whirlpool.com
Global Rank
#21,110
946Showing Similarweb estimated data.
Publicly validate your site’s metrics by connecting your GA4
Reflect your success
Verify your website's traffic and engagement metrics by connecting to Google Analytics
Bounce Rate
46.19%
Pages per Visit
3.76
Avg Visit Duration
00:02:53
- Company
- Whirlpool Corporation
- Year Founded
- 1911
- Employees
- > 10001
- HQ
- United States, Michigan, Benton Harbor
- Annual Revenue
- > $1B
whirlpool.com Ranking by Traffic
Website ranking helps evaluate the value of a business. Over the last three months, whirlpool.com's global ranking has changed from 22,056 to 21,110.
whirlpool.com Traffic & Engagement Analysis
whirlpool.com's web traffic has increased by 5.34% compared to last month. See all traffic & engagement stats for whirlpool.com in the past 3 months below
Last Month Change
5.34%
Bounce Rate
46.19%
Pages per Visit
3.76
Avg Visit Duration
00:02:53
Total Visits Last 3 Months
Compare whirlpool.com to:
whirlpool.com Web Traffic by Country
Which countries sent the most traffic to whirlpool.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to whirlpool.com - click below to discover all countries
Top Countries
whirlpool.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. whirlpool.com's audience is 46.19% male and 53.81% female. The largest age group of visitors are 25 - 34 year olds.
Age Distribution
Gender Distribution
- Female53.81%
- Male46.19%
whirlpool.com Target Audience
Audience interests reveal key details on the browsing interests of whirlpool.com's visitors. whirlpool.com's audience is interested in Home and Garden > Home and Garden - Other & news.
Top Categories
Other Visited Websites
Top Topics
Need to identify deeper audience insights?
Discover audience acquisition strategies and reveal insights on browsing behavior with Similarweb's Web Intelligence Solution.
Try it nowwhirlpool.com Competitors & Similar Sites
Reveal whirlpool.com top alternatives and find potential or emerging competitors. maytag.com is the website with the highest similarity score to whirlpool.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
whirlpool.com Top Traffic Sources
The top traffic source to whirlpool.com is Organic Search traffic, driving 45.85% of desktop visits last month Direct is the 2nd and Paid Search is the 3rd. The most underutilized channel is Paid Social. Drill down into the main traffic drivers in each channel below
Only showing top 3 marketing channels.
Start free trial to see the full breakdown.Is Your Website Ready for AI Search?
AI engines like ChatGPT, Gemini, and Claude are changing the rules. Learn how your site performs on them and how to dominate your niche.
Get a live demowhirlpool.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to whirlpool.com (Desktop, worldwide)
Organic vs. Paid
Top Keywords
Want to uncover more opportunities?
Grow your traffic share per keyword and understand how SEO and PPC investments can be optimized with Similarweb's Search Intelligence solution.
Try it nowReferral Web Traffic to whirlpool.com
The top referral sites sending desktop traffic to whirlpool.com.
Category Distribution
Jobs and Employment
16.24%Home and Garden - Other
14.34%Marketplace
9.81%Coupons and Rebates
4.9%Ecommerce and Shopping - Other
2.71%Other
52.01%Display Advertising Traffic to whirlpool.com
Analysis of the top publishers sending traffic to whirlpool.com. Currently, there are 6 publishers referring visitors.
Top Publishers
Want to know which competitive ads convert best?
Reveal any website's best-performing ad creatives. Develop the right messaging and formats to draw high-converting traffic to your site and increase your ROAS with Similarweb's Ad Intelligence solution.
Try it nowLinks from whirlpool.com to Other Websites by Traffic Share
whirlpool.com is sending desktop traffic to 15 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Home and Garden - Other
77.57%Search Engines
7.83%Banking Credit and Lending
7%Computers Electronics and Technology - Other
4.61%Education
0.94%Other
2.05%Ready to optimize your SEO strategy?
Find opportunities for partner websites and sponsored content with Similarweb's Web Intelligence Solution.
Try it nowwhirlpool.com Technology Stack
These are the website technologies, by industry, used on whirlpool.com. There are a total of 104 technologies from 21 different industries installed on whirlpool.com.
Ready to discover high quality prospects?
Identify what technologies a website uses to craft the perfect sales pitch, and shorten the sales cycle with the Similarweb Sales Intelligence Solution.
Try it now
Social Media Traffic to whirlpool.com
whirlpool.com gets most of its social media traffic from Linkedin, followed by WhatsApp Webapp and Youtube (Desktop). Engaging audiences through Pinterest may reveal new opportunities
Social Networks
7
Social Network Distribution