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Search Engine Optimization

Read about the latest SEO & Organic trends, and learn how to use the best SEO tools on the market to achieve growth from Similarweb’s SEO experts’ hands-on experience.

Search Engine Optimization

Editor's Picks

Competitive AI Analysis: Reveal Your Competitor’s AI Traffic Sources

Prompt Intent: Analyzing How Gen-AI Engines Define User Intent

Top AI Tools by Web and App Usage (August 2025 Data)

The Strategic Questions Behind AI Search and Our Approach

Why Your Brand Isn’t Showing Up in AI Answers (And How to Fix It)

Negative GEO: How Competitors Can Harm Your Reputation on AI

5 Ways To Use Bing Webmaster Tools AI Performance for GEO

GEO for Small Businesses: How Small Businesses Can Win the AI Search Game

Beyond the Blame Game: Why AI Visibility Demands Cross-Functional Ownership (Not a Turf War)

How to Adapt Your SEO Strategy to Increase Your AI Visibility

Introducing ABMV (AI Brand Mention Value): A Complete Framework for Measuring AI Visibility ROI

Technical GEO: 9 Factors That Influence Your AI Visibility

LLMs Comparison: How Different LLMs Contribute to Category Visibility

The 10 Biggest GEO Mistakes That Keep You Invisible to AI (+ One You May Be Doing Without Knowing)

LLM Seeding is a Data Problem. Here’s How to Solve It.

Track Gen-AI And Organic KPI's On The #1 SEO Platform