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amfam.com
Offering Business and Personal Insurance coverage options for your home, office, autos and life. Let us protect the dreams you've worked so hard to achieve.
Global Rank
#15,610
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Bounce Rate
32.88%
Pages per Visit
9.27
Avg Visit Duration
00:13:47
- Company
- American Family Insurance
- Year Founded
- 1927
- Employees
- > 10001
- HQ
- United States, Wisconsin, Madison
- Annual Revenue
- > $1B
- Industry
- Finance > Insurance
amfam.com Traffic & Engagement Analysis
amfam.com's web traffic has increased by 0.01% compared to last month. See all traffic & engagement stats for amfam.com in the past 3 months below
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Last Month Change
0.01%
Bounce Rate
32.88%
Pages per Visit
9.27
Avg Visit Duration
00:13:47
Total Visits Last 3 Months
Compare amfam.com to:
2.2Mamfam.com
amfam.com Web Traffic by Country
Which countries sent the most traffic to amfam.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to amfam.com - click below to discover all countries
Top Countries
United States
98.75%13.5%
Canada
0.19%26.88%
India
0.1%24.75%
Vietnam
0.07%7.33%
Germany
0.07%5.05%
Others
0.82%
amfam.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. amfam.com's audience is 43.63% male and 56.37% female. The largest age group of visitors are 45 - 54 year olds.
Age Distribution
Gender Distribution
- Female56.37%
- Male43.63%
amfam.com Competitors & Similar Sites
Reveal amfam.com top alternatives and find potential or emerging competitors. allstate.com is the website with the highest similarity score to amfam.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
amfam.com Top Traffic Sources
The top traffic source to amfam.com is Direct traffic, driving 40.48% of desktop visits last month Organic Search is the 2nd and Display is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
40.48%
Direct
1st Place
Organic Search
2nd Place
Display
3rd Place
Only showing top 3 marketing channels.
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Get a live demoamfam.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to amfam.com (Desktop, worldwide)
Organic vs. Paid
Organic64.94%
Paid35.06%
Top Keywords
american family insurance$14.55amfam$3.36american family$9.27connect insurance$6.15costco insurance$16.5010.3K OthersSee more
Total Keywords10.3K
Referral Web Traffic to amfam.com
The top referral sites sending desktop traffic to amfam.com.
Category Distribution
Accounting and Auditing
22.49%Insurance
16.25%Sports - Other
15.58%Home Improvement and Maintenance
14.33%Weather
11.33%Other
20.02%Links from amfam.com to Other Websites by Traffic Share
amfam.com is sending desktop traffic to 12 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Insurance
75%Sports - Other
15.9%Jobs and Employment
0.33%Marketplace
0.3%Search Engines
0.2%Other
8.27%
Social Media Traffic to amfam.com
amfam.com gets most of its social media traffic from Youtube, followed by Facebook and Linkedin (Desktop). Engaging audiences through Discord may reveal new opportunities
Social Networks
5
Social Network Distribution