsupply.com - click below to discover all countries
Top Countries
United States
98.62%10.16%
Canada
0.4%10.52%
Philippines
0.1%30.32%
United Kingdom
0.08%19.38%
India
0.06%15.66%
Others
0.75%
tractorsupply.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. tractorsupply.com's audience is 49.31% male and 50.69% female. The largest age group of visitors are 45 - 54 year olds.
Age Distribution
Gender Distribution
- Female50.69%
- Male49.31%
tractorsupply.com Competitors & Similar Sites
Reveal tractorsupply.com top alternatives and find potential or emerging competitors. acehardware.com is the website with the highest similarity score to tractorsupply.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
tractorsupply.com Top Traffic Sources
The top traffic source to tractorsupply.com is Organic Search traffic, driving 31.66% of desktop visits last month Paid Search is the 2nd and Direct is the 3rd. The most underutilized channel is Gen AI. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
31.66%
Organic Search
1st Place
Paid Search
2nd Place
Direct
3rd Place
Only showing top 3 marketing channels.
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Get a live demotractorsupply.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to tractorsupply.com (Desktop, worldwide)
Organic vs. Paid
Organic56.83%
Paid43.17%
Top Keywords
tractor supply$0.38tsc$0.42tractor supply company$0.34tractor supply co$0.31tractor supply near me$0.32154.6K OthersSee more
Total Keywords154.6K
Referral Web Traffic to tractorsupply.com
The top referral sites sending desktop traffic to tractorsupply.com.
Category Distribution
Search Engines
46.84%Marketplace
7.06%Agriculture
6.88%Home and Garden - Other
6.52%Fashion and Apparel
6.31%Other
26.38%Top Referrals
Links from tractorsupply.com to Other Websites by Traffic Share
tractorsupply.com is sending desktop traffic to 62 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Banking Credit and Lending
23.84%National Security
13.73%Home and Garden - Other
12.88%Pet Food and Supplies
12.07%Search Engines
9.06%Other
28.41%
Social Media Traffic to tractorsupply.com
tractorsupply.com gets most of its social media traffic from Facebook, followed by Youtube and Reddit (Desktop). Engaging audiences through X-twitter may reveal new opportunities
Social Networks
11
Social Network Distribution