%site%上Makeup類別的熱銷品牌

See the full list of Market Leaders In Amazon Makeup for 11月1日, and read the full analysis below

最近更新日期：11月 1, 2025

Makeup分類中的熱門品牌

查看在amazon.com平台上Makeup類別中表現最佳的品牌。分析熱門品牌的資料，包含其營收、產品瀏覽量和轉換率，讓你清楚了解品牌的競爭力。

熱門品牌

Nov 2025 vs Nov 2024

品牌	收益分成	更改	產品瀏覽次數	更改	轉換率	更改	平均銷售價格	更改
tarte	3.07%	2.53pp	4.1M	433.53%	10.78%	70.47%	$21.12	19.93%
Clinique	2.05%	0.56pp	2.9M	62.64%	6.39%	55.59%	$19.09	14.28%
ELROEL	0.56%	0.56pp	2.2M	257.08%	10.38%	69.02%	$20.36	0.00%
Thrive Causemetics	0.67%	0.55pp	3.9M	49.45%	10.35%	52.57%	$1.59	18.17%
CHARLOTTE TILBURY	0.65%	0.46pp	4.1M	0.03%	10.50%	10.37%	$20.96	12.37%
tarte	3.07%	2.53pp	4.1M	433.53%	10.78%	70.47%	$21.12	19.93%
Clinique	2.05%	0.56pp	2.9M	62.64%	6.39%	55.59%	$19.09	14.28%
ELROEL	0.56%	0.56pp	2.2M	257.08%	10.38%	69.02%	$20.36	0.00%
Thrive Causemetics	0.67%	0.55pp	3.9M	49.45%	10.35%	52.57%	$1.59	18.17%
CHARLOTTE TILBURY	0.65%	0.46pp	4.1M	0.03%	10.50%	10.37%	$20.96	12.37%
誰是你所屬類別中的領先者？查看按營收、觀看次數和轉換率排序的頂尖品牌。免費試用

渠道細分與表現

了解 Makeup 類別中頂尖品牌的流量來源。本節將分析主要的流量來源，揭示哪些渠道為表現最好的品牌帶來最多的曝光和銷售。

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Makeup類別中的熱銷子類別

深入探索Makeup分類下的子分類分佈。本部分深入剖析不同子類別的表現，有助於找出哪些細分市場正在成長、哪些競爭最激烈，以及消費者的興趣正在轉移。

績效

Nov 2025 vs Nov 2024

匯出 Excel

類別	銷售數量	更改	收益	更改	產品瀏覽次數	更改
	< 50	3.48%	10.40%	5.69%	< 50	9.91%
Mascara	76	4.12%	9.83%	1.62%	100	11.23%
Eyeliner	< 50	7.72%	9.91%	0.94%	65	10.31%
Eyebrow Color	76	0.23%	5.48%	2.52%	100	9.85%
Eyeshadow	< 50	0.48%	19.78%	3.14%	65	7.50%
Lash Enhancers & Primers	解鎖完整列表	7.93%	9.97%	5.10%	87	9.97%
	< 50	9.41%	2.81%	19.70%	86	6.89%
Foundation	91	14.52%	9.60%	18.37%	< 50	3.89%
Concealers & Neutralizers	91	4.01%	5.07%	8.73%	< 50	14.71%
Powder	99	9.85%	7.09%	9.22%	87	0.18%
Foundation Primers	< 50	7.12%	8.99%	1.98%	89	11.32%
Blush	解鎖完整列表	3.85%	14.78%	6.00%	81	5.11%
	70	15.81%	3.21%	19.68%	99	6.61%
Lipstick	70	6.52%	15.80%	0.08%	99	8.96%
Lip Glosses	100	3.80%	5.26%	8.63%	78	15.05%
Lip Liners	56	8.75%	6.95%	7.41%	< 50	18.48%
Lip Stains	68	4.73%	13.32%	6.71%	< 50	4.26%
Lipstick Primers	解鎖完整列表	9.82%	6.78%	9.14%	95	0.44%
	76	0.86%	7.36%	7.00%	100	19.46%
Temporary Tattoos	93	5.67%	2.45%	9.16%	74	0.86%
Body Paint	86	7.04%	4.26%	9.70%	98	3.17%
Body Glitter	55	5.96%	14.67%	0.78%	59	9.24%
Concealer	100	5.02%	4.06%	9.19%	77	12.99%
Bronzers	解鎖完整列表	13.73%	4.48%	17.58%	99	5.57%
	97	7.65%	10.57%	4.22%	87	9.89%
Makeup Cleansing Wipes	99	6.62%	11.63%	9.94%	74	11.54%
Makeup Cleansing Water	< 50	1.60%	6.27%	15.54%	76	6.19%
Makeup Cleansing Oils	54	2.87%	9.84%	2.36%	55	7.88%
Makeup Cleansing Foams	72	0.50%	8.90%	12.70%	98	8.81%
Makeup Cleansing Creams	解鎖完整列表	1.34%	9.88%	5.82%	68	5.19%
	< 50	3.48%	10.40%	5.69%	< 50	9.91%
Mascara	76	4.12%	9.83%	1.62%	100	11.23%
Eyeliner	< 50	7.72%	9.91%	0.94%	65	10.31%
Eyebrow Color	76	0.23%	5.48%	2.52%	100	9.85%
Eyeshadow	< 50	0.48%	19.78%	3.14%	65	7.50%
追蹤類別趨勢的月度變化查看哪些類別根據銷售、營收和觀看次數呈現增長。開始免費試用

