Similarly ranked sites
69
merchant-rewards.com
70
freedommortgage.com
71
wf.com
72
upgrade.com
73
eversource.com
wf.com Website Analysis for May 2026
See how we’re helping customers succeed and communities thrive. For support 7 days a week, message us @WellsFargo
Industry: N/A
Company--
Year Founded--
Employees--
Annual Revenue--
Keep track of your competitors
See their traffic and performance metrics
Global Rank
#13,753790
Country Rank
#2,744183
Category Rank
#717
Keep track of your competitors
See their traffic and performance metrics
Total Visits
3.9M
Bounce Rate
55.27%
Pages per Visit
3.68
Avg Visit Duration
00:02:29
Showing Similarweb estimated data.
Publicly validate your site’s metrics by connecting your GA4
Reflect your success
Verify your website's traffic and engagement metrics by connecting to Google Analytics
wf.com Traffic & Engagement Analysis
wf.com's web traffic has increased by 5.63% compared to last month. See all traffic & engagement stats for wf.com in the past 3 months below
Showing Similarweb estimated data. Publicly validate your site’s metrics by connecting your GA4
Last Month Change
5.63%
Bounce Rate
55.27%
Pages per Visit
3.68
Avg Visit Duration
00:02:29
Total Visits Last 3 Months
Compare wf.com to:
3.9Mwf.com
wf.com Web Traffic by Country
Which countries sent the most traffic to wf.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to wf.com - click below to discover all countries
Top Countries
United States
94.27%6.44%
India
0.83%30.67%
Thailand
0.46%656%
Canada
0.41%55.74%
Nigeria
0.28%100.5%
Others
3.76%
wf.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. wf.com's audience is 42.61% male and 57.39% female. The largest age group of visitors are 45 - 54 year olds.
Age Distribution
Gender Distribution
- Female57.39%
- Male42.61%
wf.com Competitors & Similar Sites
Reveal wf.com top alternatives and find potential or emerging competitors. huntington.com is the website with the highest similarity score to wf.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
wf.com Top Traffic Sources
The top traffic source to wf.com is Direct traffic, driving 52.24% of desktop visits last month Referrals is the 2nd and Mail is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
52.24%
Direct
1st Place
Referrals
2nd Place
Mail
3rd Place
Only showing top 3 marketing channels.
Start free trial to see the full breakdown.Is Your Website Ready for AI Search?
AI engines like ChatGPT, Gemini, and Claude are changing the rules. Learn how your site performs on them and how to dominate your niche.
Get a live demowf.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to wf.com (Desktop, worldwide)
Organic vs. Paid
Organic98.89%
Paid1.11%
Top Keywords
wells fargo$1.71wells fargo bank$2.77wells fargo login$2.95wells fargo login my account$4.96wells fargo bank login$3.996.9K OthersSee more
Total Keywords6.9K
Referral Web Traffic to wf.com
The top referral sites sending desktop traffic to wf.com.
Category Distribution
Banking Credit and Lending
84.34%Music
2.52%Programming and Developer Software
1.6%News & Media Publishers
0.6%Investing
0.25%Other
10.69%Top Referrals
Links from wf.com to Other Websites by Traffic Share
wf.com is sending desktop traffic to 13 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Banking Credit and Lending
69.27%Investing
6.93%Finance - Other
2.29%Law and Government - Other
1.78%Search Engines
0.61%Other
19.13%
Social Media Traffic to wf.com
wf.com gets most of its social media traffic from Youtube, followed by Linkedin and Reddit (Desktop). Engaging audiences through Facebook may reveal new opportunities
Social Networks
6
Social Network Distribution