zappos.com
Global Rank
#1,736
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Bounce Rate
42.44%
Pages per Visit
5.36
Avg Visit Duration
00:03:35
- Company
- Zappos IP
- Year Founded
- 1999
- Employees
- 1001 - 5000
- HQ
- United States, Nevada, Las Vegas
- Annual Revenue
- > $1B
- Industry
- Lifestyle > Fashion and Apparel
zappos.com Ranking by Traffic
Website ranking helps evaluate the value of a business. Over the last three months, zappos.com's global ranking has increased from 1,724 to 1,736.
zappos.com Traffic & Engagement Analysis
zappos.com's web traffic has increased by 4.6% compared to last month. See all traffic & engagement stats for zappos.com in the past 3 months below
Last Month Change
4.6%
Bounce Rate
42.44%
Pages per Visit
5.36
Avg Visit Duration
00:03:35
Total Visits Last 3 Months
Compare zappos.com to:
zappos.com Web Traffic by Country
Which countries sent the most traffic to zappos.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to zappos.com - click below to discover all countries
Top Countries
zappos.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. zappos.com's audience is 34.75% male and 65.25% female. The largest age group of visitors are 25 - 34 year olds.
Age Distribution
Gender Distribution
- Female65.25%
- Male34.75%
zappos.com Target Audience
Audience interests reveal key details on the browsing interests of zappos.com's visitors. zappos.com's audience is interested in Lifestyle > Fashion and Apparel & shopping.
Top Categories
Other Visited Websites
Top Topics
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Try it nowzappos.com Competitors & Similar Sites
Reveal zappos.com top alternatives and find potential or emerging competitors. dsw.com is the website with the highest similarity score to zappos.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
zappos.com Top Traffic Sources
The top traffic source to zappos.com is Paid Search traffic, driving 29.58% of desktop visits last month Direct is the 2nd and Organic Search is the 3rd. The most underutilized channel is Gen AI. Drill down into the main traffic drivers in each channel below
Only showing top 3 marketing channels.
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Get a live demozappos.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to zappos.com (Desktop, worldwide)
Organic vs. Paid
Top Keywords
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Try it nowReferral Web Traffic to zappos.com
The top referral sites sending desktop traffic to zappos.com.
Category Distribution
Marketplace
39.24%News & Media Publishers
15.4%Fashion and Apparel
14.8%Jobs and Career
6.08%Sports - Other
3.63%Other
20.85%Top Referrals
Display Advertising Traffic to zappos.com
Analysis of the top publishers sending traffic to zappos.com. Currently, there are 54 publishers referring visitors.
Top Publishers
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Try it nowLinks from zappos.com to Other Websites by Traffic Share
zappos.com is sending desktop traffic to 35 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Marketplace
66.88%Fashion and Apparel
6.28%Search Engines
3.68%Sports - Other
0.89%Social Media Networks
0.84%Other
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Try it nowzappos.com Technology Stack
These are the website technologies, by industry, used on zappos.com. There are a total of 94 technologies from 21 different industries installed on zappos.com.
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Social Media Traffic to zappos.com
zappos.com gets most of its social media traffic from Facebook, followed by Youtube and Pinterest (Desktop). Engaging audiences through Instagram may reveal new opportunities
Social Networks
9
Social Network Distribution