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metlife.com
Find MetLife claims information to file a claim, check claim status, understand required documents, and get support throughout the claims process.
Global Rank
#7,283
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Bounce Rate
28.22%
Pages per Visit
7.35
Avg Visit Duration
00:07:38
- Company
- MetLife
- Year Founded
- 1868
- Employees
- > 10001
- HQ
- United States, New York, New York City
- Annual Revenue
- > $1B
- Industry
- Finance > Insurance
metlife.com Traffic & Engagement Analysis
metlife.com's web traffic has increased by 8.19% compared to last month. See all traffic & engagement stats for metlife.com in the past 3 months below
Showing Similarweb estimated data. Publicly validate your site’s metrics by connecting your GA4
Last Month Change
8.19%
Bounce Rate
28.22%
Pages per Visit
7.35
Avg Visit Duration
00:07:38
Total Visits Last 3 Months
Compare metlife.com to:
6Mmetlife.com
metlife.com Web Traffic by Country
Which countries sent the most traffic to metlife.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to metlife.com - click below to discover all countries
Top Countries
United States
85.25%11.38%
Mexico
5.12%20.86%
Chile
2.31%7.36%
Hungary
1.12%39.87%
Egypt
0.54%23.61%
Others
5.66%
metlife.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. metlife.com's audience is 38.69% male and 61.31% female. The largest age group of visitors are 25 - 34 year olds.
Age Distribution
Gender Distribution
- Female61.31%
- Male38.69%
metlife.com Competitors & Similar Sites
Reveal metlife.com top alternatives and find potential or emerging competitors. aflac.com is the website with the highest similarity score to metlife.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
metlife.com Top Traffic Sources
The top traffic source to metlife.com is Direct traffic, driving 50.47% of desktop visits last month Organic Search is the 2nd and Referrals is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
50.47%
Direct
1st Place
Organic Search
2nd Place
Referrals
3rd Place
Only showing top 3 marketing channels.
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Get a live demometlife.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to metlife.com (Desktop, worldwide)
Organic vs. Paid
Organic98.2%
Paid1.8%
Top Keywords
metlife$2.21metlife login$4.76metlife dental$3.30metlife dental provider login$4.03metlife dental login$4.4016.1K OthersSee more
Total Keywords16.1K
Referral Web Traffic to metlife.com
The top referral sites sending desktop traffic to metlife.com.
Category Distribution
Health - Other
22.79%Insurance
14.05%Animals
13.33%Financial Planning and Management
12.67%National Security
3.24%Other
33.91%Links from metlife.com to Other Websites by Traffic Share
metlife.com is sending desktop traffic to 37 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Health - Other
39.89%Insurance
36.72%Financial Planning and Management
9.11%Animals
3.53%Pet Food and Supplies
2.1%Other
8.66%
Social Media Traffic to metlife.com
metlife.com gets most of its social media traffic from Youtube, followed by Facebook and Reddit (Desktop). Engaging audiences through Instagram may reveal new opportunities
Social Networks
10
Social Network Distribution