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patagonia.com
patagonia is a designer of outdoor clothing and gear for the silent sports: climbing, surfing, skiing and snowboarding, fly fishing, and trail running
Global Rank
#5,809
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Bounce Rate
32.55%
Pages per Visit
6.01
Avg Visit Duration
00:02:37
- Company
- Patagonia
- Year Founded
- 1973
- Employees
- 1001 - 5000
- HQ
- United States, California, Ventura
- Annual Revenue
- > $1B
patagonia.com Traffic & Engagement Analysis
patagonia.com's web traffic has increased by 2.07% compared to last month. See all traffic & engagement stats for patagonia.com in the past 3 months below
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Last Month Change
2.07%
Bounce Rate
32.55%
Pages per Visit
6.01
Avg Visit Duration
00:02:37
Total Visits Last 3 Months
Compare patagonia.com to:
7.5Mpatagonia.com
patagonia.com Web Traffic by Country
Which countries sent the most traffic to patagonia.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to patagonia.com - click below to discover all countries
Top Countries
United States
60.87%0.75%
United Kingdom
5.9%21.46%
Germany
3.8%8.69%
Chile
3.25%12.31%
France
3.17%8.95%
Others
23.01%
patagonia.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. patagonia.com's audience is 53.26% male and 46.74% female. The largest age group of visitors are 25 - 34 year olds.
Age Distribution
Gender Distribution
- Female46.74%
- Male53.26%
patagonia.com Competitors & Similar Sites
Reveal patagonia.com top alternatives and find potential or emerging competitors. rei.com is the website with the highest similarity score to patagonia.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
patagonia.com Top Traffic Sources
The top traffic source to patagonia.com is Organic Search traffic, driving 39.25% of desktop visits last month Direct is the 2nd and Paid Search is the 3rd. The most underutilized channel is Gen AI. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
39.25%
Organic Search
1st Place
Direct
2nd Place
Paid Search
3rd Place
Only showing top 3 marketing channels.
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Get a live demopatagonia.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to patagonia.com (Desktop, worldwide)
Organic vs. Paid
Organic79.27%
Paid20.73%
Top Keywords
patagonia$0.45patagonia baggies$0.53patagonia worn wear$0.37patagonia backpacks$0.57patagonia backpack$0.5323.4K OthersSee more
Total Keywords23.4K
Referral Web Traffic to patagonia.com
The top referral sites sending desktop traffic to patagonia.com.
Category Distribution
Sports - Other
23.91%Search Engines
14.84%Fashion and Apparel
6.06%News & Media Publishers
4.43%Coupons and Rebates
4.26%Other
46.5%Top Referrals
Links from patagonia.com to Other Websites by Traffic Share
patagonia.com is sending desktop traffic to 42 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Sports - Other
30.22%Fashion and Apparel
22.79%Computers Electronics and Technology - Other
16.03%Programming and Developer Software
6.95%Humor
3.95%Other
20.05%
Social Media Traffic to patagonia.com
patagonia.com gets most of its social media traffic from Reddit, followed by Pinterest and Youtube (Desktop). Engaging audiences through Facebook may reveal new opportunities
Social Networks
10
Social Network Distribution