Makeup類別的熱門產品

探索Makeup類別中最多人瀏覽的產品。本部分根據產品瀏覽量、營收和銷售單位，強調表現最佳的產品，提供消費者興趣和購買動力的概況。

熱門產品

Nov 2025 vs Nov 2024

匯出 Excel

篩選條件：

產品	類別	品牌	產品瀏覽次數	更改	收益	更改	銷售單位	更改
essence \| Lash Princess False Lash Effect Mascara \| Volumizing & Lengthening \| Cruelty Free & Paraben Free	...> Mascara	essence	1.5M	8.17%	6.13%	9.69%	94	0.16%
Maybelline Lash Sensational Sky High Washable Mascara Makeup Volumizing Lengthening Defining Curling Multiplying Buildable Formula Blackest Black 1 Count	...> Mascara	Maybelline New York	912.9K	148.44%	11.64%	7.81%	71	11.47%
Anua Heartleaf Pore Control Cleansing Oil Oil Cleanser for Face Makeup Blackhead Remover Korean Skin Care 6.76 fl oz(200ml) (original)	...> Makeup Cleansing Oils	ANUA	839.1K	0.89%	1.82%	1.90%	97	1.69%
Neutrogena Makeup Remover Wipes Singles Individually Wrapped Daily Facial Cleanser Towelettes Gently Removes Oil & Makeup Alcohol-Free 20 ct	...> Makeup Cleansing Wipes	Neutrogena	772.3K	23.07%	12.02%	7.87%	< 50	14.33%
Westmore Beauty Body Coverage Perfector – Waterproof Leg & Body Makeup/Bronzer For Women - Best Tattoo Cover Up Makeup & Tattoo Concealer - 3.5 Oz Natural Radiance	...> Concealer	Westmore Beauty	595.3K	=	3.66%	15.49%	51	18.90%
essence \| Lash Princess False Lash Effect Mascara \| Volumizing & Lengthening \| Cruelty Free & Paraben Free	...> Mascara	essence	1.5M	8.17%	6.13%	9.69%	94	0.16%
Maybelline Lash Sensational Sky High Washable Mascara Makeup Volumizing Lengthening Defining Curling Multiplying Buildable Formula Blackest Black 1 Count	...> Mascara	Maybelline New York	912.9K	148.44%	11.64%	7.81%	71	11.47%
Anua Heartleaf Pore Control Cleansing Oil Oil Cleanser for Face Makeup Blackhead Remover Korean Skin Care 6.76 fl oz(200ml) (original)	...> Makeup Cleansing Oils	ANUA	839.1K	0.89%	1.82%	1.90%	97	1.69%
Neutrogena Makeup Remover Wipes Singles Individually Wrapped Daily Facial Cleanser Towelettes Gently Removes Oil & Makeup Alcohol-Free 20 ct	...> Makeup Cleansing Wipes	Neutrogena	772.3K	23.07%	12.02%	7.87%	< 50	14.33%
Westmore Beauty Body Coverage Perfector – Waterproof Leg & Body Makeup/Bronzer For Women - Best Tattoo Cover Up Makeup & Tattoo Concealer - 3.5 Oz Natural Radiance	...> Concealer	Westmore Beauty	595.3K	=	3.66%	15.49%	51	18.90%
銷售熱門商品是什麼，且原因為何根據產品瀏覽量、銷售額和收入，探索 Amazon 上表現最佳的產品。一眼掌握趨勢走向、類別領先者與新興暢銷商品。開始免費試用

amazon.com平台上Makeup類別的高層級分析

在 2025-11-01T00:00:00期間，amazon.com平台上的Makeup類別共創造了 $304.3M 的總營收。

此分類的領先品牌為tarte、Clinique與ELROEL，其在營收及消費者參與度方面表現尤為出色。

表現最好的產品是 essence | Lash Princess False Lash Effect Mascara | Volumizing & Lengthening | Cruelty Free & Paraben Free，它是該類別中的暢銷商品。