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aol.com
Discover the latest breaking news in the U.S. and around the world — politics, weather, entertainment, lifestyle, finance, sports and much more.
Global Rank
#139
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Bounce Rate
22.47%
Pages per Visit
8.42
Avg Visit Duration
00:09:38
- Company
- AOL
- Year Founded
- 1983
- Employees
- 1001 - 5000
- HQ
- Ireland, Dublin
- Annual Revenue
- > $1B
aol.com Traffic & Engagement Analysis
aol.com's web traffic has increased by 1.19% compared to last month. See all traffic & engagement stats for aol.com in the past 3 months below
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Last Month Change
1.19%
Bounce Rate
22.47%
Pages per Visit
8.42
Avg Visit Duration
00:09:38
Total Visits Last 3 Months
Compare aol.com to:
219.6Maol.com
aol.com Web Traffic by Country
Which countries sent the most traffic to aol.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to aol.com - click below to discover all countries
Top Countries
United States
85.88%2.75%
United Kingdom
6.01%13.13%
Germany
3.34%1.22%
France
1.9%0.54%
Japan
0.63%3.17%
Others
2.23%
aol.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. aol.com's audience is 42.54% male and 57.46% female. The largest age group of visitors are 55 - 64 year olds.
Age Distribution
Gender Distribution
- Female57.46%
- Male42.54%
aol.com Competitors & Similar Sites
Reveal aol.com top alternatives and find potential or emerging competitors. yahoo.com is the website with the highest similarity score to aol.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
aol.com Top Traffic Sources
The top traffic source to aol.com is Direct traffic, driving 67.86% of desktop visits last month Mail is the 2nd and Organic Search is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
67.86%
Direct
1st Place
Mail
2nd Place
Organic Search
3rd Place
Only showing top 3 marketing channels.
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Get a live demoReferral Web Traffic to aol.com
The top referral sites sending desktop traffic to aol.com.
Category Distribution
News & Media Publishers
45.35%Telecommunications
19.22%Programming and Developer Software
7.76%Computers Electronics and Technology - Other
2.59%Adult
2.31%Other
22.77%Top Referrals
Links from aol.com to Other Websites by Traffic Share
aol.com is sending desktop traffic to 542 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Search Engines
27.09%News & Media Publishers
18.36%Telecommunications
16.73%Cooking and Recipes
8.25%Arts and Entertainment - Other
3.37%Other
26.21%
Social Media Traffic to aol.com
aol.com gets most of its social media traffic from Youtube, followed by Facebook and Reddit (Desktop). Engaging audiences through Instagram may reveal new opportunities
Social Networks
36
Social Network Distribution