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weather.gov Website Analysis for April 2026
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Global Rank
#78662
Country Rank
#17712
Category Rank
#3
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Total Visits
63.8M
Bounce Rate
47.89%
Pages per Visit
3.48
Avg Visit Duration
00:02:57
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weather.gov Traffic & Engagement Analysis
weather.gov's web traffic has decreased by 1.82% compared to last month. See all traffic & engagement stats for weather.gov in the past 3 months below
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Last Month Change
1.82%
Bounce Rate
47.89%
Pages per Visit
3.48
Avg Visit Duration
00:02:57
Total Visits Last 3 Months
Compare weather.gov to:
63.8Mweather.gov
weather.gov Web Traffic by Country
Which countries sent the most traffic to weather.gov lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to weather.gov - click below to discover all countries
Top Countries
United States
98.2%2.35%
Canada
0.43%1.5%
Germany
0.1%5.68%
Puerto Rico
0.1%2.24%
Costa Rica
0.09%12.88%
Others
1.09%
weather.gov Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. weather.gov's audience is 56.4% male and 43.6% female. The largest age group of visitors are 55 - 64 year olds.
Age Distribution
Gender Distribution
- Female43.6%
- Male56.4%
weather.gov Competitors & Similar Sites
Reveal weather.gov top alternatives and find potential or emerging competitors. accuweather.com is the website with the highest similarity score to weather.gov. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
weather.gov Top Traffic Sources
The top traffic source to weather.gov is Direct traffic, driving 75.8% of desktop visits last month Organic Search is the 2nd and Organic Social is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
75.8%
Direct
1st Place
Organic Search
2nd Place
Only showing top 3 marketing channels.
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Get a live demoweather.gov Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to weather.gov (Desktop, worldwide)
Organic vs. Paid
Organic100%
Paid0%
Top Keywords
weather$0.53national weather service$1.59nws$0.97tornado watch$0.56weather tomorrow$0.46208.9K OthersSee more
Total Keywords208.9K
Referral Web Traffic to weather.gov
The top referral sites sending desktop traffic to weather.gov.
Category Distribution
Earth Sciences
14.6%Winter Sports
10.68%News & Media Publishers
10.52%Search Engines
9.59%Travel and Tourism - Other
9.34%Other
45.26%Top Referrals
Links from weather.gov to Other Websites by Traffic Share
weather.gov is sending desktop traffic to 14 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Earth Sciences
26.19%Aviation
11.59%Weather
8.55%News & Media Publishers
6.07%Streaming & Online TV
3.77%Other
43.84%
Social Media Traffic to weather.gov
weather.gov gets most of its social media traffic from Reddit, followed by Youtube and Facebook (Desktop). Engaging audiences through 4chan may reveal new opportunities
Social Networks
12
Social Network Distribution