9.5%Web Visitors YoYGrowth was dominated by AI, creator platforms, and value-led marketplaces. ChatGPT and Substack surged, while Temu and AliExpress highlight continued consumer appetite for convenience, scale, and lower-cost digital alternatives.
-1.1%App Downloads YoYDespite slight overall declines, growth concentrated in AI, social, and everyday utility apps. ChatGPT and Threads surged, while food, retail, and household apps reinforced mobile’s role in daily life.