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yougov.com Website Analysis for May 2026
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Global Rank
#3,1037
Country Rank
#1,5651
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Total Visits
13.8M
Bounce Rate
28.84%
Pages per Visit
5.20
Avg Visit Duration
00:04:56
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yougov.com Traffic & Engagement Analysis
yougov.com's web traffic has increased by 2.07% compared to last month. See all traffic & engagement stats for yougov.com in the past 3 months below
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Last Month Change
2.07%
Bounce Rate
28.84%
Pages per Visit
5.20
Avg Visit Duration
00:04:56
Total Visits Last 3 Months
Compare yougov.com to:
13.8Myougov.com
yougov.com Web Traffic by Country
Which countries sent the most traffic to yougov.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to yougov.com - click below to discover all countries
Top Countries
United States
34.13%0.51%
United Kingdom
22.11%4.44%
Germany
8.16%6.08%
France
3.79%1.55%
Canada
3.2%2.87%
Others
28.61%
yougov.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. yougov.com's audience is 42.09% male and 57.91% female. The largest age group of visitors are 45 - 54 year olds.
Age Distribution
Gender Distribution
- Female57.91%
- Male42.09%
yougov.com Competitors & Similar Sites
Reveal yougov.com top alternatives and find potential or emerging competitors. ipsos.com is the website with the highest similarity score to yougov.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
yougov.com Top Traffic Sources
The top traffic source to yougov.com is Direct traffic, driving 59.04% of desktop visits last month Organic Search is the 2nd and Mail is the 3rd. The most underutilized channel is Paid Social. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
59.04%
Direct
1st Place
Organic Search
2nd Place
Mail
3rd Place
Only showing top 3 marketing channels.
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Get a live demoReferral Web Traffic to yougov.com
The top referral sites sending desktop traffic to yougov.com.
Category Distribution
Marketing and Advertising
33.4%News & Media Publishers
9.67%Finance - Other
8.94%Pets and Animals
7.66%Jobs and Employment
6.23%Other
34.1%Links from yougov.com to Other Websites by Traffic Share
yougov.com is sending desktop traffic to 81 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Marketing and Advertising
78.96%Social Media Networks
6%Search Engines
3.75%Streaming & Online TV
2.12%Marketplace
1.83%Other
7.33%
Social Media Traffic to yougov.com
yougov.com gets most of its social media traffic from Reddit, followed by Youtube and Facebook (Desktop). Engaging audiences through Pinterest may reveal new opportunities
Social Networks
16
Social Network Distribution