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visitflorida.com
Official state travel, tourism and vacation website for Florida, featuring maps, beaches, events, deals, photos, hotels, activities, attractions and other planning information.
Global Rank
#57,276
13,370Showing Similarweb estimated data.
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Bounce Rate
68.94%
Pages per Visit
1.58
Avg Visit Duration
00:00:42
- Company
- Visit Florida
- Year Founded
- 1996
- Employees
- 51 - 200
- HQ
- United States, Florida, Tallahassee
- Annual Revenue
- $100M - $200M
visitflorida.com Traffic & Engagement Analysis
visitflorida.com's web traffic has decreased by 26.47% compared to last month. See all traffic & engagement stats for visitflorida.com in the past 3 months below
Showing Similarweb estimated data. Publicly validate your site’s metrics by connecting your GA4
Last Month Change
26.47%
Bounce Rate
68.94%
Pages per Visit
1.58
Avg Visit Duration
00:00:42
Total Visits Last 3 Months
Compare visitflorida.com to:
1.2Mvisitflorida.com
visitflorida.com Web Traffic by Country
Which countries sent the most traffic to visitflorida.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to visitflorida.com - click below to discover all countries
Top Countries
United States
79.68%20.39%
United Kingdom
2.05%73.74%
Canada
1.98%96.41%
Brazil
0.91%16.08%
Germany
0.8%39.96%
Others
14.58%
visitflorida.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. visitflorida.com's audience is 39.87% male and 60.13% female. The largest age group of visitors are 45 - 54 year olds.
Age Distribution
Gender Distribution
- Female60.13%
- Male39.87%
visitflorida.com Competitors & Similar Sites
Reveal visitflorida.com top alternatives and find potential or emerging competitors. floridastateparks.org is the website with the highest similarity score to visitflorida.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
visitflorida.com Top Traffic Sources
The top traffic source to visitflorida.com is Organic Search traffic, driving 39.95% of desktop visits last month Display is the 2nd and Direct is the 3rd. The most underutilized channel is Gen AI. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
39.95%
Organic Search
1st Place
Display
2nd Place
Direct
3rd Place
Only showing top 3 marketing channels.
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Get a live demoReferral Web Traffic to visitflorida.com
The top referral sites sending desktop traffic to visitflorida.com.
Category Distribution
Coupons and Rebates
61.15%Search Engines
15.71%Weather
1.52%Restaurants and Delivery
0.93%Other
20.69%Top Referrals
Start a trial61.15%Start a trial15.71%Start a trial2.5%
weather.com1.52%
freebieshark.com0.93%--------
Referring Websites5
Links from visitflorida.com to Other Websites by Traffic Share
visitflorida.com is sending desktop traffic to 42 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Travel and Tourism - Other
45.55%Accommodation and Hotels
31.62%Tourist Attractions
7.08%Restaurants and Delivery
3.99%Government
3.03%Other
8.73%
Social Media Traffic to visitflorida.com
visitflorida.com gets most of its social media traffic from Pinterest, followed by Youtube and Reddit (Desktop). Engaging audiences through Reddit may reveal new opportunities
Social Networks
3
Social Network Distribution